Episode 48 - Shopify - Merchant Interview - Charlotte from Cecile Swim on starting a swimwear brand with a focus on sustainability

Welcome back, this is Ep.48 where we talk to Charlotte Cheong, Founder of Cecile Swim. This is a great story from a young ecomm entrepreneur, with a side hustle, with a conscience. Cecile Swim specialise in sustainable swimwear for women, and creating a community who value sustainability and an ethical approach to fashion production and business in general. Visit Cecile Swim here Connect with The Cut This Shopify interview will be especially interesting for people planning to start up an ecommerce business, and those young ecomm entrepreneurs who are already running ‘side hustles’. Charlotte’s story is all about swimwear for women, sustainability in fashion, inclusion and community. Charlotte spent her childhood close to the coast and enjoying the beach. In 2017, she started Cecile Swim while completing a Uni degree in Wildlife Conservation at Murdoch Uni in Perth, WA. Charlotte was exposed to the waste and environmental impacts of the fashion sector, and was inspired to start a label that was based on awareness, sustainability, and changing methods and materials to make a difference. Cecile Swim produces limited quantities from low production runs to ensure quality products and happy workers. Thanks to Charlotte for getting involved in our podcast and sharing her ecommerce experiences and fashion business stories on The Shopify Dropify. If you're a Shopify business owner or work in digital and ecomm marketing, this is your invite to guest on this podcast. Get in touch anytime to share your stories.