Episode 3 - Building Your Personal Brand, Credibility and Network, with Lesley Thomas of The Money Confidence Academy

In this episode, we dive into the world of money confidence with Lesley Thomas, founder of the Money Confidence Academy and host of the Let's Talk Money and More podcast. Lesley shares her journey from general money coaching to specializing in financial literacy, aiming to empower ambitious female business owners and teenagers alike.Introduction:Introducing Lesley Thomas, founder of the Money Confidence Academy and host of the global 5% podcast, Let's Talk Money and More.Lesley is an accredited money and mindset coach with a master's in executive coaching and mentoring. She focuses on empowering ambitious female business owners and teenagers through financial literacy.About Lesley Thomas:Lesley started as a general money coach but evolved to specialize in financial literacy to address deep-seated issues early on.Her mission is to impact one million teens with financial education, aiming to foster financial competence and confidence from a young age.Building a Personal Brand:Initially struggled with creating a fitting personal brand, moving from a generic website to one that truly reflects her values and expertise.Highlights the importance of authentic personal branding and professional photo shoots in establishing credibility.Overcoming Challenges:Discusses her resistance to visibility early on, including fears of going live on social media.Eventually embraced visibility through platforms like Facebook Live and later launching her successful podcast.The Power of Podcasting:Started her podcast to enhance authority and visibility, initially hesitant but later found it a powerful tool for connecting with her audience and showcasing expertise.Emphasizes how podcasting helps to demonstrate expertise and authority in the financial literacy space.Lessons Learned:Importance of being visible in influential circles, even when feeling like a small fish, to build credibility and expand professional networks.Highlights the role of discomfort in personal growth and business success, urging others to embrace challenges early on.Closing Thoughts:Lesley shares insights on finding validation in professional circles and the collaborative spirit that drives success.Encourages new entrepreneurs to prioritize visibility and discomfort as catalysts for growth and learning.Where to Find Lesley Thomas:Website: The Money Confidence AcademyPodcast: https://tinyurl.com/musm6askLinkedIn: https://www.linkedin.com/in/lesley-thomas/ Instagram: https://www.instagram.com/iamlesley_thomas/ You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!