EPISODE · May 9, 2023 · 43 MIN
Episode 4: Heather Macaulay, MadTech
from The Digital Marketeer · host The Digital Marketeer
President of MadTech, Heather Macaulay, discusses the end of third party cookies and why first party data collection will be so important. Also, learn how MadTech, an adtech company, works to support publishers, platforms, agencies and brands.
What this episode covers
President of MadTech, Heather Macaulay, discusses the end of third party cookies and why first party data collection will be so important. Also, learn how MadTech, an adtech company, works to support publishers, platforms, agencies and brands.
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Episode 4: Heather Macaulay, MadTech
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