Esther Shittu: Demystifying Agentic AI and Finding the Real Stories Behind the Hype

In this episode of Cogcast, host Larissa Padden speaks with Esther Shittu, an AI News Writer for TechTarget. Esther shares her journey from TV production to tech journalism and explains what PR professionals need to know about the evolving AI landscape. She breaks down the concept of agentic AI in simple terms, discusses what stories currently interest her, and reveals how to pitch effectively in the crowded AI media space. Esther also provides insight into common AI misconceptions and shares details about her podcast ventures, including her journey as the host of the Targeting AI Podcast and her upcoming personal project for working mothers launching June 2nd, Busy Moms Get it Done.

Episode metadata supplied by the publisher feed · Published Apr 16, 2025

Embed this episode

Attribution link and audio player

NOW PLAYING

Esther Shittu: Demystifying Agentic AI and Finding the Real Stories Behind the Hype

0:00 18:06

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

No similar episodes found.

Similar Podcasts

COGCast Alleyna Pitaso COGCast is a show in which our Columbus & Over Group summer intern, Max McKenna, hosts a different member of the COG team in each episode. Sales agent interviews include: Joe Castro, Jamie Gaines, Lisa Ha, Jonathan Russell, Kerry D'Ambroise, and Jeff Hamilton.Get ready to explore each guest’s career journey and get insights into Boston’s luxury residential market, what it takes to be a sales agent, what life is like at Columbus & Over Group, their favorite aspects of Boston and SO MUCH MORE! Give us a listen. CogCast Cogya CogCast (previously The Day After Tomorrow) by Cogya is a podcast designed to equip businesses, executive leaders, entrepreneurs, and startup founders with the insights needed to navigate an evolving business landscape. Through expert discussions and real-world case studies, the podcast explores key themes, including business resilience, AI-driven innovation, digital transformation, financial strategies, and market adaptation.Cogcast features several formats with our two sets of hosts: Mohamed AbdAlhamid & Damien Bonnefoux, with our esteemed guests, and Mark & Grace hosting our AI-to-AI episodes of Cogcast. From tackling economic challenges to leveraging the latest advancements in technology, CogCast provides actionable strategies to help businesses thrive. Whether you're building a startup, scaling a company, or exploring the future of Artificial intelligence (AI) and business, this podcast delivers the knowledge and inspiration to stay ahead in a rapidly changing wo

Frequently Asked Questions

How long is this episode of cogcast?

This episode is 18 minutes long.

When was this cogcast episode published?

This episode was published on April 16, 2025.

Is there a transcript available for this episode?

Yes, a full transcript is available for this episode. You can read the complete transcript on the episode page.

Can I download this cogcast episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.

URL copied to clipboard!