Sales Copywriting and Content Marketing Hacks Podcast with Jim Edwards podcast artwork

PODCAST · business

Sales Copywriting and Content Marketing Hacks Podcast with Jim Edwards

We help entrepreneurs sell more with less effort and less stress... no matter what you sell! We cover topics on sales copy, content marketing, advertising, website sales letters, email marketing, headlines, ad writing and more. WARNING: we are not here to teach copywriters the finer points of copywriting... we're here to make it easy for normal people to use words and pictures to make more sales and get results. And, we have a lot of fun doing it!

Publisher-supplied feed metadata · PodParley refreshed Sep 10, 2026 · Source feed

  1. 315

    Episode 318: DEBATE: Short form or Long form Sales Letter - The short-copy-versus-long-copy argument asks the wrong question.

     People argue about attention spans and word counts. But both short and long sales letters make money. The better question is: “How much uncertainty must I remove before the right buyer feels safe saying yes?”Some say, “Nobody reads anymore,” when what they really mean is, “Nobody reads stuff they don't care about.”Your sales letter should stop talking when the buyer stops wondering. This may be the best line in the entire podcast. The $3,000 coaching example illustrates it perfectly: a headline, three bullets and a button may look clean, but the buyer still has six unanswered questions. Contrast that with a $29 workshop sold to a warm audience, where very little explanation may be necessary.That leads naturally into: People don't hate long copy. They hate copy that wastes their time.Introduce the 4D Copy-Length Test: Dollars, Doubt, Delay, Difference.  Dollars: How much does making the wrong decision cost me—not just money, but time, effort and reputation?Doubt: How skeptical am I about you, the claim or the offer?Delay: How long before I actually get the promised result?Difference: How unfamiliar or difficult to understand is what you're selling?Then give the simple scoring system:0–1 = Short 2 = Hybrid 3–4 = LongShort copy isn't better copy. It's copy for a different buying situation. Short works particularly well when trust is already high, the offer is simple, the commitment is low, the result is quick, or something else—like a webinar, referral or detailed email—has already done much of the selling.Maybe that 200-word sales page worked because the webinar before it was the other 5,000 words of the sales letter.Long copy should be a guided sales conversation—not a wall of text. Every section needs a job: increase desire, build belief or remove friction. If it doesn't accomplish one of those things, cut it. The goal isn't length. The goal is belief.This is also where I'd introduce your Accordion Principle: make the top of the page work for somebody who's ready to buy quickly, then expand downward with proof, mechanism, FAQs, comparisons and details for people who need them.The right sales letter isn't short or long. It's complete.

  2. 314

    Episode 317: Texting (SMS) or Email Follow Up Work Flow to the Customer

    Should you text or email? Well, think about it. Who texts you that actually reads them - friends, right? Have you tested the SMS process?  Is it automated or manual? These make a difference for your high-end customers. Jim and Stew discuss the process and steps to help you make the most of the variety of ways you communicate with customers. For More info- Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out https://www.CopyandContent.ai

  3. 313

    Episode 316: The Next Sell Starts Before the First One Ends

    Jim Edwards explains sales copy in newsletters and emails to customers with details that not only get eyeballs on your content but also direct them to where you need them to read. When should you start selling to a customer after they have made a purchase?  This is a debate with Jim and Stew about how they use upsells and value stacks to increase purchases. For more information on the wizards used to make outstanding sales copy check out https://www.CopyandContent.ai

  4. 312

    Episode 315: Create CALM and Never Have a Chargeback Again and Get More Return Customers

