Episode #56 - High Ticket Vs Low Ticket: What They're Not Telling You

This episode touches on the age old argument of high ticket Vs low ticket. It's less about what brings in more cash or what's easier to sell. It's about understanding WHY you should be implementing one or the other, even both into your business and the pros and cons of each. The landscape has shifted and changed in the industry and understanding what approach you should take is key to running a business that meets the needs of your buyers and your business goals.