Episode 34 - Shopify - Partner Interview - Matt Garven, CTO at Okendo, talks Customer Review tech & benefits

For Ep.34 Ben connects with the team at Okendo again, this time to talk to co-founder and Chief Technical Officer, Matt Garven. Okendo is a cleverer-than-most Customer Review app, specifically for Shopify. Matt talks about the start of the company, how reviews help ecommerce businesses grow and why they are so important. Visit Okendo here Read more Shopify content here We have spoken to Okendo before and have another interview with Scott Goodman, their Partnerships Manager. Find Episode 26 to learn more about Okendo. The Okendo team is small and smart, and their app does clever things, most of which have been the brain child of Matt Garven, This Shopify Partner interview is very interesting for any merchant who is looking at launching or improving the way they manage and benefit from customer reviews. Matt starts the story in the beginning, when he and co-founder Matt Goodman (yes, Scott's brother) met and the idea for Okendo was born. Matt understands every detail of their technology, how it works, what makes it powerful, and also their plans for future features. In simple terms, the key benefits that make Okendo the new benchmark in customer reviews for ecommerce is the flexibility it offers brands regarding integration, and the ability to customise and display content-rich reviews. That means customers can use text, photos, videos, rankings and many more options when they drop their review with Okendo. Each Shopify business can extensively, and simply, customise the Okendo review for their business to include sliders for rating factors like fit for clothes or flavour for foods, for example. Not only does Okendo make customer reviews richer, easier and more fun for customers to submit, the way the reviews display makes them more interesting and engaging for potential customers to read. The customers win on both sides of the review equation. It was great to catch up with Okendo again, this time in their Sydney offices, and we hope you enjoy the interview. Our big THANKS to Matt Garven, and the Okendo team for their time, insights and passion for ecommerce. If you want to be a guest on The Cut’s podcast, just ask, we love to talk to new merchants, agencies and app developers.