EPISODE · Jan 26, 2024 · 12 MIN
Follow-Up
from This One Time in Real Estate... · host Mark Gellman
Follow-up is not one size fits all. Agents that are the most successful at follow-up don't get frustrated. They mix it up, make it a game, and keep it exciting and fresh. There are 5 easy ways to communicate: call, text, email, video, and social media. There are about 16 working hours in the day by which you can reach someone. If you're not mixing up the method and timing then you're missing out on deals. Experiment with different subject lines and different titles for your prospective buyer searches. If the search has their name on it are they more likely to open it? Where can you personalize your follow-up? Tactics that work for other agents may not work for you. That's normal. Let others inspire you, but ultimately you have to put in the time and experimentation to find what works for you. It has to be your own journey.
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