Episode 84: Taking creative risks, social proof, & GTM alignment
from The GTM Pack Show Hosted by Assetmule
In this episode of #TheGTMPack podcast, we interview Mark Huber, VP of Marketing at UserEvidence based in Chicago, IL. In this conversation, we dig into: 💡 How to balance brand building with direct response efforts 💡 Who should own the collection of “social proof” like testimonials, etc within your GTM organization 💡 Tactical advice to improve alignment around content & storytelling & more! #b2b #gtm #marketing #socialproof #productmarketing #customermarketing
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How long is this episode of The GTM Pack Show?
This episode is 30 minutes long.
When was this The GTM Pack Show episode published?
This episode was published on June 28, 2024.
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