Episode 34 - Ranking Using Amazon PPC

Welcome to eCommerce Made Simple, with Jérôme de Guigné. Join us as Danny McMillan from Databrill takes through details of Amazon’s A9 algorithm using the science literature and content from the A9 team. He’ll show you how to target the right keywords, the problems with high-velocity keywords and how to calculate rough costings using the Ad Placement algorithm. We’ll also cover some myths around reviews, customer quality and scoring. Plus, why your conversion rate is off in Business Reports and how to calibrate. Join our next free Amazon webinar! For details and to register, go to: https://www.e-comas.com/webinar #AmazonAdvertising #AmazonBusiness