Dominate Your Niche Podcast

In this solo episode of Dominate Your Niche, Ruth Ferreira explores a topic that many business owners avoid but desperately need to think about: the difference between income and wealth.Inspired by a simple social media quote, Ruth challenges the idea that success should be measured by income alone and encourages listeners to start thinking about net worth, financial freedom, and creating long-term options for their future.Drawing on her own experiences, observations from working with business owners, and lessons she's learned from financial experts, Ruth shares practical ways to start building wealth, avoiding lifestyle inflation, and making smarter decisions with the money your business generates.This isn't financial advice. It's an invitation to think differently about money, freedom, and what success really looks like.What You’ll Learn in This Episode✨ Why income and wealth are not the same thing✨ How high earners can still find themselves living month to month✨ Why net worth creates options and freedom for the future✨ The hidden danger of lifestyle inflation as your income grows✨ Why your business shouldn't be your only asset✨ How to make idle cash in your business work harder✨ The importance of paying yourself first through saving and investing✨ Why every business owner needs a financial buffer or "freedom fund"✨ How tracking your net worth can change your financial behaviour✨ The difference between good debt and bad debt✨ Why financial education may be one of the best investments you'll ever make✨ Lessons Ruth wishes she'd learned earlier about investing and long-term wealth building✨ The power of consistent investing over trying to get rich quicklyMemorable Quotes💬 "Income can look impressive, but net worth is what creates options for your future."💬 "Wealth isn't usually built just by earning. It's built in the gap between earning and spending."💬 "Too many people upgrade their lifestyle every time they upgrade their income."💬 "They've just built a more expensive cage for their life."💬 "Success isn't necessarily about earning more. Sometimes it's about making wise, shorter-term decisions that give you long-term freedom and options."Resources & Next Steps🎯 Free Business Audit (60 mins)Ruth offers five free business audits each month to help you assess what’s working, what’s not, and whether it’s time to grow or consolidate.👉 Book via this linkYou are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this episode of Dominate Your Niche, Ruth Ferreira sits down with Dre Baldwin, founder of Work On Your Game, former professional basketball player, four-time TEDx speaker, and author of 43 books.Dre has built a global reputation for helping professionals and organisations develop the discipline, confidence, and execution required to achieve meaningful results. In this conversation, he shares why access to information is no longer the challenge for most business owners—and why execution has become the real competitive advantage.Together, Ruth and Dre explore the difference between structure and accountability, how to build authority without chasing attention, the role of presence in leadership, and why confidence is often a by-product of discipline rather than the starting point.Whether you're a business owner, leader, or ambitious professional looking to grow your influence and impact, this episode offers practical insights that can help you execute more effectively and lead with greater authority.What You’ll Learn in This Episode✨ Why execution is often the missing ingredient between knowledge and success✨ How information overload is preventing people from taking action✨ The difference between structure and accountability✨ Why following through and finishing are just as important as getting started✨ How to build authority without becoming obsessed with attention and vanity metrics✨ Why understanding your ideal audience matters more than increasing followers✨ The role referrals and relationships play in sustainable business growth✨ How people form opinions about you before you even speak✨ Why presence and non-verbal communication are critical leadership skills✨ The difference between being a boss and being a leader✨ How executive presence can impact career progression and business growth✨ Why self-awareness is the first step towards developing stronger leadership✨ How discipline creates confidence, consistency, and long-term successMemorable Quotes💬 "People slow themselves down gathering information rather than taking action on it."💬 "Authority comes from having a position, standing in that position, and planting your flag in that spot."💬 "Confidence is a by-product of discipline."💬 "People decide who you are before you speak."💬 "Leadership is about getting people to want to do what needs to be done."Resources & Next Steps🎯 Learn more about Dre Baldwin and the Power Presence FrameworkPowerPresenceProtocol.com🎯 Free Business Audit (60 mins)Ruth offers five free business audits each month to help you assess what’s working, what’s not, and whether it’s time to grow or consolidate.👉 Book via this linkConnect with Dre Baldwin💬 LinkedIn: Dre Baldwin👍🏼 Facebook: facebook.com/WorkOnYourGameUniversity📸 Instagram: http://Instagram.com/DreBaldwin▶️Youtube: http://YouTube.com/DreAllDayYou are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this solo episode of Dominate Your Niche, Ruth Ferreira breaks down why LinkedIn is one of the most overlooked opportunities for trade businesses, and how using it strategically can help you build credibility, create powerful connections, and win more work.Many trade business owners rely heavily on word of mouth, referrals, or traditional networking, but Ruth explains why LinkedIn offers a huge opportunity for businesses willing to show up consistently and build relationships online.Whether you’re a plumber, electrician, builder, contractor, or run any kind of trade business, this episode will help you understand how to position yourself professionally, create a credible online presence, and start using LinkedIn to open doors to bigger opportunities.What You’ll Learn in This Episode✨ Why LinkedIn is a huge untapped opportunity for trade businesses✨ How building a personal brand can help you attract opportunities and credibility✨ Why people connect with people more than company pages✨ The simple content trade businesses should be posting✨ How to optimise your LinkedIn profile so it builds trust instantly✨ Practical ways to connect with potential clients and industry contacts✨ Why consistency and relationship-building matter more than polished content✨ How LinkedIn can support your visibility in Google and AI-powered searchesMemorable Quotes💬 “LinkedIn is a networking platform — it’s about relationships.”💬 “You want to be posting content that showcases you as a trusted quality professional.”💬 “It doesn’t need to be perfect. It just needs to be something.”Resources & Next Steps🎯 Free 30-Minute Discovery CallIf you’re growing your business and want support navigating the challenges, opportunities, and strategy behind scaling sustainably, Ruth offers a complimentary discovery call.🎯 Free Business Audit (60 mins)Ruth offers five free business audits each month to help you assess what’s working, what’s not, and whether it’s time to grow or consolidate.👉 Book via this linkYou are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this episode of Dominate Your Niche, Ruth Ferreira is joined by leadership coach, ADHD coach, and return-to-work specialist Lucy Chaplin to explore a challenge many businesses face: losing talented employees during maternity transitions.Together, they unpack the real reasons why so many women leave the workforce after having children, and what both individuals and employers can do to create a smoother, more successful return to work.From identity shifts and confidence dips to practical strategies that make a real difference, this conversation is full of valuable insights for business owners, leaders, and working parents alike.What You’ll Learn in This Episode✨ Why returning to work after maternity leave can feel overwhelming — even for high performers✨ The identity shift women experience moving between professional and parent roles✨ How confidence dips show up — and simple ways to rebuild it✨ Why small workplace adjustments can have a huge impact on retention✨ Practical ways employers can better support returning employees✨ How women can advocate for what they need during this transition✨ Why retaining experienced talent is far more cost-effective than replacing itMemorable Quotes💬 “Nobody gets things done faster than a mum.”💬 “It’s often the smallest changes that make the biggest difference.”💬 “Women often focus on what they haven’t done — not everything they have achieved.”💬 “You’re not starting from scratch — you’re returning with experience.”Resources & Next Steps🎯 Free Business Audit (60 mins)Ruth offers five free business audits each month to help you assess what’s working, what’s not, and whether it’s time to grow or consolidate.👉 Book via this linkConnect with Lucy Chaplin💬 LinkedIn: Lucy Chaplin🌐 Website: lucychaplincoaching.co.uk📩 Email: [email protected] are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this solo episode, Ruth Ferreira tackles one of the biggest and most misunderstood questions in business: Should you keep growing, or is it time to pause?Growth is often glorified in the business world, but bigger doesn’t always mean better. Ruth shares honest, experience-led insights into why knowing when not to grow is a powerful leadership skill, and how pushing at the wrong time can actually destabilise the business you’ve worked so hard to build.If you’ve ever felt the pressure to keep scaling, even when something doesn’t feel right, this episode will help you step back, reassess, and make smarter, more sustainable decisions for your business and your life.What You’ll Learn in This Episode✨ Why growth isn’t linear and why your business needs seasons of consolidation✨ How to reframe the question from “Should I grow?” to “Is this the right season to grow?”✨ The hidden risks of scaling too quickly (and how to spot them early)✨ Why stabilising your operations, team, and profit is essential before your next growth phase✨ How to recognise when your energy, capacity, and wellbeing are the real bottleneck✨ The difference between a true opportunity and disguised pressureMemorable Quotes💬 “Just because you can grow doesn’t mean you should be growing right now.”💬 “Growth amplifies everything — including your weaknesses.”💬 “A season of consolidation is not a pause. It’s a powerful and productive phase.”💬 “Your business should allow you to thrive — not cost you everything.”Resources & Next Steps🎯 Free Business Audit (60 mins)Ruth offers five free business audits each month to help you assess what’s working, what’s not, and whether it’s time to grow or consolidate.👉 Book via the link belowConnect with Ruth Ferreira💼 LinkedIn: Ruth Ferreira📸 Instagram: @ruthferreiraYou are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this empowering episode, Ruth sits down with Michelle Willett, a clinical nutritionist and performance strategist, to explore how entrepreneurs can maximize their energy, focus, and resilience — without the overwhelm or crash. Michelle shares practical, science-backed strategies to help you fuel your brain, manage stress intelligently, and build sustainable habits that support both your health and business performance.From grounding your mornings to stabilizing blood sugar and boosting brain function, Michelle breaks down simple yet powerful ways to thrive in today’s fast-paced world. This episode is perfect for anyone ready to feel energized, clear-headed, and confident — all while running a business and living life on their own terms.What You'll Learn in This Episode:Why sleep is your most underutilised performance enhancer and how to build a consistent routine.How to feed your brain with protein, healthy fats, and smart carbs to support focus, creativity, and mood.Ways to boost BDNF (brain-derived neurotrophic factor) to improve memory, creativity, and mental clarity.Memorable Quotes:“Find something that feels calming for you and try to interject it in your morning before you do anything that requires a ‘must do.’”“Most people go straight in with cut this, cut that — and then no wonder your brain says, ‘I need love.’”