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Episode 8.3 – The Marketing Technology Stack episode artwork

Jun 5, 2026 20 min

Episode 8.3 – The Marketing Technology Stack

from Marketing That Moves People Hosted by Derek Dachelet, Ph.D.

Modern marketing depends on tools that help organizations manage customer relationships, communication, automation, analytics, and data. In this episode, Dr. Derek, Marcus Reed, and Priya Nair explore marketing technology platforms, CRM systems, email marketing tools, marketing automation, customer data, data integration, chatbots, and AI-supported marketing workflows. Listeners learn why technology should follow strategy, how automation can improve or damage the customer journey, and why customer data must be used responsibly. The episode emphasizes that marketing technology is most valuable when it improves customer experience, protects trust, and supports better decision-making.

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Episode 8.3 – The Marketing Technology Stack

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This episode is 20 minutes long.

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This episode was published on June 5, 2026.

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