Episode 343 - Perceived Value

Ever wondered why you pay more for some things? It's all about perceived value! In today’s episode, Melanie dives into the fascinating concept of perceived value. Ever bought a bottle of wine for €30 when you could've gotten a similar one for €10? It’s not just about the product; it’s about what you believe it represents. Research shows that our expectations can actually enhance our experiences. When we think something is worth more, we enjoy it more! Let’s keep the conversation going!