Episode 79 - Bobby Parks - How to Sell Your Business, NADRA Awards Scoring & Future of Deck Industry

Join Alex Danner for an inspiring conversation with deck industry legend Bobby Parks, who successfully built and sold Peachtree Deck after generating over $2.5 million in annual revenue. Bobby shares his journey from building custom homes straight out of high school to becoming one of the most respected names in the deck industry.In this episode, Bobby reveals:How he transitioned from competing on price to commanding premium marginsThe marketing breakthrough that generated more leads than he could handle (allowing him to charge $75 consultation fees)His strategy for becoming the go-to high-end deck builder in AtlantaThe unexpected conversation that led to selling his business in 2014His 7-year roadshow journey conducting 110-120 events annually across the countryInsights from his role as NADRA board member and current chairman of the Deck AwardsBobby also shares valuable advice on entering the NADRA Deck Awards, what judges look for in winning projects, and why being in the room with industry leaders is crucial for business growth. Whether you're building your first deck business or scaling to multiple crews, Bobby's practical wisdom on marketing, pricing, and business development will help you take your company to the next level.If you have any questions about your marketing, feel free to reach us out to the Fence & Deck Marketers team on our website deckfencemarketers.com, or search for us on all social media channels including Facebook, Instagram, TikTok and LinkedIn.  We also do monthly webinars so feel free to reach out if you’d like to join those and we’ll email you the Zoom link.