“Once your body is calmer, you’re less reliant on Google searches and blanket advice. You learn your own body.”Resources and Links:Monthly Live Drop-In Clinic: First Tuesday of every month — interactive Q&A and mini education sessionConnect with Michelle Willett:💬 LinkedIn: Michelle Willett📸 Instagram: @michellewillettthrive🌐 Website: michellewillett.ukYou are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this eye-opening episode, Ruth sits down with Amanda Cole, an award-winning transformational hypnotherapist, to explore the hidden forces that shape how we show up in business and life. Amanda reveals how subconscious beliefs—often formed long before we started our entrepreneurial journey—can quietly hold us back from confidence, visibility, and financial growth.They dive into why self-sabotage happens, why taking the next step can feel so hard, and how deep-seated fears around rejection, failure, and even success influence our choices. Amanda shares insights and strategies to help you reconnect with your inner safety, trust your instincts, and finally move past the blocks that keep you playing small.This episode is perfect for anyone ready to understand themselves on a deeper level and step into a more empowered version of their business and life.What You'll Learn in This Episode:Why mindset work alone only scratches the surfaceThe four core fears holding entrepreneurs back: rejection, judgment, failure, and successHow childhood conditioning impacts visibility, self-worth, and receiving successSimple ways to notice your subconscious patterns and understand their originMemorable Quotes:“You’re not sabotaging yourself — your subconscious is trying to keep you safe.”“If it feels unsafe, your brain will procrastinate, avoid, and protect you — even from what you want most.”“Mindset is what you think consciously, but your subconscious is the part running the show.”Resources and Links:Amanda Cole Hypnotherapy: Explore transformational hypnotherapy and work with Amanda directly.Connect with Amanda Cole:💬 LinkedIn: Amanda Cole🌐 Website: amandacolehypnotherapy.com✉️ Substack: The Inner AllyYou are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this insightful and empowering episode, Ruth sits down with The Wealth Chef, Ann Wilson, who helps people build wealth with confidence, clarity, and emotional safety. Together, they explore practical strategies for saving, investing, and creating long-term financial freedom; all while removing shame, fear, and overwhelm from the money conversation.The discussion covers everything from foundational habits and investing in index trackers to understanding asset classes, managing debt, and turning money into a tool for living your best life. This episode is perfect for anyone ready to get their money working for them — without letting it control their life.What You'll Learn in This Episode:The difference between saving, investing, and building assets — and how to grow capital and generate income.The basics of asset classes: equities, real estate, fixed income, gold, commodities, and crypto.How to invest consistently and automatically, even with a lump sum, using tranching to protect your emotional confidence.Practical advice for getting out of consumer debt, including the snowball method and gamifying progress.Memorable Quotes:“Money wants to work. It’s an energy, and it needs to flow.”“Consumer debt is crack cocaine for your money.”“When we’re freaked out, we freeze. Tranching your investments protects your money confidence.”Resources and Links:Wealth Made Simple: Free five-day workbook and sessions to build foundational wealth habitsConnect with Ann Wilson:💬 Website: thewealthchef.com📸 Instagram: @TheWealthChef📘 YouTube: The Wealth Chef ChannelYou are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this solo episode, Ruth explores the power of perspective and how the way you interpret a situation can completely change the direction of your business.Nothing may need to change externally — just the lens you’re looking through.Ruth shares real-life examples from discovery calls and her own business to show how perceived “quiet times,” lost clients, or economic uncertainty can either trigger scarcity… or open the door to opportunity, growth, and unexpected success.If your business feels slow, uncertain, or stuck right now, this episode will help you reframe what’s happening and lean into what’s possible.What You'll Learn in This Episode:Two people can face the exact same situation and see either a problem or an opportunityQuiet seasons aren’t “dead time”; they can be powerful preparation timeScarcity is often a story we tell ourselves, not a factA small mindset shift can unlock momentum, confidence, and growthMemorable Quotes:“In a quiet time, some see dead time… others see a chance to get ready and get strategic.”“A tiny shift in perspective can literally change the direction of your business.”“Ask yourself: what else could be true here? If this was happening for me, not to me, what opportunity might it be creating?” Ready to Shift Your Perspective?Ruth offers five free business audits every month for founders who are doing well — but want to be thriving.In this free 1‑hour Zoom session, you’ll:Identify what’s working (and what’s not)Spot hidden opportunities in your businessGet clarity on where to lean in next📩 Email: [email protected] are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this insightful and energetic conversation, Ruth speaks with Tracy Bedwell, Founder and Managing Director of Sales Training International, about how to create meaningful client connections through effective lead magnets, human-centred selling, and embracing AI without losing the personal touch.With over 25 years in global sales training, Tracy shares the lessons she’s learned from building her business, adapting to technological change, and staying relevant in a fast-moving world. Expect practical advice, candid reflections, and inspiring wisdom from a woman who believes that courage, consistency, and authenticity are the true keys to success.What You'll Learn:How to use different types of lead magnets across each stage of the marketing and sales process.Why one ebook isn’t enough — and how to build a bank of lead magnets that match different client needs.The importance of knowing your customers, industry, and timing to create high-value, relevant content.How AI can streamline your work without replacing human connection or expertise.Memorable Quotes:“Lead magnets aren’t just for generating leads — they’re for every stage of your customer journey.”“AI won’t replace human beings — but it will replace the ones who don’t embrace it.”“People still buy people, not bots.”Resources & Links:The Success Method Course: Check out Ruth’s "The Success Method” for small business owners looking to find more clients and make more money.YouTube Channel: Watch Tracy’s videos on sales strategies, AI tools, and communication masteryConnect with Tracy:💬 LinkedIn: Tracy Bedwell📸 Company LinkedIn: Sales Training International LtdYou Are Invited!Too busy running your business to step back and plan for growth? Join my Supercharge Your Month workshop—a 60-minute clarity and strategy session held on the first Tuesday of each month at 10 AM.🚀 In this high-energy session, we’ll kickstart your month with power and purpose.✅ FREE for first-time attendees: Register here✅ £97 if you’ve attended before: Secure your spotI can’t wait to see you there!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this inspiring and thought-provoking episode, Ruth sits down with Andrew Eggleton, a performance and speaking coach whose philosophy on authenticity, presence, and craft has transformed the way thousands of speakers, leaders, and entrepreneurs show up in the world.Andrew shares his journey from the entertainment industry to coaching, exploring what it really means to be authentic — on stage, on camera, and in business. The conversation moves fluidly from self-awareness and emotional honesty to habits, discipline, and the art of becoming world-class in your craft.What You'll Learn in This Episode:How authenticity begins with self-awareness — and why “no change of state” is key to showing up real.The surprising lessons Andrew learned about emotional honesty from working with horses.Why visibility shouldn’t feel like performing, and how to balance being real with being professional.The difference between being authentic and being sloppy — and how to stay true while maintaining credibility.Memorable Quotes:“Authenticity is the connection, and the craft is the engagement.”“No one wants to buy from sloppy. Authentic doesn’t mean unfiltered.”“If you’re going to be good, you might as well be world-class.”“Your audience connects most when you stop performing and start being.”Resources and Links:The Success Method Course: Looking to grow your business? Check out Ruth Ferreira’s "The Success Method” for small business owners looking to find more clients and make more money.The Art of Authentic Speaking: Discover Andrew’s transformational approach to performance and presence.Connect with Andrew:💬 LinkedIn: Andrew Eggleton📸 Instagram: @AndrewEggletonYou Are Invited!Too busy running your business to step back and plan for growth? Join my Supercharge Your Month workshop—a 60-minute clarity and strategy session held on the first Tuesday of each month at 10 AM.🚀 In this high-energy session, we’ll kickstart your month with power and purpose.✅ FREE for first-time attendees: Register here✅ £97 if you’ve attended before: Secure your spotI can’t wait to see you there!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this heartfelt and inspiring conversation, Ruth Ferreira speaks with Luana Ribeira, bestselling author and founder of Dauntless PR, about the power of visibility, storytelling, and courage in business. From her beginnings as an indie horror actress to leading a global PR agency, Luana shares how she turned personal challenges into purpose-driven growth — and why authentic PR is more important than ever in the age of AI.Expect honest reflections, empowering advice, and a few emotional moments as Ruth and Luana discuss how visibility transforms not just your business, but who you become.What You'll Learn in This Episode:How Luana turned personal challenges and trolling into empowerment — and why visibility is safer than invisibility.The accidental path from indie actress to founder of Dauntless PR.Why PR is more powerful than ever in the age of AI (and how it shapes what people — and machines — believe about you).The importance of building trust and legal protection in business partnerships.How motherhood reshaped Luana’s view of success, freedom, and business design.What to do when you feel like giving up — and how resilience becomes your greatest asset.Memorable Quotes:“It’s far safer to be visible than invisible.”“PR doesn’t just build visibility — it builds who you become.”“You never know how close you are to success when you feel like giving up.”“Freedom is my highest value, and I’ve built my business to reflect that.”Resources and Links:The Success Method Course: Looking to grow your business? Check out Ruth Ferreira’s "The Success Method” for small business owners looking to find more clients and make more money.Dauntless PR: Learn more about Luana’s work helping entrepreneurs amplify their voice and visibility.Connect with Luana:💬 LinkedIn: Luana Ribeira📧 Email: [email protected] Are Invited!Too busy running your business to step back and plan for growth? Join my Supercharge Your Month workshop—a 60-minute clarity and strategy session held on the first Tuesday of each month at 10 AM.🚀 In this high-energy session, we’ll kickstart your month with power and purpose.✅ FREE for first-time attendees: Register here✅ £97 if you’ve attended before: Secure your spotI can’t wait to see you there!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this candid episode of Dominate Your Niche, Ruth Ferreira talks with Laura Brunton, business coach, entrepreneur, and co-founder of The Super Connector. Laura shares openly about the realities of building a thriving business while raising three kids and working alongside her husband. From moments of doubt to lessons in boundaries, balance, and resilience, she reveals how to create success without sacrificing what matters most.A must-listen for anyone navigating business growth, family life, and authentic leadership!What You'll Learn in This Episode:Why even successful entrepreneurs question whether to keep going — and how to reset your energy.The challenges (and joys) of building a business with your spouse.Radical prioritisation: why it’s okay to leave money on the table.How raising children while running a business can sharpen your focus and priorities.Memorable Quotes:“Sometimes we just need to reset — get out in nature, put some music on, and remember the opportunities in front of us.”“It’s okay to leave money on the table. Success isn’t about squeezing every drop out of your business.”“Our business is successful because we have kids — it forces us not to work 24/7 and to share lessons with clients who want balance too.”Resources and Links:The Success Method Course: Looking to grow your business? Check out Ruth Ferreira’s "The Success Method” for small business owners looking to find more clients and make more money.The Super Connector Community: Grow your network and unlock new opportunities — join Laura Brunton’s Super Connector Community today.Connect with Laura Brunton:💼 LinkedIn: Laura Brunton📷 Instagram: @laurabruntoncoachingYou Are Invited!Too busy running your business to step back and plan for growth? Join my Supercharge Your Month workshop—a 60-minute clarity and strategy session held on the first Tuesday of each month at 10 AM.