Eric Schwartzman on the Myth of Organic SEO

In this Marketing Over Coffee: In this episode learn about Negative SEO, Entity Poisioning, PR vs. The Algorithm, and more! Direct Link to File Brought to you by our sponsor: Miro Previous Interview on The Digital Pivot - Secrets of Online Marketing Get the White Paper: Defend Your Reputation After years of doing consulting on creating content for SEO advantage he was drawn to check out Black Hat tactics 18 months on the wild side Link to Eric's report on Negative SEO Denial of indexing attacks, and entity poisioning 9:30 - 11:10 Miro – Your first three boards are free forever, just sign up at miro.com/podcast Exploring the implications of negative SEO The New Generative AI for Marketing Course from Trust Insights Special Pre-Order Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE EALYBIRD300 now! Topical entity poisioning attacks So is the algorithm all they really say it is? Technical SEO as Gray Hat Determining entities PR to Wikipedia to entity relevancy PR is cheaper than constantly adapting the algorithm and crawling the entire internet The most common self inflicted negative SEO problems Join John and Chris on threads, or on LinkedIn: Chris and John Get MoC Text Updates! Send a text to +1 617 812 5494 to get rolling! Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.