Episode 72: What marketers need to know about Prime Day 2021

As consumers globally slowly emerge from the pandemic, will they be eager to spend on discounted electronics, appliances, and streaming subscriptions or has the luster of Amazon Prime Day’s 48-hour sale (June 21-22) faded due to a damaged company image and increased competition? Mintel retail, consumer, and competitive marketing experts discuss the significance of Prime Day, its impact on the evolution of the ecommerce sector and retail competition overall, as well as what the future holds for Amazon. Listen now to find out what brands and advertisers should take away from Prime Day 2021. Host: Andrew Davidson, SVP/Chief Insights Officer, Mintel Comperemedia.Guests: Diana Smith, Associate Director, Retail and eCommerce, Mintel Reports US.Nick Carroll, Associate Director, Retail Research, Mintel Reports UK.Lierin Ehmke, Omnichannel Content Manager, Mintel Comperemedia.

What this episode covers

As consumers globally slowly emerge from the pandemic, will they be eager to spend on discounted electronics, appliances, and streaming subscriptions or has the luster of Amazon Prime Day’s 48-hour sale (June 21-22) faded due to a damaged company image and increased competition? Mintel retail, consumer, and competitive marketing experts discuss the significance of Prime Day, its impact on the evolution of the ecommerce sector and retail competition overall, as well as what the future holds for Amazon. Listen now to find out what brands and advertisers should take away from Prime Day 2021. Host: Andrew Davidson, SVP/Chief Insights Officer, Mintel Comperemedia. Guests: Diana Smith, Associate Director, Retail and eCommerce, Mintel Reports US. Nick Carroll, Associate Director, Retail Research, Mintel Reports UK. Lierin Ehmke, Omnichannel Content Manager, Mintel Comperemedia.

NOW PLAYING

0:00 43:18

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

FV 134 : Dédé l’Ardéchois (Part 1): local heritage and history of the railway

Jun 15, 2022 ·39m

FYW 245 : French slang expressions (4)

Jun 15, 2022 ·8m

FYW 244 : When is “ne” optional in French ?

May 25, 2022 ·20m

FYW 243 : When to capitalise a word in French ?

May 19, 2022 ·16m

FV 133 : (Part 2) The “vin de pomme” from Pays Basque

May 15, 2022 ·34m

FYW : Live workshops are back! May 2022

May 12, 2022 ·1m

Similar Podcasts

French Your Way Jessica: Native French teacher founder of French Your Way Boost your French listening skills and test your comprehension with this one of a kind series of podcasts. Get the chance to listen to a real conversation between native speakers talking at normal speed AND customise your learning experience through carefully designed sets of questions (2 levels of difficulty) available for download at www.frenchvoicespodcast.com. All interviews also come with the transcript. French teacher Jessica interviews native speakers of French from around the world who share a bit of their life and passion. Where else would you meet in one same place a French yoga teacher based in Melbourne, a soap manufacturer from Provence, or a couple cycling around the world? Chewing the Fat with WorkForge WorkForge Bite-Sized Conversations for Building a Stronger Workforce Welcome to Chewing the Fat, a podcast delving deep into the world of food manufacturing. Dive into real conversations around critical topics like staffing, retention, onboarding, and career development in this essential industry. Subscribe now to gain insights from your peers, subject matter experts and more on the biggest issues facing food manufacturers today: -Hiring and retaining employees -Addressing the challenges of the Silver Tsunami -Improving time to productivity of new employees -Engaging employees from hire to retire And more... Tune in to Chewing the Fat, a WorkForge podcast, and join the conversation on how to build and sustain a resilient, high-performing workforce in food manufacturing. 2 Old Ladies Walking Rozee 2 Old Ladies Walking features the journeys, insights, and light conversation between Liz and Rosie, two women of a certain age who live in the Hudson Valley of New York. From pelvic floor challenges and life with young adult children to food, bird calls, fear of “mad lamb” disease, and myriad topics in between, we cover it all while walking on the scenic trails of the northeast, or wherever our travels take us. Join us and have a listen! Canine Fitness Fanatics Podcast Hannah Johnson Do you think your dog might benefit from a little extra fitness? Maybe you want to tighten those left turns in agility or tighten their box turn in flyball? Or maybe they are a bit clumsy and just need a little more body awareness? Welcome to the Canine Fitness Fanatics podcast! With your host Hannah Johnson join us as we talk dog fitness and other areas of canine health too! Our mission is to help condition dogs to reduce the risk of injury and increase longevity, whether that’s in sporting dogs, working dogs or pet dogs. All dogs can benefit from a little extra fitness!

Frequently Asked Questions

How long is this episode of Mintel Little Conversation?

This episode is 43 minutes long.

When was this Mintel Little Conversation episode published?

This episode was published on June 21, 2021.

What is this episode about?

Can I download this Mintel Little Conversation episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.

URL copied to clipboard!