Finding Elite Talent for Your Ecom Business | Tim Masek | Storetasker | Bonus Episode

Tim Masek is the CMO of Storetasker, the largest platform to hire high-end Ecommerce talent. With a deep background in growth and Ecommerce enablement, Tim has played a pivotal role in connecting top-tier freelancers with Shopify merchants, helping brands scale with expert support.Before joining Storetasker, Tim founded and sold 1-800-D2C, a go-to platform that helped Ecommerce operators discover the best software solutions. His expertise in building marketplaces and curating specialized talent has made him a sought-after voice in the future of hiring and the evolution of freelance networks in Ecommerce.Passionate about the intersection of talent and technology, Tim continues to shape the way brands access expert freelancers, ensuring that Storetasker remains the trusted hub for Shopify’s growing ecosystem.In This Conversation We Discuss: [00:46] Intro[01:04] Connecting brands with top talent[02:33] Targeting specific pain points[04:36] Expanding services strategically[08:20] Finding the right DTC marketer[09:31] Matching talent by industry[10:19] Avoiding marketplace dilution[12:52] Building brand equity first[13:50] Balancing full-time and freelance[17:40] Running lean without full-time hiresResources:Subscribe to Honest Ecommerce on YoutubeConnect With The Best Shopify Experts storetasker.com/Follow Tim Masek linkedin.com/in/timmasek If you’re enjoying the show, we’d love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!