Flipping the Swoosh Script
from Adspeak
Nike has one of the most recognizable taglines in the world. But as its brand struggles to reach Gen Z, it’s betting that playing with that equity will pay dividends. In this episode, Brittaney Kiefer unpacks Nike’s latest global brand campaign and whether or not a flip on its tagline will resonate with the anxious generation. Learn more about miniMBA courses HERE
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Frequently asked questions
How long is this episode of Adspeak?
This episode is 23 minutes long.
When was this Adspeak episode published?
This episode was published on September 16, 2025.
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