    Jim Edwards and Stew Smith discuss how to communicate with customers to avoid chargebacks, wasted time in customer service, and ultimately more returning customers by staying CALM!  The CALM Sequence:1. Confirm the decisionSend this message immediately after purchase.Do more than say thank you. Name the decision they made and connect it to the result they want.Instead of:Your payment has been received.Try:You are officially registered. You just took the first step toward turning your scattered follow-up into a simple system that keeps customers engaged after they buy.Then state what happens next, when it happens, and where they should look.The customer should finish this email thinking, I know where I am, and I know what comes next.2. Activate a small winDo not make the customer wait until the event, course, or product arrives to feel progress.Give them something small and useful: a two-minute assessment, a checklist, a template, a single question to answer, or a setting to complete.The goal is not to bury them under bonuses.Give them one action that creates movement.A buyer who takes one meaningful step starts seeing the purchase as progress, not an expense.3. Lower uncertaintyAnswer the questions buyers may feel silly asking.When does it start? How long will it take? What should they prepare? What if they miss a session? Where do they log in? Who can help? What result should they expect first?Do not confuse mystery with anticipation. Mystery before a purchase can create curiosity. Mystery after a purchase creates support tickets and refunds.This is also the right place for a short story, testimonial, or behind-the-scenes note that shows how the experience works. Choose proof that reduces a specific fear, not applause that merely says you are wonderful.“This changed my life” is flattering.“I was worried I had no time, but the first lesson took 12 minutes and helped me fix my welcome email that afternoon” is useful.4. Move them toward commitmentBefore the main experience begins, ask the buyer to do something that signals participation.Add the event to their calendar. Reply with their biggest question. Introduce themselves in the group. Complete a short worksheet. Choose the result they want to leave with.Small commitments change the customer’s role. They stop feeling like someone who spent money and start behaving like someone who joined something.That distinction matters.Check out the Facebook Group – Sales Copy and Content Marketing Hacks at  https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out  https://www.CopyandContent.ai

  5. 311

    Episode 314: Buy, Borrow, and Build Traffic for Your Evergreen Business Funnel

    Evergreen your emails, going live to evergreen, and setting up your evergreen funnel - now you need eyeballs to your content. But instead of blowing a bunch of money on Facebook ads, how about you listen to Jim Edwards' system on driving traffic to your evergreen funnel? Buy traffic, Borrow traffic, Building traffic...Check out this training video where Jim does a mini-masterclass on driving traffic to where people become customers. For more information on training of this type of marketing for your products and services.

  6. 310

    Episode 313: The Fortune is In The Follow-Up (Mastering the Follow up sequence) with Jim Edwards

    Check out how Jim Edwards helps business owners continue the follow-up process to not just set up sign-up pages, but continue the communication with show-ups and then make sales. Your communications should demonstrate the value of attending. See https://www.copyandcontent.ai for tons of training on figuring out the right sales copy and content marketing. Jim sees a lot of people treat event/webinar registration like the finish line. Someone signs up for the webinar. Downloads the report. Grabs the free training. Clicks the button. And the business owner celebrates like they just won the Kentucky Derby. But that excitement falls apart rather quickly.Registration is not the end… Registration is the BEGINNING.That tiny distinction is where most of the money quietly evaporates. Not in a dramatic “the funnel is broken” kind of way. More like a leaky garden hose behind the shed. You don’t notice it at first. Then one day you look at your numbers and wonder why 1,000 registrants turned into 43 attendees, 4 buyers, and a huge bill on your Facebook ads account. The event didn’t fail. The follow-up did. And here is where this gets interesting. The fortune has never really been in the list, the webinar, the free report, or the traffic source.The fortune is in what happens after someone raises their hand to sign up.That’s the part most people under develop. They spend weeks creating the webinar. Days tweaking the landing page. Hours arguing with themselves over the button color (like lime green somehow has magical conversion dust).  Then someone registers……And the pain begins. Be ready with follow-ups to get them from signups to sales. 

