Episode 49 - Growing Your Trade Business on LinkedIn episode artwork

EPISODE · May 20, 2026 · 15 MIN

Episode 49 - Growing Your Trade Business on LinkedIn

from Dominate Your Niche Podcast · host Ruth Ferreira

In this solo episode of Dominate Your Niche, Ruth Ferreira breaks down why LinkedIn is one of the most overlooked opportunities for trade businesses, and how using it strategically can help you build credibility, create powerful connections, and win more work.Many trade business owners rely heavily on word of mouth, referrals, or traditional networking, but Ruth explains why LinkedIn offers a huge opportunity for businesses willing to show up consistently and build relationships online.Whether you’re a plumber, electrician, builder, contractor, or run any kind of trade business, this episode will help you understand how to position yourself professionally, create a credible online presence, and start using LinkedIn to open doors to bigger opportunities.What You’ll Learn in This Episode✨ Why LinkedIn is a huge untapped opportunity for trade businesses✨ How building a personal brand can help you attract opportunities and credibility✨ Why people connect with people more than company pages✨ The simple content trade businesses should be posting✨ How to optimise your LinkedIn profile so it builds trust instantly✨ Practical ways to connect with potential clients and industry contacts✨ Why consistency and relationship-building matter more than polished content✨ How LinkedIn can support your visibility in Google and AI-powered searchesMemorable Quotes💬 “LinkedIn is a networking platform — it’s about relationships.”💬 “You want to be posting content that showcases you as a trusted quality professional.”💬 “It doesn’t need to be perfect. It just needs to be something.”Resources & Next Steps🎯 Free 30-Minute Discovery CallIf you’re growing your business and want support navigating the challenges, opportunities, and strategy behind scaling sustainably, Ruth offers a complimentary discovery call.🎯 Free Business Audit (60 mins)Ruth offers five free business audits each month to help you assess what’s working, what’s not, and whether it’s time to grow or consolidate.👉 Book via this linkYou are invited to a free business audit!Often, we are too close to our own business to really see and take advantage of the opportunity. That's the beauty of coaching. The external perspective that sees what you can't, and helps you capitalise on the potential. If you could do with a little perspective in your business, I offer 5 free business audits each month. An hour over Zoom to deep dive into your business. To consider what's working, what's not, and where the opportunity for growth is. Book your free business audit now! https://calendly.com/ruthferreirasuccesscoach/free-business-auditConnect with Ruth on LinkedInhttps://www.linkedin.com/in/ruth-ferreira-65724126/Intrigued how Ruth can help you grow your business?Book a free 30-minute Discovery Call https://calendly.com/ruthferreirasuccesscoach/free-30-minute-discovery-callSubscribe Now:If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs.Get ready to learn, implement, and take your business to the next level!

Episode metadata supplied by the publisher feed · Published May 20, 2026

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In this solo episode of Dominate Your Niche, Ruth Ferreira breaks down why LinkedIn is one of the most overlooked opportunities for trade businesses, and how using it strategically can help you build credibility, create powerful connections, and win more work. Many trade business owners rely heavily on word of mouth, referrals, or traditional networking, but Ruth explains why LinkedIn offers a huge opportunity for businesses willing to show up consistently and build relationships online. Wh...

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Episode 49 - Growing Your Trade Business on LinkedIn

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