Folge 3: Wirksame Kommunikation – Die Bestandteile einer Omnichannel-Strategie

Und heute geht es um das Wie: Wirksames Omnichannel-Marketing braucht eine klare Strategie – ohne die Grundlagen geht es nicht: Klare Business-Ziele, eine gute Positionierung, Kernbotschaften, Segmentierung und Targeting sowie spitze Kommunikationsziele.

Episode metadata supplied by the publisher feed · Published Jun 20, 2023

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Folge 3: Wirksame Kommunikation – Die Bestandteile einer Omnichannel-Strategie

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