Episode 82 - Managing Online Reputation episode artwork

EPISODE · Dec 10, 2025 · 41 MIN

Episode 82 - Managing Online Reputation

from Fence & Deck Mastery Podcast · host Alex Danner

Online reviews can make or break your fence or deck business—84% of customers trust them as much as personal recommendations.In this episode, Alex Danner breaks down the five key principles for generating consistent 5-star reviews, from creating world-class customer experiences to building a company-wide culture around reputation.You'll learn why "best known beats best every time," the exact script to plant the seed for reviews before a job starts, how to capture reviews on the spot using tools like Zappy cards, and employee incentive ideas that actually work.Plus, discover why 77% of consumers ignore reviews older than three months and what that means for your Google rankings. If you have any questions about your marketing, feel free to reach us out to the Fence & Deck Marketers team on our website deckfencemarketers.com, or search for us on all social media channels including Facebook, Instagram, TikTok and LinkedIn.  We also do monthly webinars so feel free to reach out if you’d like to join those and we’ll email you the Zoom link.

Online reviews can make or break your fence or deck business—84% of customers trust them as much as personal recommendations. In this episode, Alex Danner breaks down the five key principles for generating consistent 5-star reviews, from creating world-class customer experiences to building a company-wide culture around reputation. You'll learn why "best known beats best every time," the exact script to plant the seed for reviews before a job starts, how to capture reviews on the spot using t...

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Episode 82 - Managing Online Reputation

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This episode is 41 minutes long.

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This episode was published on December 10, 2025.

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Online reviews can make or break your fence or deck business—84% of customers trust them as much as personal recommendations.In this episode, Alex Danner breaks down the five key principles for generating consistent 5-star reviews, from creating...

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