PODCAST · business
Add to Bag
by Nicolas Moulin
Add to Bag is here to help you launch or grow your fashion ecommerce! We will talk about all the tools you need, including branding, positionning, website optimization, performance and email marketing, and much more! A new episode every wednesday.
Episodes
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Episode 8 - Don't launch ads without doing these 4 things first
Sometimes we get really excited about running ads that we tend to rush, but on this episode, you'll learn about four things you absolutely need to do before even thinking about running ads, to maximise your spend and conversion.
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Episode 7 - How to detect a bad agency
In this episode, we talk about six red flags to alert you that an agency can turn to be pretty bad at their job. Let's dive into it. And if you would like to grow your ecommerce profitably, let's connect and talk about it.
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Episode 6 - How does Facebook targeting (actually) work
Back in the days, the smaller the audience, the better. But with all the changes in Interest based targeting in Facebook Ads, and the improvement of the algorithm, things have changed. In this episode, I explain how Facebook actually find your audience and what audience size you should go for...
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Episode 5 - Understanding why people buy from you
We usually focus on targeting the audience and creating the message for this audience, but sometimes, who we are selling to is not actually who ends up buying, and they might have completely different reasons to buy. In this episode, we dive into how to figure out why people buy from you and why...
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Episode 4 - Should you offer Free Shipping?
Shipping is always something ecommerce doubt in offering to their customers for free, as they really doubt about the incremental conversion potential, but also because they are afraid for their margins. In this episode, we talk about four possible ways to offer shipping to your customers, whether...
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Episode 3 - What makes a good product page?
The Product Page is where your visitors decide to buy or not your product. This is why it is critical to optimise it, so that the decision is made quicker and hopefully, you'll convert better. In this episode, we go through 6 different elements to help you either create or improve your product page.
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Episode 2 - How to validate your product?
You want to launch a new product or ecommerce, but you don't really know if there's a market for it? In this episode, we dive into 4 ways to test the market and get some initial sales to get you started. Feel free to book a session with me on GrowthMentor.com or check out my website for a free...
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Episode 1 - How to find your niche?
In today's competitive world of ecommerce, finding a niche is an absolute necessary to help you create brand value and differentiation. In this episode, we go through the different types of niches and how to find the best one for you.
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Add to Bag - Trailer
Add to Bag is here to help you launch or grow your fashion ecommerce! We will talk about all the tools you need, including branding, positionning, website optimization, performance and email marketing, and much more! A new episode every wednesday.
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ABOUT THIS SHOW
Add to Bag is here to help you launch or grow your fashion ecommerce! We will talk about all the tools you need, including branding, positionning, website optimization, performance and email marketing, and much more! A new episode every wednesday.
HOSTED BY
Nicolas Moulin
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