PODCAST · business
The Shopify Dropify by The Cut
by The Cut
Shopify ecommerce interviews and insights from The Cut, Shopify Experts and Shopify Plus partners. This podcast is for ecommerce business owners to help you learn about Shopify, apps, branding, sales conversion strategies and more. We speak to Shopify merchants, app developers and agencies. Plus, our directors help with their own ecommerce insights. Since 2009, The Cut has designed new Shopify websites, enhanced existing sites and improved branding and messaging to increase conversion. Our expert ecommerce people live to help, so share our expertise here and Shopify 'til you dropify.
Episodes
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Episode 74 - Shopify - Expert Interview - Lee Ginbey from Bonfire on SEO, Google & performance digital for ecommerce
Welcome to Ep.74 with Lee Ginbey, Senior Digital Strategist at Bonfire, leading Performance Digital agency, specialising in SEO and Google. Lee cuts through the jargon and complexity of SEO and digital marketing, to give awesome insights on SEO for ecommerce, the importance of site structure and...
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Episode 73 - Shopify - Merchant Interview - David Steadman from Steadyrack takes us from first concept to going global
Welcome to Ep.73 with David Steadman, CEO and Founder of Steadyrack, designers of revolutionary, space saving, bicycle storage solutions. David is a serial entrepreneur and has pivoted from home builder to bicycle storage business owner, with an innovative product embraced by cyclists and...
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Episode 72 - Shopify - Expert Interview - Robert Gibson from Klarna on the smooothest transactions for ecommerce
Welcome to Ep.72 where we talk to Robert Gibson, Commercial Partnerships Manager for Klarna. Klarna is a ‘Paypal meets Afterpay’ model of online payments and the company’s mission is to create the ‘smooothest’ possible transactions for ecommerce to benefit customers and merchants. Visit Klarna…
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Episode 71 - Shopify - Merchant Interview - Ash Belcastro, Founding Director of fight brand, Engage Industries
Ding-ding! And the gloves are off for Ep.71 as we talk to another Perth ecomm entrepreneur who is doing great things. Ash Belcastro is Founding Director of MMA fight gear and apparel brand Engage. This is a great interview with a high energy and motivated ecommerce businessman who operates in the...
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Episode 70 - Shopify - Expert Interview - Jane Magoffin from Reload Media on digital marketing for ecommerce
Happy New Year and welcome to Ep.70, our first for 2021. We talk to our old mate Jane Magoffin, Senior Account Manager with Brisbane-based Reload Media. Reload are digital marketing specialists and spend a lot of their time working with ecommerce brands, plus a range of different businesses.…
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Episode 69 - Shopify - Expert Interview - Megan Winter from Unstoppable Ecommerce, Facebook advertising experts
Welcome to Ep.69 where we talk to Megan Winter Co-Founder of Unstoppable Ecommerce, a Brisbane-based consultancy specialising in Facebook advertising and educating ecommerce business owners on how to get the most from their Facebook advertising and marketing. Visit Unstoppable here Connect with…
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Episode 68 - Shopify - Expert Interview - Phillip Rivers from Go Tetra on email marketing for ecommerce
Hello and welcome to Ep.68 where we talk to Phillip Rivers, Founder of Go Tetra, ecommerce email marketing specialists. Based in Brooklyn, NYC, USA, the Go Tetra approach is based on the idea that the unsung hero of ecomm is… email! And this is often the most neglected marketing channel too.…
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Episode 67 - Shopify - Expert Interview - Phillip Akhzar from Arka packaging
This is Ep.67 and we’re talking to Phillip Akhza, Founder of Arka packaging. Phgillip is based in San Francisco and Arka is (we think) the only custom packaging app on Shopify. It helps ecommerce merchants to source and design their own, custom, branded packaging, and they offer cost effective...
