Episode 4: Six of our favourite marketing books

0.00 - 0.27:  An introduction to the podcast0.28 - 35.00:  In the main section of the podcast we cover six books we love and why. Time-stamps for the start of each book discussion (and links to buy those books if you're interested) are:1.12: 'The Halo Effect' by Phil Rosenzweig. CLICK HERE.6.15: 'The Long and Short of it' by Les Binet & Peter Field. CLICK HERE.14.31: 'Hooked' by Nir Eyal. CLICK HERE.17.33: 'Inside the Nudge Unit' by David Halpern. CLICK HERE.26.43: 'Nudge' by Richard Thaler and Cass Sunstein. CLICK HERE.26.43: 'Thinking, Fast and Slow' by Daniel Kahnemann. CLICK HERE.35.03 - 38.40: We share what we're loving this week - tools and resources that we have found useful and that listeners might too.38.45 - 39.01: OutroExternal links referenced:'Eat your Greens' by Wiemar Snijders. CLICK HERE.'Misbehaving: The Making of Behavioural Economics.' by Richard Thaler. CLICK HERE.'Choice Hacking' by Jen Clinehens. CLICK HERE.'Hot Ones' YouTube playlist. CLICK HERE.Audio-Visual assets:Imagery: Photo by Matthew Brodeur on UnsplashMusic: Hot Thang by Daniel Fridell. CLICK HERE.