Events during COVID and beyond - Emma Honeybone, Head of Relationship Marketing, Engine Group

Today we have the absolute pleasure of welcoming Emma Honeybone to speak with us. Emma is the Head of Relationship Marketing at Engine Group - a global agency which, if Linkedin is to be believed, is comprised of 1,400 incredible people working with the likes of Coca Cola, Under Armour, Sky, Domino’s, the RAF, Unilever, and many more. Emma herself has been on an incredible journey through marketing over the past number of years. Starting at BT, she’s held a vast array of marketing roles in a whole range of companies. Today she’s responsible for ‘all the fun stuff at Engine’ - specifically, engagement with clients throughout the whole Engine group, which would no doubt have been interesting in the past 9 weeks. The reason this session is relevant today is we’ve seen a monumental shift in the world in the past couple of months. The gut feeling would be that this changes everything. Both Emma and us share an opinion that in fact, much has stayed the same when it comes to putting on a great event. This session will discuss and look at both, before answering your questions. Want to thank the sponsors, all of whom have been unbelievable. They’ve really kept this show on the road, and while I’ve been so blessed to have received so many messages from the community, these folks all deserve a huge amount of credit. I won’t go into depth here because of the email I will send after, but I want to thank Pitch, ContentCal, Fiverr, Redgate, Cambridge Marketing College, Leadoo, Brand, Further, Third Light, Bravo and Human. One ask: thank the people who help us.