FBU 630: Angle vs. Intervention: Why You're Not Selling More Coaching Packages episode artwork

EPISODE · Jul 29, 2026 · 28 MIN

FBU 630: Angle vs. Intervention: Why You're Not Selling More Coaching Packages

from Fit Biz U · host Jill Lockwood

Do you know the difference between angle and intention in your marketing? The idea comes from the fact that the best-practice fundamentals (the intention) that actually deliver client results are rarely what convinces someone to buy a coaching package, while a flashy, curiosity-driven "angle" is what captures attention and gets people to raise their hands. You don't need to feel dishonest by leading with a niched, novel hook rather than the basics, as long as you trust yourself to deliver the full, responsible coaching experience once a client is signed on.   Get on the waitlist for FBA: https://jillfitfree.com/fba-waitlist/   Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same.   Connect with me! Instagram: @jillfit | @fitbizu Facebook: @jillfit Website: jillfit.com

Episode metadata supplied by the publisher feed · Published Jul 29, 2026

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FBU 630: Angle vs. Intervention: Why You're Not Selling More Coaching Packages

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