🚀 In this high-energy session, we’ll kickstart your month with power and purpose.✅ FREE for first-time attendees: Register here✅ £97 if you’ve attended before: Secure your spotI can’t wait to see you there!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this episode of Dominate Your Niche, Ruth talks with George Appling — entrepreneur, CEO coach, and passionpreneur. He has built businesses from a medieval festival to an audio software company with 168 patents, all rooted in joy and purpose.He shares lessons from corporate leadership to entrepreneurship, why hiring self-starters (and removing toxic people) matters, and how a growth mindset fuels success. George also reveals how his book Don’t Settle helps young people find purpose and intentional work.What You'll Learn in This Episode:Why aligning business with passion unlocks purpose and fulfillmentGeorge’s lessons from building both corporate and entrepreneurial venturesThe surprising ROI of billboards, Google Ads, and other marketing experimentsThe leadership strategy of hiring self-starters — and letting go of toxic team membersMemorable Quotes:“Entrepreneurship is a spiritual journey—you have to believe it’s possible before you see it.”“A single toxic person can derail an entire team, no matter how talented the rest are.”“Purpose fuels energy. When you live and work with intention, success follows.”Resources and Links:The Success Method Course: Looking to grow your business? Check out Ruth Ferreira’s "The Success Method” for small business owners looking to find more clients and make more money.📚 Book: Don’t Settle: A Pick-Your-Path Guide to Intentional Work (available on Amazon, Target, and more)Connect with George:🌐 Websites: georgeappling.com💼 LinkedIn: George Appling📷 Instagram: @georgeappling📘 Facebook: George ApplingYou Are Invited!Too busy running your business to step back and plan for growth? Join my Supercharge Your Month workshop—a 60-minute clarity and strategy session held on the first Tuesday of each month at 10 AM.🚀 In this high-energy session, we’ll kickstart your month with power and purpose.✅ FREE for first-time attendees: Register here✅ £97 if you’ve attended before: Secure your spotI can’t wait to see you there!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this episode of Dominate Your Niche, Ruth Ferreira talks with Robin Waite, founder of Fearless Business, bestselling author, and business coach. Robin has helped thousands of coaches, consultants, and freelancers confidently charge more, productise their services, and build freedom-focused businesses.Robin shares his journey from running and selling a successful marketing agency to coaching entrepreneurs worldwide. He reveals why he stepped away from social media marketing, how to avoid burnout by creating energy-rich client strategies, and why pricing confidence is key to scaling your business. You’ll also learn his simple exercise for charging more while delivering greater value.If you’re ready to ditch hustle culture and grow a thriving, sustainable business, this is a must-listen!What You'll Learn in This Episode:Why social media isn’t essential for business growthHow to avoid burnout and protect your energyA practical pricing mindset shift to help you charge moreThe power of productising your services for scaleWhy making yourself “redundant” is the ultimate goalMemorable Quotes:“You lose energy when you’re worrying about yourself. Make it about the client.”“When you charge more, you can deliver more and create a virtuous cycle of referrals.”“Most pricing discomfort isn’t about numbers—it’s about your confidence.”Resources and Links:The Success Method Course: Looking to grow your business? Check out Ruth Ferreira’s "The Success Method” for small business owners looking to find more clients and make more money.Connect with Robin Waite:🌐 Websites: robinwaite.com | fearless.biz📷 Instagram: @RobinMWaite |🐦 Twitter/X: @RobinMWaite📺 YouTube: RobinMWaite | 💼 LinkedIn: Robin WaiteYou Are Invited!Too busy running your business to step back and plan for growth? Join my Supercharge Your Month workshop—a 60-minute clarity and strategy session held on the first Tuesday of each month at 10 AM.🚀 In this high-energy session, we’ll kickstart your month with power and purpose.✅ FREE for first-time attendees: Register here✅ £97 if you’ve attended before: Secure your spotI can’t wait to see you there!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this episode of Dominate Your Niche, Ruth Ferreira welcomes Jules White, Website & SEO Marketing Consultant and founder of the Website Success Hub. Jules helps local and online businesses generate more traffic and — most importantly — convert that traffic into paying clients by optimizing the content they already have.From beauty therapy to becoming an SEO expert, Jules shares her entrepreneurial journey and the lessons she’s learned about growing a business without relying heavily on social media. She dives deep into how SEO can grow your podcast, why conversion rate optimization (CRO) is a game-changer for websites, and the small tweaks that can make a big difference in turning browsers into buyers.If you want your website and content to work harder for you, this is a must-listen episode!What You'll Learn in This Episode:How Jules grew her business without relying on social mediaSEO strategies to make your podcast discoverableWhat CRO is — and how small tweaks can make a big impactMemorable Quotes:“Even small tweaks on your website can lead to big results.”“The best test? Ask a stranger: from my website, do you understand what I do and what action you should take?”Resources and Links:The Success Method Course: Looking to grow your business? Check out Ruth Ferreira’s "The Success Method” for small business owners looking to find more clients and make more money.Jules’ Beginner’s Guide to SEO, & more: thewebsitesuccesshub.com/everythingConnect with Jules White:🎧 The Website Success Show Podcast📺  YouTube: The Website Success Show🌐  Freebies & guides:  Website Success HubYou Are Invited!Too busy running your business to step back and plan for growth? Join my Supercharge Your Month workshop—a 60-minute clarity and strategy session held on the first Tuesday of each month at 10 AM.🚀 In this high-energy session, we’ll kickstart your month with power and purpose.✅ FREE for first-time attendees: Register here✅ £97 if you’ve attended before: Secure your spotI can’t wait to see you there!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this dynamic episode, Ruth Ferreira chats with operations disruptor and Manual Magic founder Penny Hopkinson about transforming outdated SOPs into modern, engaging systems.They unpack how businesses—from startups to global brands—can use tech, video, and smart apps to build inclusive and effective knowledge-sharing tools. Penny also gives a sneak peek into her new app, Manual Magic AI, which simplifies SOP creation by 75%!If you’re a founder, leader, or responsible for onboarding and training, this episode will inspire you to rethink how your organisation captures and shares wisdom.What You'll Learn in This Episode:Why outdated operations manuals drain productivity and how to replace themHow QR codes and bite-sized video SOPs can increase consistency and qualityThe importance of catering to different learning styles (visual, auditory, kinesthetic)Memorable Quotes:“We’re not ending the creation of a manual – we’re following its evolution.”“A single source of truth that cannot lie is the video.”“Operations manuals should be a dynamic, engaging ecosystem – not a dusty old binder.”Resources and Links:The Success Method Course: Looking to grow your business? Check out Ruth Ferreira’s "The Success Method” for small business owners looking to find more clients and make more money.Manual Magic Book by Penny HopkinsonConnect with Penny Hopkinson:🌍 Website: https://talks.co/pennyhopkinson/💼 LinkedIn: https://www.linkedin.com/in/pennyhopkinson/🔗 Linktree: https://linktr.ee/pennyhopkinsonYou Are Invited!Too busy running your business to step back and plan for growth? Join my Supercharge Your Month workshop—a 60-minute clarity and strategy session held on the first Tuesday of each month at 10 AM.🚀 In this high-energy session, we’ll kickstart your month with power and purpose.✅ FREE for first-time attendees: Register here✅ £97 if you’ve attended before: Secure your spotI can’t wait to see you there!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this inspiring episode, Ruth Ferreira welcomes Jane Bennett, founder of J.E. Bennett Law, a boutique law firm specialising in Court of Protection cases. Jane opens up about her journey from the high-pressure world of large city firms in London and Hong Kong to launching her own values-led practice in Kent.She shares how personal purpose and professional conviction drove her to create a law firm rooted in compassion, clarity, and service - offering not just legal expertise, but genuine support to some of society’s most vulnerable individuals. Jane also reflects on building a close-knit, loyal team and the lessons she learned while growing a successful business from the ground up - without formal business training, but with plenty of heart and grit.What You'll Learn in This Episode:Why Jane left the corporate world to create a purpose-driven firmHow empathy and clarity guide her client relationshipsWhat it takes to build a strong culture and loyal teamLessons from starting a business without business trainingMemorable Quotes:“I wanted to create my own team and create my own destiny.”“Lawyers don’t tend to be business people - but they can learn.”“You’ve got to go the extra mile with empathy.”“Culture is key. You can’t lead if people are afraid to make mistakes.”Resources and Links:The Success Method Course: Looking to grow your business? Check out Ruth Ferreira’s "The Success Method” for small business owners looking to find more clients and make more money.Connect with Jane Bennett:J.E. Bennett Law Website: https://jebennettlaw.co.uk/J.E. Bennett Law LinkedIn: https://www.linkedin.com/company/je-bennett-law-limited/Jane’s LinkedIn: https://www.linkedin.com/in/jane-bennett-5408a542/You Are Invited!Too busy running your business to step back and plan for growth? Join my Supercharge Your Month workshop—a 60-minute clarity and strategy session held on the first Tuesday of each month at 10 AM.🚀 In this high-energy session, we’ll kickstart your month with power and purpose.✅ FREE for first-time attendees: Register here✅ £97 if you’ve attended before: Secure your spotI can’t wait to see you there!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this insightful episode, Ruth Ferreira sits down with Malcolm Palmer, founder of A4G LLP, to unpack what it really takes to build a scalable and sellable business. Malcolm busts common myths around business growth and shares practical strategies to help founders create companies that can thrive without them. If you’re a business owner ready to step back without losing control, this episode is for you. What You'll Learn in This Episode: Why “work-life balance” might be unhelpful — and what to focus on instead The hidden cost of a business that relies too much on its founder Malcolm’s 3 go-to strategies for building founder independence: Hire for the future: how being slightly overstaffed can protect your sanity  Tapping into underused talent — part-timers, apprentices, and returners When offshore teams help… and when they don’t Memorable Quotes:"Work-life balance is more than a buzzword. It’s about building a business that doesn’t need you 24/7.""Exit planning isn’t about leaving your business — it’s about preparing it to thrive without you."Resources and Links:The Success Method Course: Looking to grow your business? Check out Ruth Ferreira’s "The Success Method” for small business owners looking to find more clients and make more money.Connect with Malcolm Palmer:A4G Website: https://www.a4g-llp.co.uk/A4G LinkedIn: https://www.linkedin.com/company/a4g-llpMalcolm’s LinkedIn: https://www.linkedin.com/in/malcolmpalmera4gA4G Facebook: https://www.facebook.com/A4GLLP/A4G YouTube: https://www.youtube.com/user/A4GAccountingLLPYou Are Invited! Too busy to plan for growth? Join my Supercharge Your Month workshop — a 60-minute strategy session held on the first Tuesday of each month at 10 AM.🚀 In this high-energy session, we’ll kickstart your month with power and purpose.✅ FREE for first-time attendees: Register here✅ £97 if you’ve attended before: Secure your spotI can’t wait to see you there!