EPISODE · Feb 16, 2022 · 11 MIN
Episode 6 - How does Facebook targeting (actually) work
from Add to Bag · host Nicolas Moulin
Back in the days, the smaller the audience, the better. But with all the changes in Interest based targeting in Facebook Ads, and the improvement of the algorithm, things have changed. In this episode, I explain how Facebook actually find your audience and what audience size you should go for depending on your objective.
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Episode 6 - How does Facebook targeting (actually) work
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