  7. 309

    Episode 312: Ways to Inject Urgency Into an Evergreen Offer Without Lying

    Just because your offer is always available doesn’t mean you can’t make it urgent for them to buy now. Marketers have a weird relationship with urgency. They know it works.They know people procrastinate.They know a good deadline can turn “I’ll think about it” into “Where do I put my credit card?”But then comes the problem.What happens when the offer is evergreen?What happens when the sales page is always live, the checkout link always works, and the product is technically available 24 hours a day, 7 days a week, whether someone buys today, next Tuesday, or three months from now while eating cold pizza on the couch?Check out this podcast with Jim Edwards as he and Stew Smith discuss your offer to help make your sales pages EVERGREEN. For More info- Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out https://www.CopyandContent.ai

  8. 308

    Episode 311: Perfecting Your Follow Up Sequence (emails) to be Evergreen

    Here is the truth: (https://www.copyandcontent.ai) Evergreen does not mean untouched. Evergreen means designed to stay relevant. There’s a big difference. A good evergreen email sequence feels personal, timely, and useful even though it’s automated.  A bad follow up sequence feels like a broken vending machine selling expired Twinkies! (Do they actually expire?)  Your audience can tell. They may not know what a workflow tag is. They may not know what dynamic dates are. They may not understand conditional logic, segmentation, or automation triggers.  But they absolutely know when something feels off, looks dated, and smells strongly of BS! That tiny moment of confusion or inconsistency is where trust starts to fall apart. Not loudly. Quietly. Permanently.  The hidden problem with evergreen email is not automation. It’s neglect.  Check out this podcast with Jim Edwards as he and Stew Smith discuss email follow up sequences to help make your sales pages EVERGREEN. For More info- Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out https://www.CopyandContent.ai

  9. 307

    Episode 310: Ever Green Content Marketing - Build a Training and Keep Selling It

    What to do Before, During, and After your live/recorded training program and keep it evergreen for long-term sales! Jim Edwards and Stew Smith discuss how to get more bang for the buck with this online coaching show.  Learn how to take action on what you just learned and be the coach who offers these types of opportunities to your customers. Check out the Facebook Group – Sales Copy and Content Marketing Hacks at  https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out  https://www.CopyandContent.ai

  10. 306

    Episode 309: Is Your Live Training Worth a Price?

    Jim Edwards and Stew Smith discuss developing live training (or recorded) so good you cannot give it away for free! Jim shows the training group how to develop the type of training that sells – YOUR training. Learn how to take action on what you just learned and be the coach who offers these types of opportunities to your customers. Check out the Facebook Group – Sales Copy and Content Marketing Hacks at and for more information on the wizards used to make outstanding sales copy check out  https://www.CopyandContent.ai

  11. 305

    Episode 308: Webinar Builder That Make You Money with Jim Edwards

    Jim Edwards and Stew Smith use CopyandContent.ai Genies to build a webinar and how to best use pitches during teaching sessions. Webinars and LIVE QA videos require a solid marketing strategy that needs to learn when to pitch/stop teaching. Don’t teach too much – save some for the pitch and call to action. Show them the hard way – sell them the easy way. Check out the Facebook Group – Sales Copy and Content Marketing Hacks at  copywritingandcontenthacks  and for more information on the wizards used to make outstanding sales copy check out  https://www.CopyandContent.ai

  12. 304

    Episode 307: How Do You Not Get Replaced by AI?

    Jim Edwards and Stew Smith discuss how to give away items that drive more sales. You show people how to do it yourself or do it for them. Give them what to do, and sell them on showing them how to do it to achieve the result. How do we keep from being replaced by AI? By being more human! Check out this video for more info!Check out the Facebook Group – Sales Copy and Content Marketing Hacks at  https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out  https://www.CopyandContent.ai

  13. 303

    Episode 306: Webinar Builder That Makes You Money with Jim Edwards

    Jim Edwards and Stew Smith use CopyandContent.ai Genies to build a webinar and how to best use pitches during teaching sessions. Webinars and LIVE QA videos require a solid marketing strategy that needs to learn when to pitch/stop teaching. Don’t teach too much – save some for the pitch and call to action. Show them the hard way – sell them the easy way. Check out the Facebook Group – Sales Copy and Content Marketing Hacks at  https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out  https://www.CopyandContent.ai

  14. 302

    Episode 305: Marketing Pitch When Teaching on Webinars / Video Live QA Sessions etc...

