Frank Baker, journalist and Media Education Consultant discusses media literacy education. episode artwork

EPISODE · Mar 31, 2022 · 28 MIN

Frank Baker, journalist and Media Education Consultant discusses media literacy education.

from Food Sleuth Radio · host Melinda Hemmelgarn

Did you know that the diet industry depends on a “media illiterate” audience? Join Food Sleuth Radio host and Registered Dietitian, Melinda Hemmelgarn, for her interview with Frank Baker, journalist and media education consultant. Baker has been recognized by UNESCO’s Global Alliance partnership for Media & Information Literacy. Baker pulls back the curtain on diet industry ads, discusses media literacy education in K-12 schools, and shares critical questions we can pose to navigate all media messages. https://namle.net/wp-content/uploads/2021/06/Key-Questions.pdf  Baker explains that propaganda is widely used in our society https://www.frankwbaker.com/mlc/propaganda/ and https://propaganda.mediaeducationlab.com/, but students are not taught to recognize persuasive techniques. He provides examples of carefully constructed media messages in the diet industry, and the power of testimonials and celebrity in selling products. Related website:  www.frankwbaker.com 

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Frank Baker, journalist and Media Education Consultant discusses media literacy education.

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