Episode 3: Rollin' with Clarissa Rankin: How Social Media Fuels Recruitment & Retention Success

Buckle up, folks! In this episode of The Resource, we're hitting the road with the incredible Clarissa Rankin, a truck driver, driver trainer, and social media sensation with over 1.8 million followers on TikTok. Together, we're peeling back the curtain on the world of trucking and social media, giving you an inside look at what it takes to thrive on the open highway and how savvy carriers can rev up their employer brand using social media. So, whether you're a recruiting or retention professional or just a curious listener, get ready for a high-energy ride with Clarissa as we navigate the twists and turns of the social landscape and discover how to recruit smarter and retain better in the trucking industry!   Links to Clarissa's Favorite movies: -Shawshank Redemption -Where the Heart is -Clarissa's TikTok -Spring 2023 Truck Driver Survey -Lead Assist-Virtual Recruiter -Q2 2023 Driver Recruiting & Retention Data Download