    Jim Edwards and Stew Smith discuss how to best use pitches during teaching sessions. Webinars and LIVE QA videos require a solid marketing strategy that needs to learn when to pitch/stop teaching. Don’t teach too much – save some for the pitch and call to action. Show them the hard way – sell them the easy way. Check out the Facebook Group – Sales Copy and Content Marketing Hacks at  https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out  https://www.CopyandContent.ai

  15. 301

    Episode 304: Keeping on Top of Marketing Trends Plus Using Webinars to Build a List

    Jim Edwards and Stew Smith discuss recent marketing strategies that can be applied to your own business if you keep an eye open. Plus, Jim shows us how to make webinars to build a list.  Check out the Facebook Group – Sales Copy and Content Marketing Hacks at  https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out  https://www.CopyandContent.ai

  16. 300

    Episode 303: Step by Step Process on Book Writing Master Class

    Jim Edwards and Stew Smith discuss the steps to writing and selling a book as well as using it to improve your business. See how Jim and Stew walk you through the process that most people get stuck on an easy piece because you do not thoroughly understand the process. What do they need? What info do you have that you need to share?    Check out the Facebook Group – Sales Copy and Content Marketing Hacks at  https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out  https://www.CopyandContent.ai

  17. 299

    Episode 302: Book Planning: Planning Makes Your Book Be Successful (and Complete)

    Jim Edwards and Stew Smith discuss the planning stages of writing your first book. See how Jim and Stew walk you through the process they use to go through when going from book idea to publication. What do they need? What info do you have that you need to share?    Check out the Facebook Group – Sales Copy and Content Marketing Hacks at  https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out  https://www.CopyandContent.ai

  18. 298

    Episode 301: Don’t Get Stuck in the Book Writing Process – Know Your Audience

    Jim Edwards and Stew Smith discussed how to create and start writing the book. Why and how do you get to develop a book idea? See how Jim and Stew think through the process that most people get stuck on a easy piece because you do not thoroughly understand the audience of who you are writing for. What do they need? What info do you have that you need to share?   Check out the Facebook Group – Sales Copy and Content Marketing Hacks at  https://www.facebook.com/groups/copywritingandcontenthacks   and for more information on the wizards used to make outstanding sales copy check out  https://www.CopyandContent.ai

  19. 297

    Episode 300: Book Interview Question Genie Walk-Through with Jim Edwards (A Master Class in Content Creation)

    Learn how Jim Edwards uses his sales copy and content marketing AI tools to help you develop interview questions for podcasts or for other content needs. This Genie Hack is one of Jim Edward's software tools that makes developing content for articles, podcasts, sales descriptions, social media posts, and even writing a book!  Also check out the Facebook Group – Sales Copy and Content Marketing Hacks at  https://www.facebook.com/groups/copywritingandcontenthacks   and for more information on the wizards used to make outstanding sales copy check out  https://www.CopyandContent.ai

  20. 296

    Episode 299: Jim Edwards Genie Hack with Brainstorm Coaching Offer Genie with Previously Written Content

    Jim Edwards and Stew Smith walk you through a Genie Hack by taking a chapter (or article) you have written to help you create a list of coaching plans and offers for higher ticket items using previously written content. Check out Jim’s words of wisdom as he breaks this down for all of us. Also check out the Facebook Group – Sales Copy and Content Marketing Hacks at  https://www.facebook.com/groups/copywritingandcontenthacks   and for more information on the wizards used to make outstanding sales copy check out  https://www.CopyandContent.ai

  21. 295

    Episode 298: Why Writing a Book Changes Everything - It is a Strategic Business Move

