Episode Forty: This study by a Harvard professor may surprise you about your target market (and their buying decisions)

You may think you understand your target market. But, do you really? New research from a Harvard Business School professor has revealed something few software entrepreneurs know. In this episode, Michael Humblet and Mark Edwards discuss these findings as well as a couple of other interesting topics suitable for software entrepreneurs. https://www.bossequity.com/resources/podcastsGo to www.BossEquity.com to find how you can take your software company to the next level. Do it now, and you can receive one free 30-minute telephone consultation.Also check out our other social media platforms...________________________________________________Twitter: https://www.twitter.com/Boss_EquityInstagram: https://www.instagram.com/boss_equity...Facebook: https://www.facebook.com/BossEquity1Linkedin: https://www.linkedin.com/company/boss-equity/