For the love of Lead magnets....

For the love of Lead magnets.... Keep it simple!!! Why? Because your audience doesn't need any more complications in their lives! And... you MUST create lead magnets. Why? Because we're living in a world where people's pages, groups and profiles are getting shut down left, right and centre.. even if they haven't done anything 'wrong'! Even if they haven't shared opinions on world events. You cannot rely on your pages or your groups to be around forever. You must create a safety net. One of THE most repeated questions is around WHY a lead magnet? Why not just ask for people's contact info? Well, one of the reasons is because they want something in return! Most of the time, if you're out there saying 'Hey! Can I add you to my email list' .. people will say HELL NO! (Wait, is that just me?!?!) I, for one, do NOT want to be on someone's email list unless I want to be there. Unless I am sussing them out. Unless I want to know something that they know. Which is likely the same for YOU.. and also the same for your audience. Today, I went through a quick rundown of what you can do to create your lead magnet, in the SIMPLEST way possible. I also threw out a challenge to get one: * Planned * Mapped * Created * Put out there... all over the next few days! C'mon. I know you can do it 🙂 ** We also talked a bit about the 30-day Visibility Challenge that I have running at the moment and how by joining in on the PRO-CHALLENGE, you can go in the running to win $1000, for just $97.. and all you need to do is to commit to posting every day throughout the month of May! Will you be the next Queen of #Contentology(TM)? Find out more here: https://join.nicolamoras.com.au/contentology