    Jim Edwards and Stew Smith discuss why adding a business book to your marketing plan is a strategic business move. Check out Jim’s words of wisdom as he breaks this down for all of us. Writing a book is about becoming the person people listen to... The Expert... The Authority. It also allows you to sell higher ticket items in your business offerings:Think about it.Two people walk into the same room.Both are experts. Both have experience. Both know their stuff.Only one of them has written a book.Guess who the room pays attention to first?Exactly.A book changes how people see you before you ever open your mouth. And in business, that shift in perception can unlock opportunities, sales, and connections you never knew existed.That is why for entrepreneurs, coaches, speakers, and just about any business professional, writing a book is not a vanity project.Also check out the Facebook Group – Sales Copy and Content Marketing Hacks at  https://www.facebook.com/groups/copywritingandcontenthacks   and for more information on the wizards used to make outstanding sales copy check out  https://www.CopyandContent.ai

  22. 294

    Episode 297: Build an Offer You Cannot Refuse with Jim Edwards

    Jim Edwards and Stew Smith discuss using a book to help make business offers for higher ticket items that people cannot refuse. Using https://CopyandContent.ai Super Genies, check out the Genie Walk-Through Jim does to take any offer you want to the next level.  One-time offers, upsell offers, or the basic BOGO offers. See more in this quick business demo with master copywriter coach Jim Edwards.Check out Jim’s words of wisdom as he breaks this down for all of us. Also check out the Facebook Group – Sales Copy and Content Marketing Hacks at  https://www.facebook.com/groups/copywritingandcontenthacks   and for more information on the wizards used to make outstanding sales copy check out  https://www.CopyandContent.ai

  23. 293

    Episode 296: Books to Open Doors, Get Leads, and Higher Ticket Item Sales

    Jim Edwards and Stew Smith discuss the using the book to upsell your higher ticket items. Creating a customer by selling a book is one thing, but creating a return customer to upsell requires a relationship. Check out Jim’s words of wisdom as be breaks this down for all of us. Also check out the Facebook Group – Sales Copy and Content Marketing Hacks at  https://www.facebook.com/groups/copywritingandcontenthacks   and for more information on the wizards used to make outstanding sales copy check out  https://www.CopyandContent.ai

  24. 292

    Episode 295: The Buy, Build, and Borrow Your Client List Show with Genie Walkthrough

    Jim Edwards breaks down how to build (or rebuild) your client list from nothing. We discuss all the ways to grow your client list from scratch. Then, Jim walks us through an AI Genie program that helps you build a promotion offer, complete with intro emails, follow-up emails, and cart-closing sales copy. Check out more of Jim Edwards' coaching and software programs for content marketing and sales copywriting at https://www.copyandcontent.ai. Save time and make money using the programs and his coaching. 

  25. 291

    Episode 294: Book Royalties vs. Stage Pitch Using Book

    Jim Edwards breaks down his most profitable use of writing a book. It is not book royalties, though those are nice. The biggest gains in revenue from writing a book come from a wide variety of uses of the book as leverage to sell higher-priced items in your business. Things like coaching programs, courses, and membership programs are bigger ticket items you can and should use your book to leverage. Check out more of Jim Edwards coaching and software programs for content marketing and sales copywriting at https://www.copyandcontent.ai. Save time and make money using the programs and his coaching. 

  26. 290

    Episode 293: Jim Edwards Breaks Down Leads, Subscribers, and Relationships in Business

    Jim Edwards and Stew Smith discuss the differences between leads, subscribers, and relationships with potential customers and current customers. Creating a customer is one thing, but creating a return customer requires a relationship. Check out Jim’s words of wisdom as he breaks this down for all of us. Also check out the Facebook Group – Sales Copy and Content Marketing Hacks at  https://www.facebook.com/groups/copywritingandcontenthacks   and for more information on the wizards used to make outstanding sales copy check out  https://www.CopyandContent.ai

  27. 289

    Episode 292: Jim Edwards Coaches Content Marketing in 2026 (Age of AI)

    Jim Edwards explains consistent content marketing over the last 20 years and how things have changed from data being valued to results being valued. There is data, information, knowledge, experience, and wisdom. Where dones your content rank in that spectrum?Check out the Facebook Group – Sales Copy and Content Marketing Hacks at  https://www.facebook.com/groups/copywritingandcontenthacks   and for more information on the wizards used to make outstanding sales copy check out  https://www.CopyandContent.ai