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this candid solo episode, Ruth Ferreira shows up authentically—even while battling COVID—to deliver a powerful message on grace, self-compassion, and resilience. Whether you’re navigating illness, burnout, parenting challenges, or just feeling off-track, this episode is your reminder that it’s okay to pause.Ruth shares her personal experience of getting knocked sideways after a high-energy business conference and speaks directly to entrepreneurs who feel the pressure to keep pushing through, even when their bodies or lives say otherwise.What You'll Learn in This Episode:Why giving yourself permission to pause isn’t weakness—it's wisdom.How to listen to your body’s cues and honour what you truly need.The art of reprioritising your to-do list when energy is low.Why people are more understanding than you think—ask for support!The unexpected gifts that can emerge when we slow down.How rest is an integral part of resilience, not a threat to your momentum.Memorable Quotes:“It’s not a weakness to stop. It’s wisdom to be kind and give your body what it needs.”“We are fundamentally humans. Yes, we’re running businesses—but it’s okay to stop.”“People are human too. They’re much more understanding than you think.”“When life gives us lemons, look for the opportunity to make lemonade.”Resources and Links:The Success Method Course: Looking to grow your business? Check out Ruth Ferreira’s "The Success Method” for small business owners looking to find more clients and make more money.You Are Invited!Too busy running your business to step back and plan for growth? Join my Supercharge Your Month workshop—a 60-minute clarity and strategy session held on the first Tuesday of each month at 10 AM.🚀 In this high-energy session, we’ll kickstart your month with power and purpose.✅ FREE for first-time attendees: Register here✅ £97 if you’ve attended before: Secure your spotI can’t wait to see you there!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this insightful and empowering conversation, Ruth Ferreira sits down with finance expert Gillian Palmer to unpack the real-world challenges business owners face when it comes to growth, cashflow, and accessing finance. Gillian shares how her business, Lending Made Simple, provides tailored financial solutions that support sustainable business growth — without drowning in fear or confusion.What You'll Learn in This Episode:The emotional rollercoaster of scaling a business fastWhy borrowing isn't a dirty word — when it's strategicWhat revolving cashflow facilities are and why Gillian insists her clients have oneHow short- and long-term lending options should match your business objectivesWhy traditional banks aren't serving small businesses — and what to do insteadThe origin story of The Finance Hub, and how it’s reshaping financial support for business ownersThe importance of relationships, trust, and referrals in financial advisingMemorable Quotes:"You’re not a bad business owner because you need money. You’re a smart one because you asked for help.""People think borrowing means something’s wrong. But actually, it can be the smartest move you make.""Don’t wait until you’re desperate. The best time to plan your finances is before you hit the panic button."Resources and Links:The Success Method Course: Looking to grow your business? Check out Ruth Ferreira’s "The Success Method” for small business owners looking to find more clients and make more money.Connect with Gillian:🌍 Website: https://www.lendingmadesimple.co.uk/💼 LinkedIn: https://www.linkedin.com/in/gillian-palmer-613a051b/📸 Instagram: https://www.instagram.com/gillian__palmer/You Are Invited!Too busy running your business to step back and plan for growth? Join my Supercharge Your Month workshop—a 60-minute clarity and strategy session held on the first Tuesday of each month at 10 AM.🚀 In this high-energy session, we’ll kickstart your month with power and purpose.✅ FREE for first-time attendees: Register here✅ £97 if you’ve attended before: Secure your spotI can’t wait to see you there!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this high-energy and insight-rich episode, I sit down with Jens Heitland—CEO brand builder, global entrepreneur, endurance athlete, and former IKEA executive. From coaching CEOs across continents to completing Ironman triathlons, Jens brings a fresh, grounded perspective on leadership, personal branding, and the power of mindset.We explore how pushing your physical limits in sport can directly fuel resilience in business, why personal brand matters more than ever for CEOs, and the critical (and costly) mistake Jens made in one of his startup ventures—and what you need to learn from it.What You'll Learn in This Episode:Why human-centric innovation starts with leadership How discomfort drives personal and professional growthThe power of storytelling to shape culture and drive transformationLessons from endurance sports that apply directly to leadershipMemorable Quotes:“Everything is mindset. If you’re fairly healthy, you can run 5–10k. But the long stuff? That’s 60% in your head.”“If people don’t want it and can’t afford it—you’re not solving the right problem.”“Stretch goals are the ones that scare you. That’s the point. That’s where the magic is.”Resources and Links:The Success Method Course: Looking to grow your business? Check out Ruth Ferreira’s "The Success Method” for small business owners looking to find more clients and make more money.Connect with Jens:🌍 Website: https://www.jensheitland.com/story💼 LinkedIn: https://www.linkedin.com/in/jensheitland/📸 Instagram: https://www.instagram.com/jensheitland/YOU ARE INVITED!Too busy running your business to step back and plan for growth? Join my Supercharge Your Month workshop—a 60-minute clarity and strategy session held on the first Tuesday of each month at 10 AM.🚀 In this high-energy session, we’ll kickstart your month with power and purpose.✅ FREE for first-time attendees: Register here✅ £97 if you’ve attended before: Secure your spotI can’t wait to see you there!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this powerful and emotionally resonant episode, we ask the bold question: Does imposter syndrome really matter?Join Ruth Ferreira and Nathan Simmonds as they dismantle the myths surrounding imposter syndrome and reveal the deeper, often hidden roots of our self-doubt. From childhood conditioning to societal expectations, this episode takes you on a raw and reflective journey into the subconscious patterns that hold people—especially leaders—back from stepping into their full power.Expect real talk, emotional insight, and practical strategies for identifying and rewriting the stories that shape your life.What You'll Learn:What imposter syndrome actually is—and why it’s often misdiagnosedHow unprocessed emotions fuel perfectionism, overachieving, and burnoutHow imposter syndrome manifests across leadership, relationships, and healthThe 3 H’s to identify when something needs addressing:💥 Harm (physical)💔 Hurt (emotional)🧱 Held back (progress)Memorable Quotes:"That voice in your head telling you that you can't do it—it’s not your voice. It's someone else's opinion dressed up as your truth.""Imposter syndrome is not the problem—it's the symptom of the story you created to survive.""Ask what, not why. The why takes you back to being three years old getting told off for drawing on the wallpaper."Resources and Links:The Success Method Course: Looking to grow your business? Check out Ruth’s "The Success Method” for small business owners looking to find more clients and make more money.Connect with Nathan:Nathan offers a free 4-week course to boost your leadership—check it out on his website.🌐Website: nathansimmondscoaching.com 🔗 LinkedIn: Nathan SimmondsYou Are Invited!Too busy running your business to step back and plan for growth? Join my Supercharge Your Month workshop—a 60-minute clarity and strategy session held on the first Tuesday of each month at 10 AM.🚀 In this high-energy session, we’ll kickstart your month with power and purpose.✅ FREE for first-time attendees: Register here✅ £97 if you’ve attended before: Secure your spotI can’t wait to see you there!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this inspiring episode, Ruth sits down with Deborah Richards, the powerhouse behind Madison’s Residential, to unpack her incredible journey from private banking to building one of Tunbridge Wells’ most trusted and talked-about estate agencies.Deborah shares how a voluntary redundancy and a passion for property—and people—led her to disrupt the estate agency industry with heart, hustle, and a refusal to compromise on excellence. From taking her first call (for a broken fridge!) to leading a multi-million-pound agency, Deborah’s story is a masterclass in resilience, leadership, and brand building.Whether you're a budding entrepreneur, a seasoned business owner, or navigating a pivot, this candid conversation is packed with real-world insight and warmth.What You'll Learn in This Episode:Why “excellence is an attitude” became Madison’s guiding mantraHow Deborah pivoted from private banking into property—and what she learned about risk and reinventionThe power of building a brand through service, not just strategyHow word of mouth and a newspaper ad kickstarted her growthMemorable Quotes:“I used to think I wasn’t an entrepreneur—but I am. I just see things differently.”“My fear of failure motivates me more than the desire for success.”“I built a business that works even when I’m not there. That used to be a pipe dream.”Resources and Links:The Success Method Course: Looking to grow your business? Check out Ruth Ferreira’s "The Success Method” for small business owners looking to find more clients and make more money.BNI Networking Group – instrumental in early growthConnect with Deborah:Email: [email protected]: madisonsresidential.co.ukYou Are Invited!Too busy running your business to step back and plan for growth? Join my Supercharge Your Month workshop—a 60-minute clarity and strategy session held on the first Tuesday of each month at 10 AM.🚀 In this high-energy session, we’ll kickstart your month with power and purpose.✅ FREE for first-time attendees: Register here✅ £97 if you’ve attended before: Secure your spotI can’t wait to see you there!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this inspiring solo episode, Ruth explores the myth of the "overnight success" and the truth behind what it really takes to achieve visibility, credibility, and lasting results in business. Drawing from personal experiences and stories like Thomas Edison’s 2,774 attempts to invent the lightbulb, you'll get a candid look behind the highlight reels of social media and public perception.This episode is for entrepreneurs, business owners, and anyone feeling like they’re not progressing fast enough. Get ready to hear what it actually takes to grow, stand out, and succeed—one persistent step at a time.What You'll Learn in This Episode:Why the idea of an "overnight success" is a mythThe hidden years of effort, failure, and persistence behind visible successHow to shift your mindset to embrace growth, learning, and resiliencePractical steps you can take today to build your business visibility and impactWhy getting clear on your niche, messaging, and client needs is crucialWhere your target clients hang out—and how to show up in the right placesMemorable Quotes:“Nobody sees that behind that overnight, there are years and years of work to get you to that point.”“It all starts with a decision. You can shift your mindset to one of learning, to one of growth, to one of possibility.”“Persistence, visibility, and showing up consistently are the true markers of success.”Resources and Links:The Success Method Course: Looking to grow your business? Check out Ruth Ferreira’s "The Success Method” for small business owners looking to find more clients and make more money.You Are Invited!Too busy running your business to step back and plan for growth? Join my Supercharge Your Month workshop—a 60-minute clarity and strategy session held on the first Tuesday of each month at 10 AM.🚀 In this high-energy session, we’ll kickstart your month with power and purpose.✅ FREE for first-time attendees: Register here✅ £97 if you’ve attended before: Secure your spotI can’t wait to see you there!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this energising and truth-filled episode, we sit down with the unapologetically honest and wildly experienced Claire, a business leader who's seen it all over the past 25 years.From starting her business as a solo mum navigating divorce to building a thriving company, Claire shares the wisdom, grit, and golden nuggets she’s picked up along the way. This episode is a must-listen for business owners who’ve ever wrestled with self-doubt, sales strategy, or shiny object syndrome!What You'll Learn in This Episode:Why being "obsessed with sales inquiries" has been Claire’s secret superpower.The truth about marketing vs sales—and why it's OK if you’re not great at both.The mindset shift that helped Claire work smarter, not harder.How knowing what you’re not good at can lead to real success.Her call to go bigger and stop playing small in marketing—especially for women founders.Memorable Quotes:"If you're not great at marketing, don't be doing it yourself.""Knowing what I'm not good at has been a good success factor for me.""Nothing you ever do should ever be good enough. You should always want bigger, better."Resources and Links:The Success Method Course: Looking to grow your business? Check out Ruth Ferreira’s "The Success Method” for small business owners looking to find more clients and make more money.https://www.ansacom.co.uk/Anascom’s FacebookClaire’s FacebookClaire’s LinkedInYou Are Invited!Too busy running your business to step back and plan for growth? Join my Supercharge Your Month workshop—a 60-minute clarity and strategy session held on the first Tuesday of each month at 10 AM.