Focus is the Key to a Successful Social Media Strategy - Michele Hironaka : 2

In this episode, Joseph Lewin and Michele Hironaka talk about how focus is the key to a successful social media strategy. So many companies spread themselves thin, posting to every social media platform with no real focus. If companies want to facilitate REAL quality conversations with their prospects and customers, something has to change. The same old same old won’t cut it. Michele gives clear instructions to help even the most scattered social media plan turn into a focused strategy.