PODCAST · business
The Poodle to Pitbull Pet Business Podcast
by Dom Hodgson
Join the UK's leading and most controversial pet business coach Dom Hodgson, as he goes off the leash and shares the business building secrets that will fix your pet business. If you are a dog trainer, dog walker or a dog groomer then this show will provide the marketing education you need to put your business growth on steroids.
Episodes
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Episode 471 – Profitable Puppy Enrichment with Adam Delderfield
Remember those goals you set at the start of the year? Are you on track to hit them… or did they quietly disappear somewhere around March? And with just 90 days of the year remaining, what could you still change if you got some proper momentum behind you? In this episode, I'm talking about one of...
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Episode 470: What Dog Daycares Can Learn From Zookeepers About Enrichment
What can a dog daycare owner learn from someone enriching a polar bear, giraffe or chimpanzee? Are your enrichment activities actually designed to encourage natural behaviours… or are you just giving dogs something different to do? And could looking outside the pet care industry completely change...
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Episode 469: How Enrichment Can Elevate Your Pet Business - A Chat with Dean of Enrich U Tim Jackson...
Is your dog daycare still relying on all-day group play as the main reason clients bring their dogs to you? Are you giving enrichment away for free because you don't know how to package, position or sell it? And as costs continue to rise, could enrichment be one of the keys to building a better...
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Episode 468: The Great Dog Daycare Divide Has Started: Why IMPACT 2027 is the Golden Ticket to A Better Business.
Is your dog daycare still running on a business model that worked five or ten years ago? Are you cramming in more dogs, adding more staff, and working harder… only to watch your margins get tighter? And what happens if the pet industry changes faster than your business does? In this episode, I'm...
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Episode 467: Next Level Dog Daycare: The Secret to Making Big Leaps Forward in Your Pet Business
Do you know your pet business could be better… but you keep putting off the uncomfortable decisions? What happens when you stop trying to figure everything out alone and start acting on the things you already know need fixing? And how much could change in just 90 days if somebody actually held…
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Episode 466: Inside the Dog Daycare Success Academy Immersion Event in Annapolis - What Happens When Good Businesses Decide to Get Better
Running a pet business is one of the most rewarding jobs in the world, but it can also be one of the lonliest... Who can you talk to who understands the business critical challenges you face each week... And how much faster can you move when you're surrounded by people who are willing to share...
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Episode 465: The Real Cost of Staying Cheap (And Why Raising Prices is the Fast-Track Ticket to a Better Pet Business)
Are you busy, fully booked… and still wondering where all the money goes? Do you know your staff deserve better wages, your facility needs investment, and you should be taking more out of the business yourself? And what if the biggest thing holding all of that back is simply that your prices are...
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Episode 462 - How to Tell If You Undercharging In Your Pet Business? Why Low Prices Create Expensive Problems...
Are your prices attracting the wrong kind of clients? Could charging more actually make your pet business more desirable? And how much is fear costing you every month you remain underpriced? In this episode, I'm tackling one of the biggest and most expensive problems in the pet industry:...
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Episode 461 - The Most Valuable Investment a Pet Business Owner Will EVER Make
Are you drowning in ideas but struggling to decide what deserves your attention? Do you keep consuming more information without actually making meaningful progress? And what are the three things your business genuinely needs from you over the next 90 days? In this episode, I'm sharing the...
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Episode 460 – The 1,000-Year Asset: Why Your Pet Biz Origin Story Is Your Most Powerful Marketing Advantage
Is your marketing full of facts, features, and offers… but completely lacking in personality? Are you letting AI-generated beige gruel make your pet business sound like everyone else? And could the stories already sitting inside your business become your most valuable marketing assets? In this...
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Episode 459 – Content Lessons From Lumley Castle: How to Build a Fortress of Trust That Compells Clients to Buy More Pet Services
Are you creating content that actually builds trust… or just chasing likes, views, and followers? Why do some businesses last for centuries while others disappear almost overnight? And what if the real purpose of your marketing isn't visibility, but risk reduction? In this episode, I'm sharing…
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Episode 458 – The Science of Stopping: Do You Need a Pet Business Mid-Year Reset?