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Episode 66 - Shopify - Expert Interview - Stephen Carl from Needle Movement
Welcome to Ep.66 where we talk to Stephen Carl, Founder of Needle Movement, a Brooklyn USA consultancy specialising in digital marketing for ecommerce. Needle Movement are focussed on helping businesses achieve, you guessed it, needle movement ie. Growth! Stephen and the Needle Movement team…
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Episode 65 - Shopify - Expert Interview - Neil Luo from Airwallex
Welcome to Ep.65 where we talk to Neil Luo, Head of Growth from Airwallex, an international transactions company with a strong focus on helping ecommerce businesses. Airwallex is not a bank, they’re way better. Airwallex gives business people who are trading internationally, a simple, efficient…
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Episode 64 - Shopify - Expert Interview - Meg Coffey from Coffey & Tea & Social Media Perth
Welcome to Ep.64 where we talk to Meg Coffey, Managing Director of Coffey & Tea AND Founding Director of Social Media Perth. Meg specialises in Social Media for Tourism, Hospitality and Lifestyle brands and is a regular contributor on national TV on emerging trends, progressive strategies and the...
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Episode 63 - Shopify - Expert Interview - Matthew Steinbrecher from Reach on International Transactions
Welcome to Ep.63 where we talk to Matthew Steinbrecher, Vice President of Platforms & Partnerships at Reach. Reach specialise in giving shoppers easy access to local pricing and payment methods when they are shopping online, so this is a great topic for all merchants selling (and buying)...
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Episode 62 - Shopify - Merchant Interview - Scott Forrest from audio technology brand Nuheara
Ep.62 is all about selling high-tech audio products online as we talk to Scott Forrest, Digital Marketing Director from Nuheara, an audio business specialising in ‘hearables’ - wearable listening devices. Visit Nuheara here Contact The Cut here This Shopify interview will be valuable for all...
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Episode 61 - Shopify - Expert Interview - Sophie Stott from Quickmail on ecomm shipping & fulfilment
In Ep.61 we talk to Sophie Stott, Managing Director of Quickmail, an ecommerce shipping and fulfilment business specialising in getting products to the people, from online sales. Hear Sophie talk about the effects of Covid on global shipping and delivery times, things to think about when your...
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Episode 60 - Shopify - Merchant Interview - Lizzy Pike from beauty brand Face Halo
Welcome to Ep.60 where we talk to Lizzy Pike, Co-Founder and executive Director of beauty brand Face Halo. This fast-growth ecommerce and in-store business has boomed by giving busy women ways to remove makeup quickly and gently, plus reducing waste at the same time. Visit Face Halo here Contact...
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Episode 59 - Shopify - Expert Interview - Chen Zissu from OSS Web Apps on Upselling
In Ep.59 we talk to Chen Zissu, CEO of OSS Web Apps, the company behind the Shopify App called ‘Upsell Anything Page Builder’, a name that says it all - This is all about up sell and cross sell, made easy. The ‘Upsell Anything’ app makes it simple for Shopify merchants to plug and play upsell and...
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Episode 58 - Shopify - Merchant Interview - Fiona Dunne Founder of fast-growing beauty brand Glowdry Australia
This is Ep.58 and we’re talking to the very bubbly Fiona Dunne, Owner and Founder of another ecommerce success story, Glowdry Australia. Fiona came up with her niche product based on her own experiences in her tanning and beauty business. Glowdry products help people dry properly and quickly…
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Episode 57 - Shopify - Expert Interview - Ben Zettler from Ben Zettler Digital Media on ecommerce marketing
Welcome to Ep.57 where we talk to Ben Zettler, Founder of Ben Zettler Digital Media, a Shopify marketing consultancy based in New York. Ben’s company specialise in Shopify ecommerce, and have a niche focus on sports and lifestyle brands. In this episode, recorded right in the middle of the USA’s...
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Episode 56 - Shopify - Merchant Interview - Jayne Graham from Cranmore Home on selling furniture online
Welcome to Ep.56 where we talk to Jayne Graham, Owner of Cranmore Home & Co., a personally curated online furniture, homewares and interiors store. Jayne is fussy and invests a lot of time in sourcing the best and most interesting pieces for her collections. Plus, she is a huge fan of Australian...
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Episode 55 - Shopify - Expert Interview - Jon MacDonald from The Good on growing conversions
Welcome to Ep.55 where we talk to Jon MacDonald, Founder of The Good, an American agency specialising in customer conversion. The Good work with ecommerce businesses to assess performance and make decisions based on data and testing. Their constant goal is to increase conversions by building…
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Episode 54 - Shopify - Expert Interview - Fiona Stevens from Loyalty Lion on maxing the value of your customers
Welcome to Ep.54 where we talk to Fiona Stevens, Marketing Manager of Loyalty Lion, a Customer Loyalty application specialising in helping ecommerce businesses to engage more with their customers, drive sales and increase the value of all customers. Visit Loyalty Lion here Visit The Cut here…
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Episode 53 - Shopify - Merchant Interview - Charles Docus from 3 Two 1 on selling cocktails & liqueurs online.
