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EPISODE · Apr 24, 2026 · 54 MIN

Etila Santiago: The Truth About Fitness Modeling, Confidence, and Building a Personal Brand

from Curls & Courage

Hi my loves!!In today’s episode, I’m sitting down with IFBB Bikini Pro, model, fitness coach, and founder of Ettis Swim, Etila Santiago for a real and inspiring conversation on what it actually takes to build confidence, start over, and create a personal brand that stands out!Etila shares her journey of moving from Brazil to the United States, adapting to a completely new environment, and building a life and career from the ground up. She opens up about her experiences as a bikini competitor and working model, and how those paths led her into entrepreneurship—launching her own swimwear line designed to help women feel confident, sexy, and empowered!We talk about:Moving from Brazil to the U.S. & starting overLife in Miami & how environment shapes growthThe reality of bikini competing & fitness cultureFinding balance with training, nutrition & lifestyleConfidence in modeling & showing up on cameraGrowing a personal brand on social mediaMistakes creators make when building a brandLaunching a swimwear brand & becoming an entrepreneurNavigating risks, setbacks & personal growth.Thank you so much for listening and hope you love this episode!Connect with Etila:https://www.instagram.com/etila/?hl=enEttis Swim:https://ettisswim.com/Connect with me:https://www.instagram.com/yoitskenslo/https://www.instagram.com/curlsandcouragepodcast/Business & 1:1 coaching inquiries: [email protected] to be a guest on my show? Please join the waiting list here.My YT Channel: https://www.youtube.com/@kensleymeeksWDJY 99.1 FM: Thursdays at 10am EDT https://www.wdjyfm.com/

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