Are you trying to push through the second half of the year on fumes? When was the last time you properly stepped away from the noise of your business? And could pressing pause actually be the thing that helps you move faster when you return? In this episode, I'm sharing a lesson from a recent…
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Episode 457 – Meet The Pet Accountant: Vicky Clark Shares Why Pet Businesses Need to Get Serious About Their Numbers
Are you winging your accounts and hoping everything is in the right box? Do you know whether you should be a sole trader, limited company, or something else entirely? And could one bad finance decision quietly cost your pet business thousands? In this episode, I'm joined by Vicky Clark, founder…
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Episode 456: Four Books from Boston – First Class Knowledge from a Second Hand Book Store
Where do your best business ideas actually come from? Are you looking outside the pet industry often enough… or just recycling the same tired advice as everyone else? And could one strange book, old advert, or random story spark the next big idea in your business? In this episode, I'm sharing…
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Episode 455 – Is Your Dog Daycare Too Boring?
Is your daycare safe, professional, certified… yet completely forgettable? Are you losing attention because your business looks and sounds like every other pet resort in town? And what would change if you stopped playing it safe and started making your business more interesting? In this episode,...
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Episode 454: Why Pet Business Owners Should Attend The 2026 Pet Pro Expo!
Are you creating content that actually moves people closer to buying… or just posting because someone told you to? What happens when you stop copying bland AI-generated slop and start showing the real personality, values, and story behind your business? And could one properly planned content…
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Episode 453 - Inside the Dog Daycare Success Academy: What DDSA Members Are Saying About the Pet Industries Transformational Mastermind
Do you know your business needs to change… but keep putting off the big moves? What happens when you put ambitious dog daycare owners in a room and force them to think bigger? And could the right accountability finally push you to raise prices, set proper goals, and get serious about growth? In...
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Episode 452 - Lessons from the 'Boston Profi-T Party' - Behind the Scenes at the First Dog Daycare Success Academy Immersion Event
Why do so many dog daycare owners stay busy… but still feel broke? Why do some facilities make more money with fewer dogs than others? And what happens when you stop thinking like a warehouse and start thinking like a premium pet business owner? In this episode, I'm taking you behind the scenes…
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Episode 451 - How to Overdeliver in Your Pet Business: Lessons from Bryan Kurtz and Barry Jacobson
Are you giving your best clients the kind of experience that makes them stay, spend, and refer? What can Disney, Club 33, and world-class direct marketers teach you about premium pet care? And how do you build a daycare that doesn't just supervise dogs — but removes worry from their owners'…
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Episode 450 – What Affluent Dog Owners REALLY Want From Your Dog Daycare
Are you creating content that actually attracts the right clients… or just posting because you feel you should? Do affluent dog owners really spend more on everything — or only on what matters to them? And how can your daycare become one of those things they see as worth paying premium prices…
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Episode 449 – Finding the Hidden Money in Your Dog Daycare WITHOUT Adding More Dogs
Are you trying to fix your profit problem by adding more dogs through the door? What if the money you need is already sitting inside your existing client base? And how could a few simple offers create a quick cashflow surge without adding more chaos to your facility? In this episode, I'm sharing…
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Episode 448 – The Most Dangerous Place to Run a Dog Daycare… The Middle of the Market
Are you stuck in the middle of the market… busy, stressed, and still not making enough money? Do you already have a handful of dream clients who buy everything, never complain, and happily refer others like them? And what if the fastest way to grow your profits wasn't to take more dogs… but to...
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Episode 447 - The Lie Most Dog Daycares Are Living (And Why It's Keeping You Stuck)
Are you busy, fully booked… and still not making the money you expected? Have you built a business that looks successful on the outside but feels exhausting on the inside? And what if the real problem isn't your marketing… but the client model you've built your business on? In this episode, I'm...
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Episode 446 – The Big Profit Boosters: 7 Ways to Make More Money in Your Pet Business This Week
Do you need more revenue in your business… but feel like everything takes too long to implement? What if you could flick a few simple "money switches" and see results this week? And are you avoiding the simple actions that would actually bring more cash into your business? In this episode, I kick...
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Episode 445: Celebrating The Unsung Heroes in Your Pet Business (And Why They Matter More Than You Think)
Who are the unsung heroes in your business… and are you doing enough to recognise them? Could the real growth in your company be coming from people, systems, or decisions you've started to take for granted? And what happens when you build a business where everyone wins — not just the owner? In…
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Episode 444: How to Choose Your Own Pet Business Adventure: Why Clarity Is Key in to Future Success
Do you know what you want from your business… or are you still trying to keep too many plates spinning at once? What happens when you finally get ruthless about focus? And could the next breakthrough in your business come from letting go of something that's still "working"? In this episode, I'm...