🚀 In this high-energy session, we’ll kickstart your month with power and purpose.✅ FREE for first-time attendees: Register here✅ £97 if you’ve attended before: Secure your spotI can’t wait to see you there!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this episode, we dive into the life of an entrepreneur navigating the ups and downs of business ownership, balancing big opportunities with maintaining a strong brand presence. Our guest, Em, shares her journey of growing her unique business and managing everything from retail relationships to direct-to-consumer sales. She also opens up about the tough lessons learned along the way, especially those early mistakes that shaped her approach to quality control and customer care.What You'll Learn in This Episode:Entrepreneurship is a balance between seizing big opportunities and maintaining direct customer engagement.Automating logistics can significantly free up time for creativity and growth.Learning from mistakes, setting boundaries, and taking care of mental health are essential for long-term success.Surrounding yourself with a strong support network of business owners can help navigate challenges.Celebrating small and big wins can keep motivation high and provide perspective.Memorable Quotes:“It’s exciting for sure… that’s a company that could transform your business.”“Retailers want to buy into brands that have that direct-to-consumer relationship.”“Nothing more time-consuming than writing address labels and going to the post office.”“Remembering how far you’ve come… you have moved so much further than you realize.”Resources and Links:The Success Method Course: Looking to grow your business? Check out Ruth Ferreira’s "The Success Method” for small business owners looking to find more clients and make more money.Chasingthreads.comChasing Threads InstagramChasing Threads FacebookYou Are Invited!Too busy running your business to step back and plan for growth? Join my Supercharge Your Month workshop—a 60-minute clarity and strategy session held on the first Tuesday of each month at 10 AM.🚀 In this high-energy session, we’ll kickstart your month with power and purpose.✅ FREE for first-time attendees: Register here✅ £97 if you’ve attended before: Secure your spotI can’t wait to see you there!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this episode of Dominate Your Niche, Ruth Ferreira dives into the powerful concept that "what you lean into expands." Whether it's business, life, or personal growth, the areas where we commit and push through challenges are the ones that flourish. Ruth shares her personal fitness journey, from being highly active in her youth to struggling with consistency as a busy professional, and how a casual decision to join a gym transformed into a passion. She also highlights the inspiring story of one of her gym besties—a woman in her 60s who embodies strength, resilience, and longevity. The episode explores how this principle applies not just to fitness but also to business and networking.What You'll Learn in This Episode:Commitment Breeds GrowthThe Power of Leaning InNetworking & Business GrowthThe Compound EffectAttitude MattersMemorable Quotes:"What you lean into expands. The more you commit, the more you grow.""Consistency beats intensity. Small steps every day lead to big results.""Discomfort is the currency of success—lean in, push through, and transform.""Mindset is everything. The way you show up determines the way you grow.""Strength isn’t just physical—it’s mental, emotional, and built over time.""The things you nourish—whether in fitness, business, or life—are the ones that flourish."Resources and Links:The Success Method Course: Looking to grow your business? Check out Ruth Ferreira’s "The Success Method” for small business owners looking to find more clients and make more money.You Are Invited!Too busy running your business to step back and plan for growth? Join my Supercharge Your Month workshop—a 60-minute clarity and strategy session held on the first Tuesday of each month at 10 AM.🚀 In this high-energy session, we’ll kickstart your month with power and purpose.✅ FREE for first-time attendees: Register here✅ £97 if you’ve attended before: Secure your spotI can’t wait to see you there!Don’t miss this episode if you’re looking to grow your business, develop a standout brand, and learn from a leader who’s reshaping an industry. Tune in now!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this episode, our guest Clare shares the realities of growing a business while raising a family. From embracing failure to managing work-life balance, she offers insights on setting boundaries, staying consistent, leveraging social media, and giving yourself grace as a working parent.What You'll Learn in This Episode:How to balance business growth with family life.The power of boundaries and intentional time management.Practical tips for consistency and progress.Social media strategies for growth without burnout.Memorable Quotes:"Work-life balance isn’t a destination—it’s a continuous journey.""Small, consistent actions add up to big results over time.""Set boundaries, protect your time, and give yourself grace in the process.""Social media isn’t about numbers; it’s about connection and engagement.""Ask yourself: ‘What three things will I regret not doing today?’—then focus on those."Resources and Links:The Success Method Course: Looking to grow your business? Check out Ruth Ferreira’s "The Success Method” for small business owners looking to find more clients and make more money.Eat That Frog! by Brian Tracy – A guide to overcoming procrastination and getting things done.Connect with Clare:Website: mytunbridgewells.com/Instagram: www.instagram.com/mytunbridgewells/Facebook: www.facebook.com/mytunbridgewellsTiktok: www.tiktok.com/@discoverkentandsussexYou Are Invited!Too busy running your business to step back and plan for growth? Join my Supercharge Your Month workshop—a 60-minute clarity and strategy session held on the first Tuesday of each month at 10 AM. 🚀 In this high-energy session, we’ll kickstart your month with power and purpose.✅ FREE for first-time attendees: Register here✅ £97 if you’ve attended before: Secure your spotI can’t wait to see you there!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this episode, we sit down with Andy to explore powerful insights on leadership, emotional intelligence, and personal growth. Andy dives deep into his journey of overcoming personal struggles, developing emotional intelligence, and becoming a better leader. From practical tips on habit stacking to embracing a "f*ck it" mentality for letting go of unnecessary stress, Andy's wisdom is truly inspirational.What You'll Learn in This Episode:The Power of Emotional IntelligenceThe Reality of LeadershipOvercoming Dark Times and Finding PurposeFrom Rock Bottom to RebuildingMemorable Quotes:"It's very easy to do work either very cheaply or for free or because you love it so much, you want to help everybody.""What is it I want to be taking out of the business? What is it I need to be earning? What is it that I'm looking to achieve? What's my big ambition and goal?""I wish I had invested better in people like yourselves, business coaches, supporters, mentors earlier on in my solopreneur journey."Resources and Links:Looking to grow your business? Check out Ruth’s "The Success Method” for small business owners looking to find more clients and make more money."Atomic Habits" by James Clear"Fuck It: The Path to Spiritual Enlightenment"Andy’s TEDx TalkConnect with Andy Coley:Website: https://www.leadershipisaskill.com LinkedIn: https://www.linkedin.com/in/andycoley/X: https://x.com/andycoleynlpYou Are Invited!Are you so caught up in the day-to-day running of your business that you’re not taking the time to step back, reflect, and strategically plan for the growth you dream of? Join me for my Supercharge Your Month workshop—an action-packed 60-minute clarity and strategy session, the first Tuesday of the month at 10 AM.🚀 In this high-energy session, we’ll kickstart your month with power and purpose.✅ FREE for first-time attendees: Register here✅ £97 if you’ve attended before: Secure your spotYou are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this solo episode, Ruth Ferreira steps out of her comfort zone once again to share powerful insights on business growth. As a business coach, she frequently works with early-stage entrepreneurs who are eager to find more clients and increase revenue. Ruth breaks down the key components of business growth into a simple formula that anyone can apply, helping demystify the process. If you’re looking to expand your business in a structured and logical way, this episode is a must-listen!What You'll Learn in This Episode:✅ Why most business owners struggle with growth and how to overcome it✅ The simple yet powerful formula for business success✅ How small 1% improvements can create massive results (the power of compounding)✅ The importance of understanding your target market and adjusting your messaging✅ How to create an effective call to action that actually converts✅ Why choosing the right marketing platform is crucial for successMemorable Quotes:💡 “Business growth isn’t about working harder—it’s about working smarter with a clear strategy.”💡 “Small changes create big results. If you continually improve just 1% in five key areas, your business can multiply exponentially.”💡 “Marketing without the right message is like shouting into the void. You have to speak directly to the people who need your solution.”💡 “Success isn’t about luck—it’s about understanding the numbers and making intentional improvements.”Resources and Links:The Success Method Course: Looking to grow your business? Check out Ruth Ferreira’s "The Success Method” for small business owners looking to find more clients and make more money.You Are Invited!Are you so caught up in the day-to-day running of your business that you’re not taking the time to step back, reflect, and strategically plan for the growth you dream of? Join me for my Supercharge Your Month workshop—an action-packed 60-minute clarity and strategy session, the first Tuesday of the month at 10 AM.🚀 In this high-energy session, we’ll kickstart your month with power and purpose.✅ FREE for first-time attendees: Register here✅ £97 if you’ve attended before: Secure your spotI can’t wait to see you there!🎧 Loved this episode? Share it with a fellow entrepreneur and leave a review on your favorite podcast platform!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this insightful episode, we dive deep into the world of podcasting with expert guidance on strategy, content creation, monetization, and leveraging a podcast for business growth. Whether you're just starting or looking to refine your approach, this episode is packed with practical advice to help you create a successful and sustainable podcast.What You'll Learn in This Episode:Why starting with a clear strategy is more important than investing in equipment.How batch recording can streamline your workflow and improve consistency.The pros and cons of solo vs. interview-style podcast formats.Different monetization strategies to generate income from your podcast.The unexpected benefits of podcasting, including networking and business growth.Memorable Quotes:"A podcast without a strategy is just noise—clarity is what turns it into a powerful tool.""Batch recording isn’t just about efficiency; it’s about staying consistent without the burnout.""Solo episodes build authority, interviews build relationships—both are valuable, but don’t lose your voice.""Monetization isn’t just about ads and sponsorships—your podcast can be a gateway to bigger business opportunities.""The best part of podcasting? The unexpected connections that turn into lifelong business relationships."Resources and Links:The Success Method Course: Looking to grow your business? Check out Ruth Ferreira’s "The Success Method” for small business owners looking to find more clients and make more money.Connect with Lynsay Gould:Lynsay Gould’s LinkedIn PageLynsay Gould’s Podcast Agency’s InstagramYou Are Invited!Are you so caught up in the day-to-day running of your business that you’re not taking the time to step back, reflect, and strategically plan for the growth you dream of? Join me for my Supercharge Your Month workshop—an action-packed 60-minute clarity and strategy session, the first Tuesday of the month at 10 AM.🚀 In this high-energy session, we’ll kickstart your month with power and purpose.