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Episode 7. The Carnival Content Workflow episode artwork

Oct 1, 2026 11 min

Episode 7. The Carnival Content Workflow

from Field Position Hosted by Studio West

Great tournament content might look creative from the outside. Behind it is something considerably less glamorous: logistics. In Episode 7 of The Attention Game, Dixie breaks down the production workflow required to turn raw footage into content that actually reaches your audience. This episode covers: The plan, capture, transfer, select, edit, approve, publish and archive workflow. Why unpublished footage isn't content, it's storage. How working backwards from your required outputs prevents unnecessary capture. Why your biggest bottleneck might be editing and publishing, not filming. The must, should and could framework for prioritising content. How to build a simple file transfer and storage system. Why not everything you capture deserves to be edited. How complicated approval processes can kill tournament-speed execution. Why your raw media should be treated as a long-term organisational asset. Capturing more isn't the objective. The goal is building a production system that can consistently turn what you capture into something useful. Download The Attention Game Toolkit — FREE https://mailchi.mp/studiowest/free-resource-the-attention-game

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Great tournament content might look creative from the outside. Behind it is something considerably less glamorous: logistics. In Episode 7 of The Attention Game, Dixie breaks down the production workflow required to turn raw footage into content that actually reaches your audience. This episode covers: The plan, capture, transfer, select, edit, approve, publish and archive workflow.Why unpublished footage isn't content, it's storage.How working backwards from your required outputs prevents un...

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Episode 7. The Carnival Content Workflow

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