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Episode 443 – Dog Daycare Success Academy Q&A (Part 2): Who It's For, What It Fixes, and Why Join Now?
Do you know your business could be better… but keep telling yourself you're too busy to fix it? Are you still relying on word of mouth and hoping things somehow improve on their own? And what's the real cost of staying stuck in the same indecisive place for another year? In this episode, I'm...
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Episode 442 – Dog Daycare Success Academy Q&A (Part 1): Why the Pet Industry Needs a New Kind of Coaching Experience
Are you ambitious about growing your pet business but feel like you're missing the systems to actually make it happen? Have you been to the big industry conferences but walked away thinking, "That was interesting… but what do I actually do next?" And what if the real key to growth isn't more...
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Episode 441: Introducing the Dog Daycare Success Academy: The Next Level of Coaching for Serious, Ambitious Pet Resort Owners
Do you have the drive and ambition to take your business to the next level but struggle with consistency and accountability? Have you been to the bigger industry conferences but feel like you've outgrown the content being preached? And what if being a business owner didn't make you feel more like…
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Episode 440: What's it Really Like Working with Dom Hodgson? Hear directly from the owners inside my Mastermind.
Ever wondered what a consultant such as myself could really offer to your business? Have you worked with a coach previously and think they're all the same? And how do other business owners move from "thinking about growth" to actually implementing it? In this episode, I'm fresh back from Orlando...
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Episode 439: Behind the Scenes at IMPACT 2026, The Disnify Your Pet Business Success Summit
What really happens when you get 60+ ambitious pet business owners in a room together and get to work? Can two days away from work genuinely change the direction of your business? And why do so many owners leave events like IMPACT 2026 with clarity – and the action plan – they've been chasing for...
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Episode 438: Disney Money-Making Lessons You Can Plug Into Your Dog Daycare: Upsells, Perks, and Selling What Clients Actually Want
Is "luck" really holding your pet business back — or are you simply missing the right systems and opportunities? What can Disney teach you about making more money while creating better client experiences? And how can small tweaks to your offers dramatically increase client spend, loyalty, and...
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Episode 437: Disney Business Secrets: Lessons Dog Daycare Owners Can Steal from the Happiest Place on Earth
What can a theme park teach you about building a more profitable, memorable, and sellable pet business? Why do some companies create loyal fans while others struggle to hold attention? And how can small experience-driven details dramatically increase client loyalty and lifetime value? In this...
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Episode 436: Why Live Events And Real Client Connections Create the Strongest Pet Business Brands
What separates pet businesses that are simply "good" from those people talk about, remember, and proudly recommend? Why do LIVE (in-person) experiences build deeper trust than any advert, post, or email ever could? And in an increasingly automated (and ai obsessed) world, how can you still…
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Episode 435: The Fast Pass: How to Leapfrog Your Dog Daycare Competition and Build A Premium, Destination Brand.
Do you feel like you're doing everything "right" — yet still progress in your pet business is slow and frustrating? What if business growth didn't have to be a long, slow climb, but a sprint to the top of the pile? And what would change if you could skip the line and position your pet business at...
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Episode 434 - Takeaways from the Dog Daycare Elite Mastermind in Austin, Texas
What actually happens when ambitious pet business owners step away from their facilities and into a room built for growth? How do these businesses move faster in three months than others do in three years? And what changes when you stop trying to solve problems alone and start tapping into...
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433: Pet Business Perspective - How Looking Back Can Help Power Your Future Success
When was the last time you actually stopped to look at how far you've come in your business? What would change if you judged progress over three or five years — not the last three months? And how different would your goals be if you truly believed the next chapter could be bigger than anything...
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Episode 432: Inside a Real Consultation Day with Dom Hodgson: How One Day of Strategy Can Save Years of Wrong Decisions
What actually happens during a full, in-person pet business consultation day with Dom Hodgson? How does Dom spot hidden opportunities, fix leaks, and uncover an entirely new growth path in a single day? And how can one focused conversation save you years of trial, error, and frustration? In this...
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Episode 431: Dom's Big Pet Biz Lessons of 2025: Are You Growing a Pet Business or Building a Life You LOVE!
