Episode 89 : "General Hospital, One Eyed Charley Parkhurst, and a beef jerky plant"

Trish Glose talks to Parkhurst Wine Cellars owner, Mark Enlow. Mark talks about living all over the country before the age of 18, how he got into wine, and the moment he realized he wanted to make wine. The label for his wine is very specific and comes with quite the story of One Eyed Charley Parkhurst. That story made such an impact on him, that he named his wine after it. The two also talk a lot about wine retail, mark ups, and branding.