EPISODE · Jun 28, 2025 · 6 MIN
#1. Club For Avid Cyclists → Strategy Used By Rapha®
from Forms of Recreation: Customer Retention · host FOR Team
Discover Rapha, the iconic cycling apparel brand founded in England in 2004. In this episode, host André Brathwaite dives into the inspiring backstory of founders Simon Mottram and Luke Scheybeler, who turned their passion into a thriving brand that extends beyond selling products: Rapha Cycling Club.______Globally admired brands are extending beyond the products they make. We at Forms of Recreation help discover handpicked spaces designed for refined hobbyists like youFor handpicked spaces, visit:formsofrecreation.com_____The opinions expressed in this episode are solely those of Forms of Recreation and do not necessarily reflect the views of any brand mentioned. We encourage you to check their corresponding websites for further information.
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In this episode, host André Brathwaite dives into the inspiring backstory of founders Simon Mottram and Luke Scheybeler, who turned their passion into a thriving brand that extends beyond selling products: Rapha Cycling Club.
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#1. Club For Avid Cyclists → Strategy Used By Rapha®
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