✅ FREE for first-time attendees: Register here✅ £97 if you’ve attended before: Secure your spotI can’t wait to see you there!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In her first solo episode, Ruth dives into the all-too-common yet rarely discussed experience of imposter syndrome. She shares her own struggles with feeling like a fraud and explores how this mindset can affect our confidence, success, and willingness to step outside our comfort zones.Ruth also breaks down the five types of imposter syndrome and discusses the common triggers that can bring these feelings to the surface—whether in business, career, or everyday life.What You'll Learn in This Episode:What is Imposter Syndrome? – Understanding why we doubt ourselves, even with clear evidence of success.The 5 Types of Imposter Syndrome:The Perfectionist – Anything less than perfect feels like failure.The Expert – Feeling unqualified unless you know everything.The Soloist – Struggles with asking for help.The Natural Genius – Believes success should come easily or it doesn’t count.The Superwoman/Superman – Feels pressure to excel in all areas of life.Common Triggers: Environmental factors, social pressure, transitions, perfectionism, and comparison.How to Overcome It: Acknowledge the feeling, separate it from reality, and seek support from trusted peers and mentors.Memorable Quotes:“Success isn’t about being perfect; it’s about being consistent.” “You don’t have to know everything—you just have to start.” “Confidence isn’t the absence of self-doubt; it’s taking action despite it.”Resources and Links:The Success Method Course: Looking to grow your business? Check out Ruth Ferreira’s "The Success Method” for small business owners looking to find more clients and make more money.You Are Invited!Are you so caught up in the day-to-day running of your business that you’re not taking the time to step back, reflect, and strategically plan for the growth you dream of? Join me for my Supercharge Your Month workshop—an action-packed 60-minute clarity and strategy session, on the first Tuesday of the month at 10 AM.🚀 In this high-energy session, we’ll kickstart your month with power and purpose.✅ FREE for first-time attendees: Register here✅ £97 if you’ve attended before: Secure your spotI can’t wait to see you there!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this episode, we discussed the world of speaking, entrepreneurship, and leadership with Elliot Kay. We explore the journey of launching and growing The Speaker Awards, the challenges and triumphs along the way, and key insights on collaboration, competition, and business growth.What You'll Learn in This Episode:The journey of launching The Speaker Awards and the evolution of the team.Managing chaos in a fast-growing business and the role of operations.The importance of collaboration over competition in the speaking industry.How different speakers and coaches serve unique audiences.The biggest lesson learned from launching the Speaker Awards.The vision for the speaking industry and the importance of authenticity.The expansion of the Speaker Awards, including potential international growth.Memorable Quotes:"Your tribe will find you. The people that are meant to work with you will gravitate towards you.""Being yourself is the best thing you can ever be.""There’s enough to go around. Collaboration, not competition, is key.""Just don’t make excuses—do it and then figure it out."Resources and Links:The Success Method Course: Looking to grow your business? Check out Ruth Ferreira’s "The Success Method” for small business owners looking to find more clients and make more money.Speaker Awards LinkedIn PageScrew It, Let’s Do It by Richard BransonConnect with Elliot Kay:Elliot’s LinkedIn PageElliotKay.comYou Are Invited!Are you so caught up in the day-to-day running of your business that you’re not taking the time to step back, reflect, and strategically plan for the growth you dream of? Join me for my Supercharge Your Month workshop—an action-packed 60-minute clarity and strategy session, the first Tuesday of the month at 10 AM.🚀 In this high-energy session, we’ll kickstart your month with power and purpose.✅ FREE for first-time attendees: Register here✅ £97 if you’ve attended before: Secure your spotI can’t wait to see you there!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this episode of the Dominate Your Niche podcast, Ruth Ferreira interviews Enfys Maloney, a five-time award-winning speaker, sales expert, and creator of Vibrant Connections. Enfys shares her inspiring journey, from pivoting her travel business during the pandemic to building a thriving sales training empire. Listen in as she reveals key strategies for cultivating a strong community, emphasizing client results, and developing a unique "product wheel" approach. Enfys also candidly discusses overcoming challenges, including a recent product launch that required adaptation and resilience. She highlights the importance of self-trust, seeking mentorship, and balancing business with family life. This episode offers valuable insights into building recurring revenue, navigating cash flow, and the power of conscious pricing. Don't miss Enfys's practical advice and memorable quotes on achieving entrepreneurial success.What You'll Learn in This Episode:How Enfys pivoted from a failing travel business to a successful sales training empire during the pandemic.Key strategies for building a strong community around your brand and ‘hero-ing’ client results.The concept of a "product wheel" and how it can be more effective than a traditional product ladder.How to adapt to market feedback and turn a potentially failed product launch into a success.The importance of self-trust, resilience, and seeking mentorship in entrepreneurship.Practical tips for balancing business with family life and building recurring revenue.Insights into navigating cash flow challenges and the importance of conscious pricing.Memorable Quotes:"Success is accessible for anybody who chooses to pursue it.""We're only as good as our client's results.""It's a lot of trial and error and perseverance, my God.""I do better with help.""Trust your inner self to the core, because you're going to do brilliant, brilliant things."Resources and Links:The Success Method Course: If you’re looking to grow your business, check out Ruth Ferreira’s "The Success Method” for small business owners looking to find more clients and make more money.Sales Training with Enfys MaloneyConnect with Enfys Maloney:Enfys Maloney’s LinkedInEnfys Maloney’s InstragramDon’t miss this episode if you’re looking to grow your business, develop a standout brand, and learn from a leader who’s reshaping an industry. Tune in now!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this episode, Zoe Cairns, founder of ZC Social Media and The Credibility Formula, shares insights from over 14 years of experience building two successful companies and speaking in 14 countries to an audience of 100,000+. She discusses setting boundaries, learning from failures, aligning opportunities with your vision, and the daily habits that drive her success.What You'll Learn in This Episode:The importance of saying “no” and setting boundaries for growth.How to align opportunities with your vision and learn from failure.Daily habits and practices that fuel success and productivity.Memorable Quotes:"Confidence comes from clarity—knowing your mission and sticking to it.""Boundaries aren’t just about saying no; they’re about making room for your true yes.""To grow, you have to embrace the discomfort of learning and failing."Resources and Links:The Success Method Course: If you’re looking to grow your business, check out Ruth Ferreira’s "The Success Method” for small business owners looking to find more clients and make more money.Connect with Zoe Cairns:LinkedIn - https://www.linkedin.com/in/zoecairns/Facebook - https://www.facebook.com/ZoeCairnsUK/Instagram - https://www.instagram.com/zcairns/Don’t miss this episode if you’re looking to grow your business, develop a standout brand, and learn from a leader who’s reshaping an industry. Tune in now!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this empowering episode, Sapna Pieroux, a multi-award-winning brand consultant, designer, author, and speaker, reveals her insights into personal branding, resilience, and overcoming challenges. Sapna shares how her VISION Process® helps leaders and teams show up with clarity and confidence, boosting their influence, income, and impact. She also opens up about her breast cancer journey and how it reshaped her approach to business and personal branding. Don’t miss her inspiring story of empowerment and success!What You'll Learn in This Episode:How to build and maintain a powerful personal brand that stands out in both business and personal life.The importance of resilience, especially when facing personal health challenges, and how it can fuel success.Insights into Sapna’s VISION Process® and how she can rebrand a business in a single day.The role of visibility in growing a business and Sapna’s strategies for entrepreneurs to increase their influence, income, and impact.Memorable Quotes:“Visibility is key, even when the road gets tough – that’s when your true strength shows.”“You don’t have to follow the rules; you just need to be authentic and show up as yourself.”“Sometimes, the toughest challenges in life become the most powerful fuel for your business.”“A clear vision can transform not only your brand but also your life.”Resources and Links:The Success Method Course: If you’re looking to grow your business, check out Ruth Ferreira’s "The Success Method” for small business owners looking to find more clients and make more money.Let’s Get Visible! – Sapna’s Business Book Award-winning, best-selling book that shares her VISION Process®. Check your Visibility Score and get a FREE copy of Let’s Get Visible!Connect with Sapna Pieroux:Website: InnerVisions IDLinkedIn: Sapna Pieroux on LinkedInDon’t miss this episode if you’re looking to grow your business, develop a standout brand, and learn from a leader who’s reshaping an industry. Tune in now!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this episode, we chat with Susie Hassler, founder of Styled By Susie, a personal styling service she launched in 2012. As a registered Style Coach™, Susie is dedicated to helping women feel confident and stylish with affordable, high-street fashion. She shares her journey of building her business, navigating the pandemic, and making styling accessible to all women. Susie also opens up about overcoming self-doubt, trusting your instincts, and the daily habits that keep her grounded. Her insights into resilience and business growth are sure to inspire anyone facing challenges.What You'll Learn in This Episode:How Susie built Styled By Susie and adapted her business during the pandemic to stay connected with clients.The value of trusting your instincts and embracing resilience to grow both personally and professionally.Daily habits and mindset shifts that can help you stay motivated and productive, even on tough days.Memorable Quotes:“Trust yourself. You’ve got what it takes, and you don’t need anybody else to tell you that.”“Business and personal should be separate. It’s not that they don’t like you as a person; it’s a business thing.”“You have to check in with yourself every day and give yourself permission to go easy on the days when you’re not feeling your best.”Resources and Links:The Success Method Course: If you’re looking to grow your business, check out Ruth Ferreira’s "The Success Method” for small business owners looking to find more clients and make more money.Tune in to the Styled By Susie podcast: Discover Susie's expert tips on personal styling, confidence-building, and practical advice to help you look and feel your best!Connect with Susie Hassler:WebsiteInstagramLinkedInDon’t miss this episode if you’re looking to grow your business, develop a standout brand, and learn from a leader who’s reshaping an industry. Tune in now!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this episode, Ruth is joined by Olivia Morocco, the founder of Brand You Magazine and creator of the Showtime events. Olivia shares her journey from launching an independent magazine to building a brand empire focused on empowering entrepreneurs. She discusses the challenges and triumphs of starting a business, the significance of having a vision, and how failure can serve as a stepping stone to future success.What You'll Learn in This Episode:The challenges and lessons Olivia faced while launching Brand You Magazine.The importance of vision and adaptability in growing a successful brand.How Olivia turned failure into a powerful learning experience and built resilience.Memorable Quotes:"I wish I'd known a little bit more about the publishing world, but I think I was driven more by excitement than understanding what I was getting into.""Technically it was a fail, but honestly it wasn’t a fail, because you can take that forward and do it better when the timing’s right.""Stop overthinking and just go for it."Resources and Links:The Success Method Course: If you’re looking to grow your business, check out Ruth Ferreira’s "The Success Method” for small business owners looking to find more clients and make more money.Showtime event: @brandyoushowtimeConnect with Olivia Morroco:Personal Instagram: @oliviamarocco1Brand You Magazine: @brand_you_magazineSHOWTIME: @brandyoushowtimeWebsite: www.brandyoumagazine.co.ukLinkedIn: Olivia MoroccoDon’t miss this episode if you’re looking to grow your business, develop a standout brand, and learn from a leader who’s reshaping an industry. Tune in now!