Episode 54 - Shopify - Expert Interview - Fiona Stevens from Loyalty Lion on maxing the value of your customers

Welcome to Ep.54 where we talk to Fiona Stevens, Marketing Manager of Loyalty Lion, a Customer Loyalty application specialising in helping ecommerce businesses to engage more with their customers, drive sales and increase the value of all customers. Visit Loyalty Lion here Visit The Cut here Fiona joins The Cut all the way from sunny London to run us through Loyalty Lion, her role, and how Customer Loyalty programs can be so valuable to your customers, and powerful for your bottom line. Loyalty programs sit within the ‘magic 3’ ecommerce marketing essential - Email Marketing, Customer Reviews and Loyalty. Loyalty Lion are the kings of the jungle when it comes to progressive, sophisticated and content-rich customer loyalty programs. This Shopify interview will be interesting and valuable to every online store owner and ecommerce marketer who wants to understand the potential of customer loyalty, or improve the scope of your current approach and loyalty program. Loyalty Lion is a London-based Loyalty app for ecomm, with clients in over 55 countries. The platform has delivered over 14.5 billion Loyalty Points with over 1.7 million rewards claimed. They specialise in data-driven loyalty and engagement, to help merchants understand their customers better. They are all about unlocking insights to better understand what drives longer-lasting customer relationships and accelerate marketing. The stories Fiona shares in this ecommerce podcast are all about the options, customisations and the super cool and awesome ways businesses can activate loyalty concepts to make them fun and interesting for their customers. And rewarding too of course! Plus, build programs that are highly tactical with a focus on increasing sales from existing customers, and boosting new customer acquisitions. Big thanks from us to Fiona Stevens, Marketing Manager of Loyalty Lion for sharing her time and stories on The Shopify Dropify. If you're a Shopify business owner or ecomm specialist, please come and guest on this podcast. Get in touch anytime.