#10. Club For Beekeeping Enthusiasts → Strategy Used By Flow Hive®

What happens when a brand doesn’t just make beehives, but builds a sense of belonging with them?In this episode of Forms of Recreation, we take a closer look at Flow Hive, which uses a Product-as-Access model to welcome backyard beekeepers into a global community.Listen to Andre (your host) wherever you get your podcasts.______Globally admired brands are extending beyond the products they make. We at Forms of Recreation help discover handpicked spaces designed for refined hobbyists like you.For handpicked spaces, visit:formsofrecreation.com_____The opinions expressed in this episode are solely those of Forms of Recreation and do not necessarily reflect the views of any brand mentioned. We encourage you to check their corresponding websites for further information.