Welcome to Ep.53 where we talk to Charles Docus, Founder of 3 Two 1, an online and wholesale business specialising in premium spirits, liqueurs and other lovely ingredients to make yummy cocktails. 3 Two 1 operates on the Shopify platform, and is a growing business in its fourth year of…
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Episode 52 - Shopify - Expert Interview - Bhavin Shah, Freight Consultant from InXpress with super shipping insights
Welcome to Ep.52 and your chance to hear Ben talk with Bhavin Shah, Freight Consultant and all around expert on all things ecommerce freight, shipping and delivery. Bhavin works with InXpress, a shipping provider that is all about finding the best solution for each ecommerce business depending on...
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Episode 51 - Shopify - Expert Interview - Chase Alderton from Recharge on the power of subscription sales
Welcome to Ep.51 where we talk to Chase Alderton in LA, Marketing Manager at Recharge, an ecommerce application that’s all about subscription sales - recurring sales that allow customers to set subscription-style purchases of products that they need again and again. Chase has been with Recharge…
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Episode 50 - Shopify - Expert Interview - Tom Goodwin, COO at Reviews.io, customer review action heroes
Welcome to Ep.50 where we talk to Tom Goodwin, Chief Operations Officer at ecommerce reviews company reviews.io Like the name says, they specialise in customer reviews for ecommerce businesses. Visit Reviews.io Connect with The Cut This Shopify interview will be valuable for you if you're in...
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Episode 49 - Shopify - Director Download - Ben from The Cut on the new normal, ecomm & C-19
Welcome to Ep.49 where Ben runs through some updates, insights and thoughts on Covid-19, how it is affecting The Cut, and ecommerce. Ben shares some of the key learnings and market observations he and the team have gathered over the last two weeks as the C-19 situation has accelerated. There are...
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Episode 48 - Shopify - Merchant Interview - Charlotte from Cecile Swim on starting a swimwear brand with a focus on sustainability
Welcome back, this is Ep.48 where we talk to Charlotte Cheong, Founder of Cecile Swim. This is a great story from a young ecomm entrepreneur, with a side hustle, with a conscience. Cecile Swim specialise in sustainable swimwear for women, and creating a community who value sustainability and an...
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Episode 47 - Shopify - Expert Interview - James Hotson from Retention Science on using customer data to optimise ecommerce marketing
Welcome back to Ep.47 where we talk to James Hotson, all the way from LA. James is Head of Partnerships at Retention Science. ‘Re-Sci’ are based in Santa Monica and their mission is to open up AI and customer data to as many businesses and marketers as possible. Visit Retention Science here…
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Episode 46 - Shopify - Merchant Interview - Paul from Perth Hills Veggie Co on the organic growth of an online seeds business
Please note, the above pun was definitely intended. You’re welcome. Welcome to Ep.46 where Ben chats with Paul Beveridge, Founder and Owner of Perth Hills Veggie Co. Based on the name, it’s not surprising that Paul specialises in selling rare seeds and seedlings for vegetables and flowers. Paul’s...
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Episode 45 - Shopify - Expert Interview - Chris Dinham from Summit Web on SEO & marketing for ecommerce
Hello and welcome back. This is Ep.45 and we’re talking to Director Chris Dinham from Summit Web, a digital company specialising in SEO, search and digital marketing. This technical area is often misunderstood and Chris breaks down some key insights into simple terms and engaging concepts. Visit...