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this episode, we meet Kieran Osborne, an innovator reshaping the estate planning industry. With over a decade of experience, he’s the founder of Squiggle Consult and YEPP Ltd, introducing modern, client-focused solutions. Kieran’s journey from banking to legal services revealed outdated practices, inspiring him to create streamlined systems and champion transparency. This episode is packed with insights, including how to find your next 1000 clients, build lasting client relationships, and create a vibrant, modern brand in a traditional industry.What You'll Learn in This Episode:Kieran’s Journey:Transition from banking to estate planning.Applying the "bank manager" relationship model to the legal industry.Strategic Growth:How Kieran focuses on finding 1000 clients instead of one.The role of partnerships with financial advisors, employers, and charities in driving client acquisition.The Power of Brand:The story behind Squiggle’s name and vibrant branding.Overcoming traditional industry perceptions to create a fresh and approachable brand.Team Building:Why Kieran hires “blank canvases” and trains them his way.The challenges of recruiting in a people-driven business.The Client and Team Journey:How Kieran ensures a smooth process for clients while fostering a collaborative team culture.Investing in Assets:The value of creating visual and auditory resources to explain complex concepts in estate planning.Memorable Quotes:"I'm not looking for my next one client or even my next five clients. I’m always looking for my next 1000 clients.""We want to be modern and vibrant, like what Monzo and Starling did for banking, but for the legal industry."Resources and Links:Learn more about Squiggle Consult and their innovative approach to estate planning: Squiggle Consult Website.The Success Method Course: If you’re looking to grow your business, check out Ruth Ferreira’s "The Success Method” for small business owners looking to find more clients and make more money.Connect with Kieran Osborne:Kieran Osborne’s LinkedInKieran’s Personal WebsiteSquiggle Consult’s WebsiteDon’t miss this episode if you’re looking to grow your business, develop a standout brand, and learn from a leader who’s reshaping an industry. Tune in now!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this episode, Ruth Ferreira chats with Claire Witz, known as the Chief Chimpologist and a top-rated MailChimp expert with 14+ years of experience. Claire’s ranked #1 in the UK and #6 globally, helping businesses maximize email marketing. Her insights on building a streamlined, joy-driven business are inspiring for anyone considering how to grow their own venture.Key Takeaways:Joy in Work: Claire emphasizes the importance of loving what you do. Instead of scaling for its own sake, she’s built a highly profitable business with a small, dedicated team.Saying No: Initially, Claire worked with anyone, but now she only collaborates with clients she genuinely enjoys. This focus has kept her passionate and selective.Overcoming Imposter Syndrome: She shares her journey to becoming a recognized MailChimp consultant, noting that self-belief and consistent results were key to her success.Highlights:Being a "Chimpologist": Claire invented the title for herself—it’s playful and reflects her role as a MailChimp guide, helping clients unlock the platform’s potential.Path to Expertise: Transitioning from business networking, Claire embraced MailChimp for its blend of creativity and tech, which drew clients and boosted her reputation.Keeping It Lean: With only a virtual assistant, Claire chose not to scale up, instead prioritizing control, strong client relationships, and personal freedom.The Internet’s Impact: Remote work and the pandemic expanded her client reach globally.The Power of No: Now, Claire confidently declines non-ideal clients, choosing projects that align with her values.Words of Wisdom: Claire advises new entrepreneurs to trust their instincts, build a business they love, and avoid the pressure to scale if it doesn’t align with their values. For her, true success is work-life balance, happiness, and staying true to the reason for starting.Additional Resources:The Success Method Course: For those wanting business growth, check out Ruth Ferreira’s "The Success Method” for small business owners.Follow Claire Witz:Claire Witz’ WebsiteClaire Witz on LinkedInCatch the latest episodes of Dominate Your Niche on your favorite podcast platform—don’t forget to rate and review!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this episode, Ruth Ferreira talks with Tutu Akinyede, a remarkable businesswoman and educator. Tutu shares her journey from being a single mother tutoring with a baby, to building a tutoring business that now serves over 2,000 students and employs over 70 staff. Key topics include entrepreneurship, marketing strategies, business pivoting, and the significance of mindset. Their conversation offers valuable insights on creating a thriving business that also makes a difference.Key Themes:Accidental Entrepreneur: Tutu didn’t plan to be a business owner, but personal circumstances led her into entrepreneurship.Old-School Marketing: She grew her business through word-of-mouth, flyers, posters, and even vehicle signs.Niche and Pivoting: Tutu identified a niche and pivoted her business, especially during and after the COVID pandemic, leading to major growth.Mindset and Tenacity: A growth mindset and tenacity were crucial in overcoming challenges and scaling the business.Investing in Yourself and Team: Tutu stresses the importance of lifelong learning and building a strong team.Customer Experience: Focusing on client satisfaction rather than profits helped grow her business through referrals.Impacting the World: Tutu is mission-driven, aiming to change lives, particularly for immigrant parents and their children.Key Moments:The Origin Story: Tutu started as a secondary school teacher but turned to full-time tutoring when her child’s illness led her to re-evaluate her career.Scaling from 20 to 2,000 Students: She transitioned from home visits to opening a tutoring center and later shifted online, attracting more clients.Navigating COVID: Her business went from zero to 2,000 students by adapting to online tutoring and targeting immigrant parents.The Power of Word of Mouth: Tutu’s reputation for results led to rapid growth through referrals, and later through social media.Mindset and Teaching Philosophy: Tutu uses growth mindset principles in both teaching and business, which contributed to her success.Memorable Quotes:"I never focused on making money. My priority was always customer satisfaction and helping students gain confidence to succeed.""I discovered my niche was immigrant parents who needed guidance on the UK education system, and I tailored my marketing to them.""The mindset of always asking ‘what’s next’ is crucial—whether teaching or running a business, that’s how you grow."Additional Resources:The Success Method Course: Check out Ruth Ferreira’s "The Success Method" course for small business owners looking to attract clients and boost income.Follow Tutu Akinyede:Tecnis Academy WebsiteTutu Akinyede on InstagramCatch the latest episodes of Dominate Your Niche on your favorite podcast platform. Don’t forget to rate and review!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this episode, Ruth Ferreira welcomes international speaker and thought leadership coach Mindy Gibbons-Klein, who has founded three multinational brands and authored or co-authored 15 books. Together, they explore the power of thought leadership, including building visibility, credibility, and influence. Key topics covered include Mindy’s journey founding The Book Midwife—the UK's first book coaching company—and her work in thought leadership strategy. Key Takeaways:Thought Leadership & Book Writing: Mindy explains how founding The Book Midwife made her a pioneer in the book coaching industry, helping thousands of clients bring their stories to life.Strategic Visibility: Mindy emphasizes the power of consistent self-promotion, networking, and partnerships to increase credibility.Importance of PR: Mindy discusses the significant role PR has played in her career and why investing in professional PR services is essential for widespread media coverage.Legacy & Impact: Beyond business, Mindy shares her passion for thoughtful giving and how building a legacy involves leaving something meaningful, like a book or charitable project.Networking & Referrals: Mindy and Ruth talk about the importance of strategic partnerships and referral systems in growing a business, including the option to donate referral fees to charity.Notable Quotes:"If I don’t push past the fear and get out of my comfort zone, I’m doing a disservice to those who could learn from or be inspired by me." – Mindy Gibbons-Klein"It’s not just about leaving a business legacy; it’s about the impact and legacy we leave on the world." – Mindy Gibbons-KleinConnect with Mindy:WebsiteLinkedInTEDx Talk: Sometimes You Need to Change Yourself to Be YourselfGiving 1 PercentResources Mentioned:The Success Method Course: Ruth Ferreira’s proven course for small business owners looking to grow their business and profits over the next 12 months.Catch the latest episodes of Dominate Your Niche on your favorite podcast platform. Don’t forget to rate and review!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this episode, our guest Sarah Clay, LinkedIn specialist and business advocate, discusses her journey of writing a book as a key step in positioning herself as an authority in the field. From overcoming resistance to better understanding the power of employee advocacy, Sarah shares the intricate details behind her book-writing process and how it solidified her niche in the business world. We dive deep into the impact of employee advocacy, especially for companies of different sizes and departments, and how sharing knowledge through platforms like LinkedIn can foster stronger relationships with clients. Sarah also reveals the real purpose behind writing a book—not for monetary gain, but as a powerful business tool.Key Takeaways:The Power of Writing a Book for Positioning – Writing a book is a strong way to showcase expertise and authority in a niche. Sarah shares how it broke down barriers for her to get on stage and how it serves as a valuable tool beyond just making money.Overcoming Resistance – Even though Sarah knew the value of writing a book, it wasn’t until someone challenged her that she finally committed. She discusses how external accountability helped her through moments of self-doubt during the process.Employee Advocacy for Diverse Teams – Sarah explains the importance of employee advocacy and how empowering different departments to engage on LinkedIn can create connections with customers. Technical teams can directly answer specific client queries, strengthening customer relations.Writing a Book: A Long-Term Investment – It’s not about immediate sales, but about the long-term business benefits. Sarah highlights how writing a book refines systems and creates credibility that lasts far beyond a business card.Process and Systems Matter – Writing the book allowed Sarah to refine her process for employee advocacy, making it easy for companies to implement. This system is geared to empower employees, helping them see how engaging on LinkedIn benefits both them and the company.Mentioned in This Episode:Sarah Clay’s book (Kindle and paperback versions available on Amazon): Sarah Clay on AmazonEmployee Advocacy on LinkedIn: Learn more on Sarah Clay’s website: Sarah Clay’s WebsiteSarah Clay’s upcoming event, How to Leverage LinkedIn if You’re an Executive BusinesswomanDonate to Sarah’s charity cycle across the Alps, mentioned in the episode Follow Sarah Clay:LinkedIn: Sarah Clay on LinkedInWebsite: Sarah Clay SocialStay tuned for more episodes featuring experts sharing their personal and professional growth journeys. Don’t forget to subscribe and leave a review if you enjoyed this episode!