Finding Success With Electric Sailing

There have been some extremely exciting developments in the electric boating space in the past year. PURE Watercraft raised over $37million to continue their expansion. Vision Marine had a successful IPO. Torqeedo delivered its 100,000th motor. And a variety of smaller companies are making strong plays as the space grows. While the momentum is exciting, it is clear there is still a long way to go to make electric a widely adopt way to power a boat. I recently had the pleasure of speaking with Graham Balch, Managing Broker of Green Yacht Sales. Graham is an avid sailor and joined the boating industry after stints as a consultant, educator, getting his MBA and then shifting course and starting in the brokerage business before launching his own venture. Before striking off on his own, Graham distinguished himself in the brokerage world with a variety of performance awards, including Highest number of sailboat sales out of 300 sales reps nationwide. Green Yachts began in 2019 and is dedicated to supporting the electric boating community on the water by selling, servicing, and advocating electric powered boats. Green Yachts aspires to helping customers who want the benefits of electric propulsion while enjoying inspiring, well-made, award-winning boats. I learned a lot from Graham and love his strategy of making sure people who do go electric are successful with it. This means making sure they have not only the right motor, but the right boat, the right technical skills, and the right expectations. Graham and I discussed what drove him to focus on electric boating, design and technological advances and needs, what consumers can look for in the future, and more. Enjoy!