Fractional Marketing Services with Paige Arnof-Fenn episode artwork

EPISODE · Apr 18, 2024 · 28 MIN

Fractional Marketing Services with Paige Arnof-Fenn

from The Profit Minds Podcast w/ Steven Kirch · host Steven Kirch

The Profit Minds Podcast with Dr. Steven Kirch, Episode 71 In this episode of The Profit Minds Podcast, Dr. Kirch speaks with Paige Arnof-Fenn, Founder & CEO of Mavens & Moguls, a leading marketing consultancy firm. With a background in corporate marketing at Procter & Gamble and Coca-Cola, Paige transitioned to internet startups in the late 90s, experiencing successful exits with three startups. The idea for her company, Mavens and Moguls, emerged post-9/11 when she observed the need for marketing expertise in companies facing budget cuts. Today, Mavens and Moguls provides fractional marketing services, offering cost-effective solutions for businesses needing expertise but unable to afford full-time marketing staff. Tune in to the episode to hear about: * Paige’s Journey to Entrepreneurship: Paige Arnof-Fenn transitioned from corporate marketing at Procter & Gamble and Coca-Cola to internet startups in the late 90s, experiencing successful exits with three startups. The idea for her company, Mavens and Moguls, emerged post-9/11 when she observed the need for marketing expertise in companies facing budget cuts. * The Role of Mavens and Moguls in Marketing: Mavens and Moguls provides fractional marketing services, offering cost-effective solutions for businesses needing expertise but unable to afford full-time marketing staff. The company specializes in fractional CMO work, project-based marketing, and outsourced specialized skill sets. * The Importance of Personal Branding: Paige emphasizes the necessity of personal branding in today’s digital age, stating that everyone needs a strong online presence for credibility and trust. Consistency across platforms, from LinkedIn to Twitter, is crucial to maintaining a coherent brand image, and proactive reputation management involves controlling the narrative online. Learn more about Paige Arnof-Fenn: * Connect with Paige on LinkedIn: https://www.linkedin.com/in/paigearnoffenn/ * Visit Mavens and Moguls’ website: https://www.mavensandmoguls.com/ *********************************** Welcome to The Profit Minds Podcast with Dr. Steven Kirch. Dr. Kirch is the creator of the Profit Minds(TM) Growth System, a unique blend of profit growth, productivity acceleration, and business process for scale. In each episode of The Profit Minds Podcast, Dr. Kirch interviews entrepreneurs and small business owners from around the world with a unique story to tell. Connect and learn more about Dr. Steven Kirch: * LinkedIn: ⁠https://www.linkedin.com/in/stevekirch * Profit Minds Website: ⁠⁠https://profitminds.net⁠ * Download (for FREE) Dr. Kirch’s E-book, which Reveals… How any Entrepreneur can Find 30K in their business guaranteed (Closing More Sales and Generate More Leads!): ⁠⁠https://ebook.profitminds.net/optin916882⁠ * Take the Profit Acceleration Quiz: ⁠⁠https://www.theprofitquiz.com/0⁠ * Subscribe to The Profit Minds YouTube Channel and Playlist: ⁠⁠https://www.youtube.com/channel/UCYzSBrvwx4z2nGYW9A-Uo4g/playlists

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