What happens when you build a successful pet business… but forget to build a life around it? Why do so many hardworking pet professionals stay busy, stressed, and tired — even when the business is technically "doing well"? And how can you stop reacting to the year ahead… and start designing it on...
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What Dog Daycare Owners Can Learn from a World-Class Copywriter, with Mike Samuels
What actually separates businesses that blend in with the crowd… from the ones that stand out? Why do some owners seem to escape the race to the bottom on price, while others feel permanently squeezed? And what does behavioural psychology, copywriting, and niching properly have to do with running…
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Episode 429: How to Build Your Daycare to Sell (Even if you Never do) with IMPACT 26 Keynote speaker,Tieja Heikkila
What happens to your business when the economy shifts, jobs disappear, and your clients start feeling the pressure before you do? How resilient is your pricing, your positioning, and your client base if AI starts replacing roles your customers rely on? And what really changes when you experience...
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Episode 428: It's Time to Disnify Your Dog Daycare: Get Your FAST-PASS Ticket to Success!
What if you could transform your daycare into the Disney of your town, the place affluent owners brag about, pay more for, and refuse to leave? What would happen to your business if you mastered experience, enrichment, pricing, systems, and upsells in just two days? And what could next year look...
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Episode 427: Dom Hodgson's Thanksgiving Reflections: The Game-Changing Pet Biz Lessons I'm Grateful For (That Will Grow Your Business Too)
What would happen if you stopped for a moment and actually looked at how far you've come in your business? How much easier would things feel if you recognised the wins, the lessons, the mistakes, and the mentors who helped you get here? And what breakthroughs might you unlock if you took stock of...
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Episode 426 – Mission Enrich Launch Week: A Sneak-Peak at the Book and the Movement It's Sparking…
Ever wondered what actually goes into launching a book that could reshape the way dog daycares think about enrichment? What happens when you return from a whirlwind U.S. expo, jump straight into coaching calls, and then dive headfirst into recording your next audiobook? And what is it about...
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Episode 425: The Hershey Debrief: Enrichment Wins, Book Launch Buzz, and Behind-the- Scenes Highlights from the Expo
What really happens when you take your business across the pond and into one of the biggest pet care expos in the world? How do you turn an event stand into a sales machine, attract 20+ new members, and launch a brand-new book in the middle of it all? And what does it take to keep your energy…
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Episode 424: The Biggest Breakthroughs from the 2025 Doggy Daycare Business Bootcamp- Pricing Wins, Positioning & Profit Power Plays
Ever wondered what breakthroughs are possible when you step away from the business and into a room full of people who "get it"? And what did a room full of those ambitious pet pros learn that helped them raise prices, specialise, and start leading their clients (instead of being led by them)? Did...
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Episode 423: The Pawpal Story, The All-in-One Pet Care Booking App that Solves your Business Scheduling Woes
Still running your business with sticky notes, spreadsheets, and late-night messages? What if you could turn that chaos into a seamless system that saves you hours, grows your profits, and upsells clients automatically? And what happens when a dog daycare grows 200x in size—and creates the tech…
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Episode 422: Stop Going It Alone: Why Smart Dog Daycare Owners Get Help (and Stubborn Ones Stay Stuck)
Are you still trying to fix your business problems alone because you're afraid of outside influence? What could change if you let a fresh pair of eyes look under the hood and point out what you're missing? And how much faster would you grow if you stopped winging it and started working with…
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Episode 421: Enrichment In Pet Care Isn't the Future… It's the Now: Big Takeaways from the 2025 Pet Care Enrichment Summit
Are you still treating enrichment like an optional extra instead of the core of your daycare experience? What would change in your business if you stopped cramming more dogs into the yard — and started charging more for a deeper, more meaningful day? And how much easier would life be if your…
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Episode 420: Why Enrichment is the Golden Key: How Smart Daycares Are Charging More and Delivering Better
Are you still treating enrichment like an optional extra instead of the foundation of your service? Do your clients really understand the experience you're selling—or are you still stuck flogging time blocks? And if enrichment is mandatory in zoos, why are so many daycares still offering the bare...
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ABOUT THIS SHOW
Join the UK's leading and most controversial pet business coach Dom Hodgson, as he goes off the leash and shares the business building secrets that will fix your pet business. If you are a dog trainer, dog walker or a dog groomer then this show will provide the marketing education you need to put your business growth on steroids.
HOSTED BY
Dom Hodgson
CATEGORIES
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