  28. 288

    Episode 291: Jim Edwards Teaches Lead Magnets - Building with Quality

    Jim Edwards and Stew Smith discuss how to create useful free content to help you build leads, relationships, and sales, personally created for your ideal customer – AKA the Avatar.  What is the difference between a lead magnet and a trip wire? Learn about both and when to use them best.Check out the Facebook Group – Sales Copy and Content Marketing Hacks at  https://www.facebook.com/groups/copywritingandcontenthacks   and for more information on the wizards used to make outstanding sales copy check out  https://www.CopyandContent.ai

  29. 287

    Episode 290: Simplify Your Day, Make More Money: Focused Energy = Productivity

    Jim Edwards and Stew Smith discuss working at your best. Simplify your day. Is there a time in the daily schedule when you have your best work? These are some ways to refocus your energy to have the best production in your day.  Check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out https://www.CopyandContent.ai. 

  30. 286

    Episode 289: Act Now on Big Projects – If it Not on the List, It Does Not Exist

     Jim Edward and Stew Smith discuss the steps of getting big content marketing projects done, then walk you through a CopyandContent.ai Genie that does it all for you! Is there a time in the daily schedule when you have your best work? These are some ways to refocus your energy to have the best production in your day. Check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out https://www.CopyandContent.ai.

  31. 285

    Episode 288: AI Content Creating Changes Upcoming (Search, Video, & More)

    Jim Edwards and Stew Smith discuss working with AI in business focusing on smart reactions to changes in the future with search, AI created content and much more. Check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out https://www.CopyandContent.ai. Also - Check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks   

  32. 284

    Episode 287: Don't Wait! Take A.C.T.I.O.N. with Jim Edwards Coaching You to Reach Work, Life, Personal Goals

    Jim Edwards and Stew Smith discuss taking ACTION on New Year's Goals in Business and Health. Break down the word ACTION into a six-point acronym to figure out how you get things done. Check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks, and for more information on the wizards used to make outstanding sales copy, check out https://www.CopyandContent.ai.Also - Check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks   

  33. 283

    Episode 286: Merry Christmas from Jim and Stew - Plus Bonus Feature to Crush the Last 7 Days of the Year!

    Jim Edwards and Stew Smith discuss how to use the last week of the year to simplify your life/business or double down on a project with new found focus. Some of the best ideas and accomplishments have generated in this week between Christmas and New Year. Here are some ways to utilize it to your advantage. Try out these new Genies to help you master the email communication for your business on your own. Check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out https://www.CopyandContent.ai

  34. 282

    Episode 285: Share Wisdom and Knowledge to Set Yourself Apart from Information and Data

    Jim Edwards and Stew Smith discuss getting your information from “experts”. It is wise to be able to differentiate information, knowledge, know-how, and wisdom. Check out this video of how to set yourself apart from everyone else spewing information.  Be able to share your knowledge and experience that Chat GPT does not share. Try out these new Genies to help you master the email communication for your business on your own. Check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out https://www.CopyandContent.ai

  35. 281

    Episode 284: Adding Value to Existing Products and Services with Jim Edwards

    Jim Edwards and Stew Smith discuss adding value to your products and services with a variety of options: bundles, new freebies, and specials.  Then we do a Value Ladder Genie walk-thru using the CopyandContent.ai Genie with hack-like skill. Check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out https://www.CopyandContent.ai. Also - Check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks

  36. 280

    Episode 283: Creating Irresistible Offers For Your Business with Jim Edwards

    Never quit creating offers! You need to master the offer sales copywriting process as you are constantly making offers to potential customers, whether you know it or not. How do you make them irresistible? Check out Jim Edwards as he coaches us on the step-by-step process you need when making offers for sales products, services, leads, especially holiday sales. Check out https://www.CopyandContent.ai. Also - Check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks   

  37. 279

    Episode 282: Getting More Eyeballs on Your Video Content / Live Events (after the fact)

