Episode 321 - Pet Business Fright Night Halloween Special

Get ready for a pet business ghost story, as we identify what scares you silly when it comes to your pet business?  In this creepy themed show, Dom shares two defining (and very scary) pet business incidents that left him paralysed with fear and afraid for the future.  He also, shares what he did to 'scare-proof' his business  for the future... Tune in to discover;  Why Dom thinks there are potentially scary times ahead for the pet industry Why those pet care businesses who aren't targetting affluent dog owners, or practising premium pricing, follow up, have the most to fear. How to position your business as the 'STAND OUT' option, that towers above your 'zombie-like' competition. Why you need to take DRASTIC action if you are suffering from reduced numbers and higher costs How to transition from a 'volume business' where you are always chasing clients and stressing about numbers, to a margin business, where you make vastly more money serving fewer clients And...what the cold lad of Hytlon can teach your about burying mistakes... This is a spooky solo show where Dom is sharing his deepest, darkest thoughts about the scary state of the industry.  Miss this prescient message at your peril!  You can grab my Pet Business Spooktacular Swipe File - and get 24 pages of halloween promotional ideas - by clicking here now If you want more help and advice from me then you should grab a copy of my brand new book, How to Disnify Your Pet Business, click here to get your copy now If you want more personal help and guidance from me then you should join the Pet Business Inner Circle, where you can get access to hundreds of trainings and ask Dom anything inside the members only private forum, then click here now To apply to join Dom's Diamond private coaching program click here now