Episode 302: Building a Strong Organizational Identity

An episode of the The Growth Project podcast, hosted by Dr. Milt Lowder, Dr. Drew Brannon, Dr. Gabriela Caviedes, titled "Episode 302: Building a Strong Organizational Identity" was published on November 6, 2024 and runs 40 minutes.

November 6, 2024 ·40m · The Growth Project

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Episode Description

What makes your organization unique, enduring, and impactful? In this episode, Dr. Drew Brannon and Clemson PhD student and AMPLOS intern Marlee Johnson discuss the game-changing role of a well-defined organizational identity. Learn how clarity around your organization's core values can boost performance, attract top talent, and foster customer loyalty. Discover five essential elements—leadership, culture, team, structure, and incentives—that are necessary to developing a strong identity, and explore ways to bridge the gap between where you are and where you aspire to be.

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