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this episode, Ruth chats with Sarah Hamilton-Gill about the key strategies that have driven her business growth, focusing on the global reach provided by her book and podcast. Sarah discusses how these tools, along with the power of LinkedIn, have transformed her visibility and led to business success across 35 countries.Key Topics Covered:Global Reach Through Podcasts and Books:Sarah shares how starting a podcast and publishing a book have expanded her business reach from the UK to a global audience, providing invaluable visibility in over 35 countries.Maximizing Podcast Content:Discover tools like Opus Clips that help you create impactful clips and summaries from podcast episodes, cutting down manual effort and amplifying your message.Try Opus Clips here: https://www.opus.proLinkedIn as a Business Game-Changer:Sarah explains how LinkedIn drives 80-90% of her business, making it an essential tool for visibility and client acquisition.Building a Future Pipeline:Learn the importance of consistent LinkedIn activity and how newsletters can nurture relationships and maintain your business pipeline, even if not everyone engages immediately.Daily Success Habits:Sarah shares her personal and business non-negotiables, including a daily swim and the crucial role of business development every day to avoid business roller coasters.A Lesson in Resilience:Sarah opens up about her biggest business failure—having to liquidate her first business after unexpected surgery—and how she bounced back stronger.Key Takeaways:Content creation through podcasts, books, and LinkedIn posts is essential for building long-term credibility and visibility.Consistency in business development, even during busy times, is crucial for avoiding gaps in your work pipeline.Leveraging technology and automation can simplify processes and keep your business moving forward.Learn from failures and adapt, because resilience is key to sustained success.Links and Resources:Follow Sarah on LinkedIn: Sarah Hamilton-Gill LinkedIn ProfileCheck out Sarah’s website here: https://www.leapintoconsulting.com/Listen to Sarah’s Podcast here: Leap into HR Consulting the PodcastCheck out Sarah’s book here: Leap into HR ConsultingTune in to hear practical tips on using social media platforms, especially LinkedIn, to elevate your business and stay ahead of the curve!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this episode, Jamie Stewart, founder of Circle Networks, joins us to discuss the transformative power of networking and friendships in business. Jamie, a seasoned business growth expert who has previously managed a £75m acquisition and served as a FTSE 250 managing director, now helps entrepreneurs achieve 6-figure growth with less effort. His approach includes lead generation, partnership development, and mindset mastery.Jamie shares insights on building relationships for trust and referrals, overcoming networking pitfalls, and the importance of networking. He emphasizes how focusing on helping others and being someone people want to recommend can drive significant business growth. We also dive into the value of having a strong team, tackling resistant tasks, and the role of vision and Dream 100 lists in achieving business goals.Guest: Jamie Stewart, Business Growth Professional, Founder of Circle NetworksDiscussion Topics:The Power of Networking: Jamie’s journey into networking and its impact on business growth.Friendship Fuels Business: Building genuine relationships to enhance trust and referrals.Word of Mouth and Referrals: Strategies for increasing referrals and common networking mistakes.Online Networking: Benefits and importance in today’s business environment.Team Dynamics: The significance of having the right team and being a recommended person.Overcoming Resistance: The impact of tackling resistant tasks on growth.Vision and Dream 100 Lists: Using vision and targeted lists to achieve goals.Key Takeaways:Authentic networking and relationships are crucial for business success.Helping others and being a person of recommendation can lead to significant growth.Embracing a positive mindset and vision helps in overcoming challenges and reaching goals.Episode Links:Jamie Stewart: LinkedIn Profile | Circle NetworksYou are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this episode, we chat with Kim Simmonds, law firm founder, AI entrepreneur, and mother of two, who is disrupting the legal sector. As the founder of Law 365 and Cloud Contracts 365, Kim has built a niche law firm catering specifically to Microsoft Partners and tech businesses, and has recently ventured into AI with a revolutionary product which is disrupting the legal industry.Key Topics Discussed:The Power of Niching:Kim shares how she identified and positioned herself in a unique niche, focusing on Microsoft Partners, a community of 30,000 in the UK and 3.5 million worldwide.Discussion on the pros and cons of niching, including how to target a specific sector within a deep niche.Building Visibility and Reputation:Kim discusses her strategies for gaining visibility in her niche, including word-of-mouth referrals, outstanding client service, and strategic networking.The role of personal branding in establishing her as a thought leader and innovator in the legal field.Challenges in Building a Niche Business:Insights into the lessons Kim has learned over the years, including the importance of a strong sales and marketing engine and hiring the right talent to fit the firm's culture and values.Innovative AI in Legal Services:Introduction to Kim's latest venture, an AI-driven tool designed to analyze legal contracts with precision.Explanation of how her tool differs from generative AI like ChatGPT, focusing on machine learning and natural language processing (NLP) to provide accurate and reliable contract analysis.Balancing Professional Success with Personal Well-being:Kim also touches on her personal practices of meditation, breathwork, and ice baths, which help her maintain balance amidst her professional responsibilities.Quote of the Episode:"Niche does not mean small; it just means specialized and focused."Links and Resources:https://www.linkedin.com/in/kimsimmonds/Law 365Cloud Contracts 365You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this inspiring episode, Ruth welcomes Penny Power, an accomplished entrepreneur, international public speaker, author, and community builder. Penny shares her journey from founding the world's first online business network in 1998 to her current venture, BIP 100. With a passion for love and connection in the digital age, Penny discusses the importance of community, culture, and real human relationships in business.Key Points DiscussedIntroduction to Penny PowerPenny's background as an entrepreneur, speaker, author, and community builder.Her work with major companies like BT, L'Oreal, Microsoft, and Rolex.Awarded an OBE for services to entrepreneurship in social and digital development.Contributions to the Digital Business Britain Manifesto.The Birth of Academy (1998)Founding the world’s first online business network before the advent of social media.Achieving significant growth to 650,000 members through word-of-mouth and community culture.The importance of creating an inclusive and supportive online environment.The Role of Culture and CommunityDistinguishing between a network and a community.The significance of creating a culture of trust, friendship, and protection within a community.Managing diverse and global groups while maintaining a positive and respectful atmosphere.Transition to BIP 100Establishing a smaller, more intimate network of 100 business experts.The concept of "Business is Personal" and the importance of personal connection.Learning from past experiences to foster a supportive and engaging community environment.Lessons Learned and AdviceThe importance of learning business fundamentals and financial management.Recognizing the value of culture and human interaction in business.Caution against hastily taking on investors and the need for understanding the implications of investment decisions.Understanding the significance of control, income, and asset building in business growth.Penny’s Definition of SuccessEmphasizing love, connection, peace, and family as key elements of success.The journey of adapting lifestyle changes and finding joy in simplicity and gratitude.Scaling BusinessFinal advice on scaling a business with a focus on maintaining personal connections and culture.Connect with Penny PowerWebsite: Penny PowerLinkedIn: Penny Power, OBEAdditional ResourcesPenny’s book: Business is PersonalInformation on BIP 100: BIP 100You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

This podcast episode with Amanda Fitzgerald provides invaluable insights into mastering PR and visibility strategies for entrepreneurs aiming to dominate their niches. Amanda's journey, expertise, and practical advice make this episode a must-listen for anyone looking to elevate their business visibility through effective PR tactics.Introduction:Today's episode features Amanda Fitzgerald, renowned as the ultimate door opener in PR and visibility strategy.Amanda has successfully placed clients in prestigious outlets like ITV This Morning, Forbes, The Sunday Times, The Telegraph, and more.Interview Highlights:Amanda's Journey: Amanda shares how she transitioned from running a luxury knitwear e-commerce store to becoming a PR expert due to her mother's advice about the power of PR.Niche and Expertise: Known as the ultimate door opener, Amanda specializes in empowering micro and small businesses to master their own PR and dominate their niches.Key Learnings and Mistakes: Through her own experiences and running a PR agency, Amanda learned the essential elements of successful PR campaigns, including messaging and mindset.The Five Stages of Visibility:Backstage: Preparation and planning, refining messaging and mindset.Your Stage: Optimizing SEO, keywords, and social media strategy.Their Stage: Leveraging guest spots, collaborations, and speaking engagements.Open Stage: Networking online and offline, building personal connections strategically.Main Stage: PR, visibility, and publicity strategies to dominate your niche.Personal Anecdotes and Failures: Amanda candidly shares her failures, including mishaps in pitching journalists and missed opportunities, emphasizing the importance of resilience and learning from mistakes.Advice and Insights: She stresses the significance of strategic networking, personal branding through diverse interests like open water swimming, and the transformative power of PR for business growth.Where to Find Amanda Fitzgerald:Website: amandapr.comLinkedIn: Amanda Fitzgerald PRInstagram: @AmandaPRExpertYou are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

In this episode, we dive into the world of money confidence with Lesley Thomas, founder of the Money Confidence Academy and host of the Let's Talk Money and More podcast. Lesley shares her journey from general money coaching to specializing in financial literacy, aiming to empower ambitious female business owners and teenagers alike.Introduction:Introducing Lesley Thomas, founder of the Money Confidence Academy and host of the global 5% podcast, Let's Talk Money and More.Lesley is an accredited money and mindset coach with a master's in executive coaching and mentoring. She focuses on empowering ambitious female business owners and teenagers through financial literacy.About Lesley Thomas:Lesley started as a general money coach but evolved to specialize in financial literacy to address deep-seated issues early on.Her mission is to impact one million teens with financial education, aiming to foster financial competence and confidence from a young age.Building a Personal Brand:Initially struggled with creating a fitting personal brand, moving from a generic website to one that truly reflects her values and expertise.Highlights the importance of authentic personal branding and professional photo shoots in establishing credibility.Overcoming Challenges:Discusses her resistance to visibility early on, including fears of going live on social media.Eventually embraced visibility through platforms like Facebook Live and later launching her successful podcast.The Power of Podcasting:Started her podcast to enhance authority and visibility, initially hesitant but later found it a powerful tool for connecting with her audience and showcasing expertise.Emphasizes how podcasting helps to demonstrate expertise and authority in the financial literacy space.Lessons Learned:Importance of being visible in influential circles, even when feeling like a small fish, to build credibility and expand professional networks.Highlights the role of discomfort in personal growth and business success, urging others to embrace challenges early on.Closing Thoughts:Lesley shares insights on finding validation in professional circles and the collaborative spirit that drives success.Encourages new entrepreneurs to prioritize visibility and discomfort as catalysts for growth and learning.Where to Find Lesley Thomas:Website: The Money Confidence AcademyPodcast: https://tinyurl.com/musm6askLinkedIn: https://www.linkedin.com/in/lesley-thomas/ Instagram: https://www.instagram.com/iamlesley_thomas/ You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!