Fixing a Disconnect Between Marketing and Operations episode artwork

EPISODE · Feb 16, 2021 · 14 MIN

Fixing a Disconnect Between Marketing and Operations

from Dr Marketing Tips Podcast · host Dr Marketing Tips

What happens when marketing messages, as good-natured as they may be, don’t align with the actual patient experience?Negative reviews. Upset patients. Deflated staff. The list goes on. Luckily, fixing a disconnect between marketing and operations may be easier than you think, and the long-term patient experience benefits are substantial. In this episode of the DrMarketingTips Podcast, Jennifer and Corey discuss strategies to fix a disconnect between marketing and operations - plus share a few real-world examples of what happens when an issue does occur. Tune in to discover:The two best ways to pivot when marketing and operations are on different pages Real-world examples of what happens when an issue does occurKey takeaways to evaluate your messaging The marketing-related headaches you may be creating without realizing it 

What happens when marketing messages, as good-natured as they may be, don’t align with the actual patient experience? Negative reviews. Upset patients. Deflated staff. The list goes on. Luckily, fixing a disconnect between marketing and operations may be easier than you think, and the long-term patient experience benefits are substantial. In this episode of the DrMarketingTips Podcast, Jennifer and Corey discuss strategies to fix a disconnect between marketing an...

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Fixing a Disconnect Between Marketing and Operations

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This episode is 14 minutes long.

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This episode was published on February 16, 2021.

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What happens when marketing messages, as good-natured as they may be, don’t align with the actual patient experience?Negative reviews. Upset patients. Deflated staff. The list goes on. Luckily, fixing a disconnect between marketing and operations...

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