Nov 21, 2023 45 min

Fenty Beauty

Q: How long is this episode of Unboxing Ecommerce: Operations Behind Online Brands?

This episode is 45 minutes long.

Q: When was this Unboxing Ecommerce: Operations Behind Online Brands episode published?

This episode was published on November 21, 2023.

Q: Can I download this Unboxing Ecommerce: Operations Behind Online Brands episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.

from Unboxing Ecommerce: Operations Behind Online Brands Hosted by James Marks & Jennifer Yates

James and Jennifer order refillable lipstick (and mascara for Jennifer) from Fenty Beauty to analyze the shopping experience, then reverse engineer the storage, logistics, and packaging details to understand their order's journey. Research on Fenty Beauty included these sources: https://en.wikipedia.org/wiki/Fenty_Beauty https://440industries.com/fenty-beauty-history-case-study-rihannas-story/ https://www.marketingsociety.com/think-piece/how-rihannas-fenty-beauty-delivered-beauty-all _______________ Have a brand/shopping experience you want us to review? Send us a message at [email protected] Connect with James Marks: www.linkedin.com/in/jameslmarks www.withtrivial.com Connect with Jennifer Yates: www.linkedin.com/in/jenniferayates www.workwithroux.com _______________ Coverart imagined and designed by our friend, Melissa Dettloff www.melissadettloff.com

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Fenty Beauty

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Frequently asked questions

How long is this episode of Unboxing Ecommerce: Operations Behind Online Brands?

This episode is 45 minutes long.

When was this Unboxing Ecommerce: Operations Behind Online Brands episode published?

This episode was published on November 21, 2023.

Can I download this Unboxing Ecommerce: Operations Behind Online Brands episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.