Episode 30 - Making Credibility Visible with Jens Heitland

In this high-energy and insight-rich episode, I sit down with Jens Heitland—CEO brand builder, global entrepreneur, endurance athlete, and former IKEA executive. From coaching CEOs across continents to completing Ironman triathlons, Jens brings a fresh, grounded perspective on leadership, personal branding, and the power of mindset.We explore how pushing your physical limits in sport can directly fuel resilience in business, why personal brand matters more than ever for CEOs, and the critical (and costly) mistake Jens made in one of his startup ventures—and what you need to learn from it.What You'll Learn in This Episode:Why human-centric innovation starts with leadership How discomfort drives personal and professional growthThe power of storytelling to shape culture and drive transformationLessons from endurance sports that apply directly to leadershipMemorable Quotes:“Everything is mindset. If you’re fairly healthy, you can run 5–10k. But the long stuff? That’s 60% in your head.”“If people don’t want it and can’t afford it—you’re not solving the right problem.”“Stretch goals are the ones that scare you. That’s the point. That’s where the magic is.”Resources and Links:The Success Method Course: Looking to grow your business? Check out Ruth Ferreira’s "The Success Method” for small business owners looking to find more clients and make more money.Connect with Jens:🌍 Website: https://www.jensheitland.com/story💼 LinkedIn: https://www.linkedin.com/in/jensheitland/📸 Instagram: https://www.instagram.com/jensheitland/YOU ARE INVITED!Too busy running your business to step back and plan for growth? Join my Supercharge Your Month workshop—a 60-minute clarity and strategy session held on the first Tuesday of each month at 10 AM.🚀 In this high-energy session, we’ll kickstart your month with power and purpose.✅ FREE for first-time attendees: Register here✅ £97 if you’ve attended before: Secure your spotI can’t wait to see you there!You are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!