    Jim Edwards and Stew Smith discuss the options available after you create a useful piece of content, such as a video/webinar. Check out this laundry list of sharing and re-sharing important content that helps more people see your offer, opt in, or reverse-squeeze to opt in. Check out this to-do list Jim makes. Try out these new Genies to help you master the email communication for your business on your own. Check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out https://www.CopyandContent.ai

  38. 278

    Episode 281: Best Ways to "Cash In" with Your Book - Jim Edwards Coaches Book Marketing

    After you write a book, then what? It is not magic that gets eyeballs on your book, it is work - marketing. Jim Edwards discusses many ways to make money off of your newly written book - sell books + use it as the authority tool to sell bigger priced services (coaching, course, high ticket services). Check out https://www.CopyandContent.ai for more tools to help you master the marketing process for your business, content marketing, and masterful sales copy with your coach Jim Edwards.

  39. 277

    Episode 280: Using Hooks as the Bright Shiny Object for Trendy Topics with Jim Edwards

    What attracts people? Bright, shiny objects and trendy topics are hooks that draw eyeballs to your products and services. Stew and Jim kick a few topics where trends can match your hooks to really make a positive impact on sales. Check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out https://www.CopyandContent.ai. Also - Check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks

  40. 276

    Episode 279: The Never Quit Mindset of Jim Edwards

    Never Quit Mindset with Entrepreneur and Business Coach Jim EdwardsJim Edwards is a highly successful entrepreneur with an internet marketing business for over 30 years. His resilience was born out of childhood illness and gritty choices throughout his life. From being bankrupt, living in a trailer park to a multi-millionaire marketer, Jim Edwards has a story for all of those who are struggling with that side gig, working a job they do not like. For more about Jim Edwards and how he can help you with your business, check out his revolutionary systems at https://copyandcontent.aiCheck out other books, coaching, and videos of Stew Smith Fitness training at http://www.stewsmithfitness.com for more information about military, law enforcement, special ops, fire fighting training programs.

  41. 275

    Episode 278: The Front End and Back End (and in between) of Funnel Marketing with Jim Edwards

    Jim Edwards and Stew Smith discuss turning articles into presentations, scripts for podcasts, and focus on funnel marketing. Then we make a presentation using the CopyandContent.ai Genie with hack-like skill. Check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out https://www.CopyandContent.ai. Also - Check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks   

  42. 274

    Episode 277: Learn the Best Ways to Leverage WHO You Know For Your Business / Book Launch with Jim Edwards

    Jim Edwards and Stew Smith discuss one of the most important pieces of leverage in your business – WHO YOU KNOW. From the Rolodex and Friends and Family to the email list. Learn how to use who we know to improve your business from top to bottom. Then we do a Genie walk-thru using the CopyandContent.ai Genie with hack-like skill. Check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out https://www.CopyandContent.ai. Also - Check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks   

  43. 273

    Episode 276: Sell More with Two Funnel Types Plus a Presentation Creator Walk-Through

    JIm Edwards and Stew Smith discuss selling using AI art with Gemini and creating two types of funnels for different business purposes. Plus, Jim does a walk-through with the https://CopyandContent.ai Genies by taking an article and turning it into a presentation. Just drop the article in the Presentation Constructor Super Genie and build your presentation in less than 1 minute. Check out this show and join the CopyandContent.ai program using the EZ button for sales copy, scripts, and presentations.  

  44. 272

    Episode 275: Close the Loop and Get Things Done PLUS Make a Presentation in Minutes with Jim Edwards

    Jim Edwards and Stew Smith discuss how unresolved tasks become unresolved problems and the basis to our mental stress each day. Then we make a presentation using the CopyandContent.ai Genie with hack-like skill. Check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out https://www.CopyandContent.ai

  45. 271

    Episode 274: Turn Your Book Into a Course Into a Coaching Program (6 C's of Telling a Story)

    Jim Edwards and Stew Smith walk through the Six C Story Genie from https://www.copyandcontent.ai to create content that personalizes the story of the journey of your products and services. Everyone needs an origin story and explaining the process and reason why you do what you do is a great connection to share with future customers. Get Started. Check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out https://www.CopyandContent.ai 

