Episode #47: Brandon Berkson, Editor in Chief & Founder, Hotels Above Par

In Episode #47, Hanna Lee and Michael Anstendig of Hanna Lee Communications chat with Brandon Berkson, Editor in Chief & Founder, Hotels Above Par.⁣⁣Brandon launched this next-generation hotel & travel media during the pandemic to support hotels at a time when they needed love the most, as well as keep his adoration of travel alive. Its short-form content is distributed across multiple platforms, including Instagram, a website and a newsletter.⁣⁣Listen to this passionate travel journalist, advocate and entrepreneur who shares his thoughts on:⁣⁣⁣ ⁣⁣⁣1. Why Hotels Above Par embraces “boutique-oriented” hotels and targets Millennial and Gen X travelers.⁣⁣2. ⁣How he created the 1, 2, 3 Destination Guides that spotlight one place to stay, two places to dine and three places to visit at a particular travel spot.⁣⁣3. Why Hotels Above Par also covers bars, restaurants and attractions, along with his criteria for choosing them.⁣⁣4. What HAP Concierge is and how it is making travel agencies hip, cool and alluring.⁣⁣5. Why he thinks Relais & Châteaux is moving hospitality forward through its groundbreaking sustainability initiatives.⁣⁣Follow Brandon on IG at @hotelsabovepar and @brandonberksonx.⁣⁣⁣⁣For more information on our agency, please visit www.hannaleecommunications.com.⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣ For a chance to win our agency’s new book, “The Japanese Art of the Cocktail,” please email [email protected] and share your favorite pitching tip from the show.⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣Connect with hosts Hanna Lee (@hannaleeny), Michael Anstendig (@michaelanstendig) and our agency (@hannaleepr) on IG.⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣ Hosted on Acast. See acast.com/privacy for more information.