Episode 53 - Being A Thrifty Marketer

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Vivek Nair as they chat about what it means to be a Thrifty Marketer. Vivek is an experienced marketing executive with a proven track record of setting up successful marketing teams and running programs on tight budgets. After starting his career as a business development executive in 2005, He pivoted and became a marketer in 2006. Vivek says his career can be summed up by the phrase - From Accidental Marketer to Thrifty Marketer. Vivek has always associated himself with brands that never had those fat pockets. Having tight budgets and thin teams always force you to devise smart strategies and tactics for maximum impact. That's how he evolved into The Thrifty Marketer. Vivek has his own podcast and is a proficient writer on his blog which you can find at thriftymarketer.com. He also has contributed to Thrive Global and Business2Community.