Financial Copy U - The Inside Story, With Nick O’Connor

A little over a month ago we did a last-minute podcast about an audacious experiment our special guest today, Nick O’Connor, did with Glenn Fisher and the financial publishing giant Marketwise: Glenn told us how they put together a special program called Financial Copy U, which would train 12 copywriters ABSOLUTELY FREE on how to write copy for financial publishers. With the understanding that some graduates might be offered full-fledged copywriting jobs on the spot, depending, of course, how they did in the training. Now that Financial Copy U is in full swing, we asked Nick to tell us more about what he and Glenn did and are doing right now. Seeing as there’s not enough other solid training for financial copywriting going on right now, at least that I know of, I realize Nick has a lot of valuable information for us. Among his many impressive accomplishments, Nick was Head of Copy and Publisher for Agora’s financial imprint in the UK, Southbank Investment Research. Today, as well as co-founding The Fix, he writes freelance for financial publishers in the UK, US and Australia and consults with Agora companies around the world. Nick told us about the origin of Financial Copy U, why he, Glenn and Marketwise decided to do it, the difference between winning applications to the program and those that didn’t make it, and a lot more. Great information about financial copywriting and copywriting in general! For more info about the program: https://www.financialcopyu.com Download.