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Episode 44 - Shopify - Expert Interview - Simon from Keepspace on 3PL delivery & fulfilment
Welcome to Ep.44 of the Shopify Dropify where we talk to Simon Bruno, Marketing Manager of Perth’s own ecommerce storage and fulfillment company, Keepspace. Keepspace specialise in using data to make inventory management, storage and shipping friction-less for busy ecommerce business owners.…
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Episode 43 - Shopify - Director Download - How to choose the best Shopify theme for your website
Welcome to Ep. 43 where Ben and Scott talk through their best tips and tricks for finding and choosing a great Shopify site theme for your ecomm store. Connect with The Cut here For any online or physical retailer thinking about a new ecommerce website, this Shopify podcast will be valuable as…
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Episode 42 - Shopify - Expert Interview - Ari Messer from Littledata on the power of analytics in ecommerce
Littledata is all about using data to solve the needs of modern online merchants. More and more, ecommerce businesses have the opportunity to set marketing communication automations, and the ability to base these on customer behaviour data has emerged as a huge growth area in ecomm. Much of this...
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Episode 41 - Shopify - Merchant Interview - Tracey Davidson from Adventure Snacks on Flexibility and Evolution in Ecommerce
Welcome to Ep.41 where we speak with Tracey Davidson, busy mum and Founder of Adventure Snacks, a Shopify business that’s all about helping parents get creative and fun with kid’s school lunches. Since she started up, Tracey has grown the business and shifted direction and she shares her ecomm...
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Episode 40 - Shopify - Merchant Interview - Emily from The Purist Collection on creating her own range of organic health and wellness products
Welcome to Ep.40 where we talk to Emily Bathgate, Founder of The Purist Collection, a naturopathy and organic skin care business. It was a personal health event that motivated Emily to specialise in giving people help with their health, and a range of natural, organic skin care and home products...
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Episode 39 - Shopify - Director Download - Ben presents the Last Podcast of the Decade with a look-back at 2019
With 2019, and the decade, coming to an end, Ben covers the year of 2019 for The Cut and Shopify, looking across the travel, events and projects with a focus on the amazing Shopify community of ecommerce people. For The Cut, the Shopify community is a big part of what sets this platform apart.…
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Episode 38 - Shopify - Merchant Interview - Sophie from Alf The Label on her fast growing ecommerce business in designer bags for mums
Welcome to Ep.38 where Ben speaks with Sophie Doyle, founder of Alf The Label, a Shopify business specialising in designer leather bags, totes and accessories for busy mum's with discerning eyes for design and fashion. Sophie's story about Alf starts with an idea from a personal motivation and...
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Episode 37 - Shopify - Partner Interview - Felix from PushOwl on the power of push marketing in ecomm
This is Ep.37 and an interview with Felix from ecommerce push notification app, PushOwl. Felix Sullwold is Head of Partnerships and PushOwl is a platform that is all about getting ecommerce marketing and sales messages closer to customers. Felix explains 'push notifications' in detail, how they...
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Episode 36 - Shopify - Merchant Interview - Katerina from Styled By Bella on fashion ecommerce, growth & social media
Check in to Ep.36 for an interview all about fashion ecommerce with the co-founder of online dress hire and fashion styling brand, Styled By Bella. Ben speaks with Katerina Janceska about starting an ecomm passion project, achieving growth, the power of social media and working with your sister....
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Episode 35 - Shopify - Partner Interview - Jason Anderson, GM at Andzen, talks customer engagement, automations & maximising revenue
Welcome to Ep.35 and our interview with General Manager of Andzen, Jason Anderson. Andzen are Brisbane-based and specialise in customer engagement for ecommerce, Lifecycle Automation and Lifecycle Optimisation to help ecomm businesses increase customer engagement, increase sales conversions and...
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Episode 34 - Shopify - Partner Interview - Matt Garven, CTO at Okendo, talks Customer Review tech & benefits
For Ep.34 Ben connects with the team at Okendo again, this time to talk to co-founder and Chief Technical Officer, Matt Garven. Okendo is a cleverer-than-most Customer Review app, specifically for Shopify. Matt talks about the start of the company, how reviews help ecommerce businesses grow and…
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Episode 33 - Shopify - Merchant Interview - Aaron Koo from Hydra on ecomm startup side hustles in the health & fitness sector
In Ep.33 Ben speaks with Aaron Koo, one of 3 co-founders and entrepreneurs at Hydra. Hydra is a sports and fitness brand specialising in large capacity water bottles, duffle bags and accessories and they are starting to experiment with apparel too. Visit Hydra here Read more Shopify content here...
