Expert's Corner 11: "Leveraging Agronomy and Marketing" w/David Sullivan

In today's segment of Expert's Corner, Tracy speaks to David Sullivan from Global Ag Risk Solutions about "Leveraging Agronomy and Marketing." In this segment, Tracy and David speak about: Risk management and how it can be challenging managing risk in today's farming industry. With increasing costs, risks, and uncertainties, they discuss why it's more important than ever to have the correct coverage on your farm. Having the correct coverage for your farm gives you peace of mind; however, it also offers progressive farmers the ability to unlock their agronomic and marketing potential to maximize the profitability of their farm. They dive deeper into agronomy and David shares how their insurance allows farmers to make better agronomy decisions by allowing their customers to invest better and add more inputs without worrying about their bottom line. Sound intriguing? They chat about all things grain marketing. David shares that many farmers are a bit gun-shy after the 2021 drought conditions and the corresponding financial and marketing implications. That being said, many are also extremely excited about the potential for 2022. David shares more on how proper insurance helps producers make more aggressive marketing decisions confidently. He shares some wisdom on how 2022 can be a year for "generational wealth" for many farms if they have a strong plan in place. A plan that involves knowing your farm's bottom line, making strategic agronomy decisions, having a solid marketing plan, and securing the best coverage for your farming operation. Are you ready to maximize your farm's potential? Don't miss this part of this conversation. As a final point, David shares some final thoughts about working with an advisor to find the right solution for each individual's farm. Are you looking to maximize your agronomy and marketing practices while protecting your bottom line? Are you interested in learning how you can position your farm to take advantage of the current markets? If so, you will want to tune in to this segment to see how this unique coverage is helping provide greater reassurance to Canadian grain farmers. ...............................   Thank You to our Company Expert: Global Ag Risk Solutions Crop insurance. Like no other. Every farm is different. We've got options.  Learn More ............................... If you enjoyed this episode, don't forget to sign up as an Insider so that you are first to know about all-new Impact Farming episodes, Expert Corner Segments, fantastic contests, and new promotions https://www.farmmarketer.com/impact_farming_show/sign-up ...............................