  46. 270

    Episode 273: Jim Edwards Discusses the State of the Union of AI in Business

    Jim Edwards discusses the speed at which AI is joining our lives, and most people do not even realize it. What do you need to know in this new world of AI search, AI disrupting the job market, and how to be in front of the wave that is coming?  Figure out if you are going to amplify or accelerate your business with AI.Check out the Facebook Group – Sales Copy and Content Marketing Hacks at  https://www.facebook.com/groups/copywritingandcontenthacks   and for more information on the wizards used to make outstanding sales copy check out  https://www.CopyandContent.ai

  47. 269

    Episode 272: Take Action and Make Better Offers with Jim Edwards

    Jim Edwards and Stew Smith demonstrate using the Genies to create useful offer bundles to help build future sales because the value is too good to pass up. Take Action.Check out the Facebook Group – Sales Copy and Content Marketing Hacks at  https://www.facebook.com/groups/copywritingandcontenthacks   and for more information on the wizards used to make outstanding sales copy check out  https://www.CopyandContent.ai

  48. 268

    Episode 271: Getting Started and Never Quitting

    Jim Edwards and Stew Smith discuss the importance of Never Quitting, but then shift the discussion to an even more important piece of the process: Getting Started. Try out these new getting started ideas to reframe your doubts and fears of failure you may have when starting a project or setting a goal on your own. Check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out https://www.CopyandContent.ai

  49. 267

    Episode 270: Response Emails to Build Customer Following and Loyalty

    Jim Edwards and Stew Smith demonstrate using the Genies to create useful emails and communications with customers to help build future leads, relationships, and sales, personally created for the ideal customer – AKA Avatar. Check out the Facebook Group – Sales Copy and Content Marketing Hacks at  https://www.facebook.com/groups/copywritingandcontenthacks   and for more information on the wizards used to make outstanding sales copy check out  https://www.CopyandContent.ai

  50. 266

    Episode 269: Jim Edwards Discusses Adding Value to Your Marketing in Your Cart *Upsell*

    Jim Edwards and Stew Smith demonstrate how to use the Genies to create useful content that helps prevent sales from being lost in abandoned carts.Check out the Facebook Group – Sales Copy and Content Marketing Hacks at  https://www.facebook.com/groups/copywritingandcontenthacks   and for more information on the wizards used to make outstanding sales copy check out  https://www.CopyandContent.ai

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ABOUT THIS SHOW

We help entrepreneurs sell more with less effort and less stress... no matter what you sell! We cover topics on sales copy, content marketing, advertising, website sales letters, email marketing, headlines, ad writing and more. WARNING: we are not here to teach copywriters the finer points of copywriting... we're here to make it easy for normal people to use words and pictures to make more sales and get results. And, we have a lot of fun doing it!

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Sales Copywriting and Content Marketing Hacks

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Frequently Asked Questions

How many episodes does Sales Copywriting and Content Marketing Hacks Podcast with Jim Edwards have?

Sales Copywriting and Content Marketing Hacks Podcast with Jim Edwards currently has 50 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.

What is Sales Copywriting and Content Marketing Hacks Podcast with Jim Edwards about?

We help entrepreneurs sell more with less effort and less stress... no matter what you sell! We cover topics on sales copy, content marketing, advertising, website sales letters, email marketing, headlines, ad writing and more. WARNING: we are not here to teach copywriters the finer points of...

How often does Sales Copywriting and Content Marketing Hacks Podcast with Jim Edwards release new episodes?

Sales Copywriting and Content Marketing Hacks Podcast with Jim Edwards has 50 episodes. Check the episode list to see recent publication dates and frequency.

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Who hosts Sales Copywriting and Content Marketing Hacks Podcast with Jim Edwards?

Sales Copywriting and Content Marketing Hacks Podcast with Jim Edwards is created and hosted by Sales Copywriting and Content Marketing Hacks.
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