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Episode 32 - Shopify - Director Download - Ben De Jonge from The Cut on Movement & Opportunities in Retail
Retail's not dead, it's still moving! In this Ep Ben shares his thoughts on the hard truth about retail's move away from bricks and mortar, and the opportunities that gives all retailers. Retailers of physical stores are the people who will find this ecommerce podcast most interesting, especially...
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Episode 31 - Shopify - Agency Interview - Mez, Co-Founder from OMG on Digital Marketing for Ecommerce
If you want to hear from some Sydney experts on ecommerce digital marketing, this podcast is for you. Listen in to Mez Homayunfard, co-founder of Online Marketing Gurus (OMG) as he shares his ideas and predictions on what is critical for ecomm marketing, and where it is moving in the future....
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Episode 30 - Shopify - Merchant Interview - Natalie Guy from La Vida Vegan on healthy ecommerce for the food sector
Join Ben as he chats with Natalie Guy, owner and co-founder of vegan speciality store, La Vida Vegan. Natalie is an experienced Shopify ecommerce merchant with healthy insights to share on branding, products and marketing. Visit La Vida Vegan here. Find more content from The Cut here. You'll find...
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Episode 29 - Shopify - Director Download - Ben & Scott on the Power of Customer Loyalty Strategies
Customer Loyalty can be your most effective sales strategy because it maximises the value of the people who are already your happy customers. Find out more about your options and the power of well thought out Customer Loyalty activations for Shopify ecommerce businesses. Contact The Cut, we're…
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Episode 28 - Shopify - Merchant Interview - Jack Lu of Hervor Watches on Product Design, Branding & Marketing for Ecomm
Hear Jack Lu, Managing Director of watch brand Hervor, talk about the importance of good product design and branding, plus niching, digital marketing and the importance of investing where your market is strongest. Take a look at Hervor here. Connect with more Shopify content from The Cut here.…
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Episode 27 - Shopify - Partner Interview - Nadav Berger from Rise AI on Customer Gift Cards in ecommerce
Customer retention and maximising the lifetime value of customers is a crucial key to ecommerce success and this podcast is dedicated to that powerful concept. Visit Rise AI here. Contact The Cut today, we're here to help. In this episode, Ben interviews Nadav Berger, VP of Marketing at Rise AI....
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Episode 26 - Shopify - Partner Interview - Scott Goodman of Okendo on the power & benefits of Customer Reviews
In ecommerce, we talk a lot about optimising the value of existing customers and customer reviews are a big part of that process and this podcast is all about the power of Customer Reviews from people who know. Okendo is a Customer Review app built especially for Shopify ecommerce. Find Okendo...
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Episode 25 - Shopify - Agency Interview - Alex Gavalas of Bonfire on Digital Marketing & new ideas for Ecomm
If you're exploring options around SEO and digital marketing, or simply want to learn more about this strategy, this podcast is a great one for you. Connect with Bonfire here. Contact The Cut today, we're here to help. In Episode 25, Ben talks to Alex Gavalas, Senior Digital Advisor at Bonfire....
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ABOUT THIS SHOW
Shopify ecommerce interviews and insights from The Cut, Shopify Experts and Shopify Plus partners. This podcast is for ecommerce business owners to help you learn about Shopify, apps, branding, sales conversion strategies and more. We speak to Shopify merchants, app developers and agencies. Plus, our directors help with their own ecommerce insights. Since 2009, The Cut has designed new Shopify websites, enhanced existing sites and improved branding and messaging to increase conversion. Our expert ecommerce people live to help, so share our expertise here and Shopify 'til you dropify.
HOSTED BY
The Cut
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Frequently Asked Questions
How many episodes does The Shopify Dropify by The Cut have?
The Shopify Dropify by The Cut currently has 74 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is The Shopify Dropify by The Cut about?
Shopify ecommerce interviews and insights from The Cut, Shopify Experts and Shopify Plus partners. This podcast is for ecommerce business owners to help you learn about Shopify, apps, branding, sales conversion strategies and more. We speak to Shopify merchants, app developers and agencies. Plus,...
How often does The Shopify Dropify by The Cut release new episodes?
The Shopify Dropify by The Cut has 74 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to The Shopify Dropify by The Cut?
You can listen to The Shopify Dropify by The Cut on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts The Shopify Dropify by The Cut?
The Shopify Dropify by The Cut is created and hosted by The Cut.
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